Intro Ecwid Pricing
Have you ever Wondered if you’re using the ideal ecommerce platform for sale on the internet? Do you sometimes stumble upon a new service that’s more practical and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform to help you with half the battle. Unfortunately, when you operate a small company site it often becomes tricky when you would like to attract on a new ecommerce platform or perhaps just modify your website whatsoever. Read our Ecwid review to discover more about this solution. Ecwid Pricing
Many solutions Purposefully create a closed system, which is tedious to move away from once you begin. However, with a stage called Ecwid, you no longer have to worry about this. In fact, the entire goal of the company, which started in 2009, is to quickly and inexpensively create an internet store system on your present websites.
You do not have To create a completely different site. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you are all set.
This increased my Attention, because I know the struggles that come along with trying to migrate sites, particularly in regards to ecommerce. So, I needed to put together a comprehensive review of the Ecwid system to see if it is worth the time.
How Many People Use Ecwid?
It is quite Impressive what Ecwid has done since 2009, with over 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this is not just a platform for most people in the US or Europe. Even businesses in developing countries have a opportunity to find an internet store going, and you don’t even have to trash your previous website if you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 certified. If you are not sure what this is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ information is safe and protected.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the simple fact you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What’s Ecwid, and how can this work?
Ecwid is a hosted Alternative for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a fresh site with e-commerce functionality, Ecwid is targeted more towards people who already have a site and just wish to add an online store to it.
Much like other E-commerce platforms, Ecwid allows you to install’catalogs’ of all products, and include photos, pricing, weight etc. for each. You can specify shipping prices, accept credit card payments and so on — all of the crucial things that you would expect to be able to do with an e-commerce solution.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it is not really designed to allow you to create a fully-featured, standalone e-commerce website; instead, it’s designed to allow you add an internet store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, which will allow you produce a one-page standalone offering. We are going to chat through this in more detail later on in the inspection.) Ecwid Pricing
The Product works by providing you a widget that gets put on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add into an existing website or societal media profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t want to start a brand new website. The main attribute is that you can choose your old site and quickly integrate the Ecwid system inside a few minutes.
You can also Mirror the machine on various other websites if you plan on selling elsewhere online. Manage all of these websites from 1 location instead of switching between multiple dashboards.
Another pleasant Attribute is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to generate a few sales and each one these earnings are reflected onto the back part of your site.
The system is Also designed to integrate well with social networks, so you can sell your items on Facebook if needed. 1 part of Ecwid that we especially enjoy is the delivery aspect. With real time transport integrations you always know what is going on with your requests and at which they’re being shipped to.
What other cool Things are included with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and customers
The system has over 43 translations for sale around the planet
You receive a Lot of promotional tools such as vouchers, discounts, bulk pricing and more
Create your own customized email notifications
Utilize the automated tax alternative (automatic taxation charges at checkout, tax reporting and submitting )
Thank you Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to market not just online but in physical places too — in shops, market stalls, at concerts and so forth.
With Ecwid’s POS Performance, regardless of whether a customer purchases a product in store, online, in their telephone or via Facebook, everything stays in sync – i.e., the merchant’s catalogue, inventory and customer / transaction information.
There is a couple of ways that you can use this feature: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App shop, connecting it to the Paypal Here support, and then taking payments utilizing a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be ordered straight from Ecwid.
There’s a couple of Things worth noting the Paypal Here integration: first, it’s only available to retailers in america and UK. Second, it’s not yet available on Android devices. (On their site, Ecwid say it’ll be available shortly — but they’ve been saying that for quite some time now). Ecwid Pricing
If you’re located outside That the US / UK, or need to utilize another mobile device type, the fantastic news is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all ease using a wider range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS choice on all paid-for plans, you’ll want to be to the priciest’Unlimited’ program if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display properly across apparatus — desktopcomputer, tablet computers and cellular. In a age where smartphone internet browsing is eclipsing desktop browsing, this is vital.
Unlike many similar Goods, Ecwid offers a completely free program.
Granted, it is a fairly Basic plan, where attributes such as discount vouchers and support are not accessible, and it only allows you to sell up to ten products in two classes — but this may really be sufficient for some customers, and using it’s a good way to try the system out.
However, A vital point to note about the free program is that it isn’t good from an search engine optimization standpoint — you need to be on a paid plan to make certain your product pages speak to search engines accurately (more on SEO below).
Ecwid is ahead of the Pack because its storefronts could be mechanically translated into nearly 50 different languages — clients can view your shop in their own language, without you needing to worry about creating alternate versions of it. Ecwid provides this performance by detecting visitors’ language automatically based on their browser settings / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to provide this sort of functionality — that they force you to rely on third party apps, the production of numerous shops or Google Translate to supply different language variations of your store, which is less than ideal. So a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the title of your webpage and its meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your SEO objectives.
As far as I can tell However, you can’t manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This isn’t ideal because key words in URLs are used by some search engines to categorise content during indexing.
But, The URLs that are automatically generated by Ecwid include the title you have given to your own product – so if you include some keywords on your product title (not a bad idea anyhow ) that your URL will comprise them too. This functions as a tool of a workaround, but I’d prefer whole control over URLs. Ecwid Pricing
One area where Ecwid does not perform quite so Well on the search engine optimization front entails AMP — accelerated cellular pages. As its name implies, AMP pages load faster on mobile devices. This motivates people to remain longer on your page, thus increasing’dwell time’ –something that’s believed by many search engine optimization experts believe to be rewarded with Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP pages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike most rival products like Bigcommerce or Shopify, you can’t produce AMP versions of your products using Ecwid.
Importing and exporting information
Like many competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and clients (again, in CSV format) and ensures that should you ever feel the need to migrate your shop to a different e-commerce platform, then you should not have some significant problems doing so.
Utilizing Ecwid with other platforms
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce performance out of the box, so anyone wanting to market on the stage will require a third-party solution like Ecwid. There’s an Ecwid plugin accessible, therefore adding an Ecwid shop to your WordPress site is very straightforward — you can get up and running with a couple clicks.
You simply sign up for an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the number of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And with Stripe only works if you are selling goods from certain countries). Another principal issue with the built-in Squarespace selling tools is that they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it into some Squarespace website is quite simple: it is a simple matter of including a code block to a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can offer a fantastic workaround. A committed app is provided by Ecwid to enable you integrate the item on a Wix shop easily.
Apps and plugins
Ecwid provides a fairly Restricted number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations may be extensive — competing goods such as Shopify provide a much wider assortment of apps. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better in regards to CMS plugins: these are offered for WordPress, Wix and Joomla, enabling for you to set up Ecwid on one of these platforms very easily. Ecwid Pricing
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online shop builders, you receive a vertical menu on the left which allows you to access key functionality, and the place on the right is used to edit or display related products, site content and reports.
Much like any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about producing catalogues and product variations, establishing shipping prices and so on…but there is nothing that should represent also a lot of a learning curve.
Things are aided by an ‘onboarding checklist’ that is provided to you when you log in for the first time.
If You’re stuck nonetheless, you can always get in touch with Ecwid’s support team — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you are able to take advantage of the included customization support (you get two hours and 12 hours customization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Attorney, so please note that the below observations should not be interpreted as legal information, but I am going to do my best to spell out some of the key GDPR issues facing Ecwid users under.
With the introduction of The EU’s new GDPR laws, there are many legal steps that site owners now should take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it’s usually a good idea to speak with an attorney about what to do); and even if your company isn’t based in the EU, you still need to comply with the regulations where any website visits from the EU are concerned.
Based on my Understanding of the key GDPR principles, the main priorities for prospective Ecwid shop owners would be to:
· Provide sufficient privacy and cookie notices
· Process and store data securely
· Get explicit permission from those registering to mailing lists that it is fine to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits onto a site (and to log that approval ).
There doesn’t seem to be Anything that stops you fulfilling the first few requirements readily enough with Ecwid, although you will need to spend time and possibly money creating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie cutter consent. To Guarantee GDPR compliance, You Have to exhibit a cookie cutter banner to your visitors which
· Allows them to select which cookies they would like to run BEFORE those cookies are run (i.e., to give’prior permission’)
· Logs their approval to run biscuits Ecwid Pricing
· Allows them to revoke approval at a later stage
So for Instance, If you Use a Facebook Ads cookie in combination with your Ecwid shop, you’ll be breaking up GDPR legislation unless you’ve got a banner in place which does all of the above.
Now, out of the box at Least there isn’t a way to take care of the cookie consent issue with Ecwid. Nor is there a decent program accessible from the Ecwid app store (the only alternative on front I can find, the’EU cookie banner’, doesn’t seem to supply the necessary performance — even though costing $1.99 per month to use).
It Seems to me that the only alternative available to Ecwid users would be to use a specialist product like CookiePro, which does supply all the essential functionality to generate cookie consent fully GDPR compliant. Despite being a strong product however, Cookiepro does require quite a great deal of configuration and you will want to put quite a great deal of time apart to set it up.
Setup and Design
I really like The fact which you’re able to run a website without paying anything. This makes the installation process that much simpler, because you simply have to punch in your email and create a password to go straight to the backend interface.
The system has Wizards for each platform you would like to place your store on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You could also click on choices like Facebook and Joomla, based on the place you would like to sell.
The backend Design is flawless, since it walks you through each website creation and integration step with a few nice photos and text. Once you obtain your store implemented on a site or social page it looks fairly slick.
The layout Depends upon the subject you have on your site, however as you can see below, it displays photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag area, which is outstanding and easy to locate for customers when they wish to checkout.
Although many Websites are going to be cellular friendly, it;s nice understanding that Ecwid involves a native shopping application for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your store and sell on the go, while also giving your clients a chance to buy products from the cell interface.
The closing Design thing which makes sense to mention is your vocabulary instrument. Since running an internet store generally requires you to attain out to people from all over the planet, you’re bound to stumble upon some customers who would love to read product pages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English to Spanish, that’s not a problem at all.
The Ecwid Program Economy
Possessing the Opportunity to install applications is a sure fire way to scaling up your ecommerce site in a fair way. Ecwid includes a location called the Ecwid App Market. It provides 65 applications, helping merchants extend their shop functionality readily. Ecwid Pricing
Some of the programs Can help you out with rating and reviews, rewards programs, automated advertising tools, analytics, customized design topics and more.
SEO and Marketing
Ecwid is a Third party remedy to your present website, so you’d typically have to implement additional SEO and marketing tools to truly get out the word. That said, Ecwid provides quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any extra work. It gets better with WordPress websites, since you gain access to additional SEO plugins and the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, because it doesn’t seem to include any of those unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Clear and concise, so you may just go in there and type in a product name, price and picture then save the product for afterwards. Of course you could always open the Powerful Options, but they different these for if you are ready to start ramping up your store.
As an example of the stock Rich direction toolset, you obtain access to items like out of stock merchandise monitoring, mobile device stock management, barcode scanning and much more.
Ecwid provides A Chat With Earnings feature that is always one of my favourite ways to talk with companies. Only send them a question and you are able to work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone support, online chat support and email support, maintaining the response time brief and support quality .
In my mind, the Platform has all you might want concerning support.
Payments and Safety
It is not always Simple to locate an ecommerce platform which does not charge fees, but that is just what you get with Ecwid. They never control any sort of trade fee with any of those programs they provide, making it desirable for any store that’s hoping to keep costs down and also to improve margins.
Remember that Ecwid isn’t a payment processor, which means you have to set up something such as PayPal or Stripe to process all of the transactions that come through your website. It is rather simple to employ one of these systems, since Ecwid incorporates with over 40 international payment options. However, each of those processors have their particular trade fees so that you have to get ready for these.
It is quite Evident that Ecwid takes security seriously, since the provider is a PCI DSS Grade 1 certified service provider. The business also states that each trade that includes sensitive information is transferred via a secure HTTPS channel. Ecwid Pricing
What if you Would like to collect both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an offline and online system.
Advantages and disadvantages of using Ecwid
· Ecwid signifies a very simple way to add e-commerce to some existing website.
· Point-of-sale performance is available, and there are quite a few ways to implement it.
· The item is cheap by comparison to other solutions.
· It supports multi-language variations of your shop.
· The shop designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for merchants who need a shop quickly, but have yet to develop a full site in order to bring the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is rather generous in terms of features.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There is a limited number of programs / integrations available from the Ecwid App shop.
· You can not change merchandise URLs, which is slightly annoying in the SEO perspective.
· You can not create AMP versions of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to getting cookie approval ) sounds difficult.
· The free version doesn’t let you get any of the search engine optimization tools.
Ecwid comes With four strategies, among which is totally free. They market the free plan like crazy, and mention that a number of different platforms drag you into a free trial, even where you will finally need to pay.
That is where Ecwid stands out, and you’ll be able to see the other payment programs are rather affordable.
The Free program Allows you to sell 10 products, whereas the Venture plan ups that depend to 100 goods and you get items like an iPhone management program. The Business program goes up to 2500 merchandise for a wonderful price and you get live chat support. Priority support comes along with the Unlimited plan and you might also market an unlimited amount of products.
Ecwid is one of The cheapest solutions on the marketplace. You may see that it is actually more affordable than a lot of the other programs we’ve reviewed in the past, so if you’re looking for value, this might be the perfect plugin for you.
In short, I am Beginning to think that Ecwid is among the best ways to market online, provided that you implement the best methods to enhance your earnings online too. Ecwid is a sleek system, with super simple implementation measures, which makes it ideal for the small business crowd. Ecwid Pricing