Background Ecwid Print On Demand
Have you ever Wondered if you are using the right ecommerce platform for sale on the internet? Can you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to help you with half the battle. Unfortunately, when you run a small company site it often becomes tricky once you want to bring on a brand new ecommerce platform or even just modify your site whatsoever. Read our Ecwid review to discover more about this option. Ecwid Print On Demand
Many options Intentionally create a closed system, which can be tedious to move away from once you get started. However, with a platform named Ecwid, you do not have to be concerned about it. Actually, the entire aim of the company, which began in 2009, is to quickly and inexpensively make an internet store system on your existing websites.
You do not have To create a completely different website. Just apply Ecwid on any stage, CMS or social networking (in five minutes) and you’re all set.
This increased my Attention, because I know the struggles that come along with trying to migrate sites, particularly when it comes to ecommerce. So, I needed to gather a comprehensive review of the Ecwid system to see whether it’s worth the time.
How Many People Use Ecwid?
It is quite Impressive what Ecwid has achieved since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, showing that this is not just a platform for most people in the united states or Europe. Even businesses in developing nations have a opportunity to get an online store going, and you don’t have to trash your previous site in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 certified. If you’re not sure what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your customers’ data is safe and secure.
Along with The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with also the 1 million is the simple fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 simply identifies WordPress users with the plugin.
What’s Ecwid, and how can it work?
Ecwid is a hosted Solution for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a fresh site with e-commerce functionality, Ecwid is targeted more towards people who currently have a website and simply wish to add an online store to it.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of all products, and add photos, pricing, weight etc. . each. You can specify shipping prices, accept credit card payments and so on — all of the key stuff that you’d expect to be able to do using an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to allow you to produce a fully-featured, standalone e-commerce site; instead, it is intended to enable you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, which does allow you produce a one-page standalone offering. We are going to talk via this in more detail later on in the review.) Ecwid Print On Demand
The Product works by providing you a widget that gets placed on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add to an present site or social networking profile, and your shop is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to businesses that don’t need to begin a brand-new website. The primary attribute is that you can take your old website and quickly incorporate the Ecwid system inside a few minutes.
You can also Mirror the machine onto several different websites if you plan on selling elsewhere online. Manage all of these sites from 1 place rather than switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means you could go to a tradeshow to generate a number of sales and all of these earnings are reflected on the backend of your site.
The system is Also made to integrate nicely with social networks, and that means that you can sell your things on Facebook if needed. 1 part of Ecwid we particularly enjoy is the delivery facet. With real time transport integrations you constantly know what is going on with your requests and where they’re being sent to.
What other cool Items are comprised with Ecwid?
It runs on a super quick frame
It comes with an address book for customers and clients
The machine has over 43 translations for sale around the planet
You get lots of promotional tools like coupons, discounts, and bulk pricing and more
Produce your own customized email notifications
Utilize the automated tax solution (automatic tax rates at checkout, tax reporting and submitting )
Thank you To Ecwid’s point-of-sale (POS) performance, you may use your Ecwid shop to market not just online but in physical places too — in stores, market stalls, in concerts and so forth.
Together with Ecwid’s POS Functionality, regardless of if or not a customer buys a product in shop, online, in their telephone or through Facebook, everything remains in sync – i.e., the merchant’s catalog, inventory and customer / transaction info.
There’s a few methods that you can take advantage of this feature: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here support, and then taking payments using a cell card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal This: you can buy a chip and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both can be arranged direct from Ecwid.
There is a few Things worth noting about the Paypal Here integration: first, it’s only available to retailers in america and UK. Second, it’s not yet available on Android devices. (On their site, Ecwid say it will be available shortly — but they’ve been saying that for quite a while now). Ecwid Print On Demand
If you’re located outside That the US / UK, or want to utilize another mobile device type, the good thing is that Ecwid also works together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more nations.
Although you could avail Of the Paypal Here POS choice on most of paid-for programs, you’ll need to be to the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display correctly across devices — desktop, tablet and cellular. In an era where smartphone web surfing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid offers a completely free program.
Granted, it’s a pretty Standard plan, where attributes such as discount vouchers and support are not accessible, and it merely lets you sell up to 10 products in 2 classes — but this may actually be sufficient for some users, and using it’s a good way to try out the system.
But, A key point to notice about the free plan is the fact that it isn’t good from an search engine optimization standpoint — you have to be on a paid program to make certain that your product pages talk to search engines accurately (more on SEO under ).
Ecwid is forward of the Pack because its storefronts could be mechanically translated into nearly 50 distinct languages — customers can view your shop in their own language, without you needing to worry about producing alternate versions of it. Ecwid provides this performance by discovering visitors’ language mechanically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to provide this sort of performance — they force you to rely on third party apps, the production of multiple stores or Google Translate to provide different language versions of your store, which is less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (SEO) in Ecwid is a pretty straightforward affair. You can edit the name of your webpage and its own meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to suit your search engine optimization objectives.
So Far as I could tell However, you can’t manually change the URL of a product — you need to make do with the one that Ecwid creates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs which are automatically generated by Ecwid comprise the name you’ve given to your own product – so if you include some keywords on your product name (maybe not a bad idea anyway) that your URL will include them also. This functions as something of a workaround, but I would prefer whole control over URLs. Ecwid Print On Demand
1 place where Ecwid does not perform quite so Well on the SEO front involves AMP — accelerated cellular pages. As the name implies, AMP pages load quicker on cellular devices. This encourages people to stay longer on your webpage, thus increasing’dwell time’ –something which is believed by many SEO experts believe to be rewarded with Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP webpages in carousels in search results, giving AMP articles an extra little boost.
Unfortunately However — and unlike most rival products like Bigcommerce or even Shopify, you can’t create AMP versions of your goods using Ecwid.
Importing and exporting information
Like most competing Products Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export product data, orders and customers (in CSV format) and ensures that should you ever feel the need to migrate your store to a different e-commerce platform, then you shouldn’t have some major difficulties doing so.
Utilizing Ecwid with other programs
Ecwid and WordPress
WordPress does not Supplied any e-commerce performance from this box, so anybody wanting to market on the platform will require a third-party solution like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a few clicks.
You simply sign up for an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce attributes, but the amount of payment gateway options is very limited — you have to use Stripe or Paypal. (And using Stripe only functions if you are selling goods from particular countries). The other principal issue with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and complete export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it to some Squarespace website is very easy: it’s a simple matter of adding a code block into a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can provide a good workaround. A committed app is provided by Ecwid to enable you integrate the item on a Wix shop easily.
Apps and plugins
Ecwid provides a fairly Limited number integrations with other well-known apps. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations could be more extensive — competing goods such as Shopify offer a much broader range of apps. Notable omissions from the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Image is better in regards to CMS plugins: these are offered for WordPress, Wix and Joomla, enabling to you install Ecwid on these platforms quite easily. Ecwid Print On Demand
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like most similar online store builders, you get a vertical menu on the left which lets you access key performance, and the area on the right can be used to display or edit related products, website content and reports.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head about creating catalogues and product variants, establishing shipping prices and so on…but there is nothing that should represent also a lot of a learning curve.
Things are aided by an ‘onboarding checklist’ that’s provided to you once you log in for the first time.
If You’re stuck nonetheless, you could always get in touch with Ecwid’s support team — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you can make the most of this included customization service (you get 2 hours and 12 hours customization time from Ecwidon these plans).
Ecwid and GDPR
I’m not a Attorney, so please note that the below observations shouldn’t be interpreted as legal advice, but I’m going to do my very best to spell out some of the key GDPR issues facing Ecwid consumers below.
With the introduction of That the EU’s new GDPR legislation, there are many legal measures that site owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for doing so (to the point where it is typically a great idea to speak with a lawyer about what to do); and even if your company is not located in the EU, then you still will need to comply with the regulations where any site visits from the EU are concerned.
According to my Understanding of the key GDPR rules, the principal priorities for potential Ecwid shop owners are to:
· Provide sufficient privacy and cookie notices
· Process and store information safely
· Get explicit consent from people registering to mailing lists that it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits onto a website (and also to log that consent).
There doesn’t Appear to be Anything that stops you meeting the first three requirements easily enough with Ecwid, though you will need to devote time and potentially money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie cutter consent. To ensure GDPR compliance, You Have to display a cookie cutter banner to your visitors which
· Allows them to choose which cookies they want to conduct BEFORE those biscuits are conducted (i.e., to provide’prior consent’)
· Logs their approval to conduct biscuits Ecwid Print On Demand
· Allows them to revoke consent at a later point
So for Instance, If you Use a Facebook Ads cookie in combination with your Ecwid shop, you’ll be breaking GDPR laws unless you’ve got a banner in place which does all the above.
Nowout of the box at There is not a means to deal with the cookie approval issue with Ecwid. Nor is there an adequate program accessible from the Ecwid app shop (the only option on front that I can locate, the’EU cookie banner’, doesn’t seem to provide the necessary performance — even though costing $1.99 a month to utilize ).
It Seems to me that the only option available to Ecwid users is to use a professional product such as CookiePro, which will provide all the necessary functionality to generate cookie consent fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does require quite a lot of configuration and you’ll need to set quite a lot of time apart to set this up.
Setup and Layout
I Truly like The simple fact which you’re able to run a web site without paying anything. This makes the setup process that much easier, since you just need to punch in your email and make a password to go straight to the backend port.
The machine has Wizards for each platform that you would like to set your shop on. In case you’ve got a WordPress site, just walk through three steps to get up and running. You could even click on choices like Facebook and Joomla, depending on where you would like to market.
The backend Design is flawless, since it walks you through every website creation and integration step with a few fine text and photos. Once you obtain your shop implemented on a website or societal page it appears fairly sleek.
The design Depends somewhat on the theme you have on your site, but as you can see below, it shows photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag place, which can be prominent and easy to locate for clients when they want to market.
Although many Websites are going to be cellular friendly, its nice knowing that Ecwid involves a native shopping application for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and market on the move, while also providing your clients a chance to get products from the mobile interface.
The final Design item which makes sense to mention is the language instrument. Since conducting an online store generally requires one to attain out to individuals from throughout the world, you are bound to stumble upon a few clients who’d like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English to Spanish, that is no problem in any respect.
The Ecwid Program Economy
Possessing the Opportunity to put in applications is a sure fire way to scaling your ecommerce website in a fair way. Ecwid has a place called the Ecwid App Market. It provides 65 software, helping merchants extend their store performance readily. Ecwid Print On Demand
A Few of the programs Will give you a hand with reviews and rating, rewards programs, automated advertising tools, analytics, custom layout topics and much more.
SEO and Marketing
Ecwid is a Third party solution to your present site, so you’d normally need to employ additional SEO and advertising tools to really get out the word. Nevertheless, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid stores are indexed by Google without any extra work. It gets even better with WordPress sites, as you gain access to additional SEO plugins as well as also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you may find on other ecommerce platforms.
Each measure is Clear and concise, so you can just go in there and sort in a product name, price and image then save the merchandise for later. Of course you could always open up the Powerful Options, but they different these for when you are ready to get started ramping up your store.
As an example of the inventory Rich management toolset, you gain access to items like out of stock merchandise tracking, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Earnings attribute which is one of my favourite ways to talk with companies. Only send them a query and you are able to work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat support and email support, keeping the response time brief and support quality .
In my eyes, the Platform has everything you could want in terms of support.
Payments and Security
It’s not necessarily Simple to locate an ecommerce platform which does not charge transaction fees, but that’s exactly what you get with Ecwid. They never charge any kind of trade fee with any of those plans they offer, which makes it desirable for any shop that’s trying to keep down costs and also to improve margins.
Remember that Ecwid is not a payment processor, which means you have to setup something such as PayPal or Stripe to process all the trades that come through your website. It is pretty easy to employ these systems, because Ecwid integrates with over 40 global payment options. However, each one of these processors have their particular trade fees so you have to prepare for these.
It’s rather Clear that Ecwid takes security seriously, since the company is a PCI DSS Level 1 accredited supplier. The company also states that every trade that includes sensitive data is transferred via a secure HTTPS channel. Ecwid Print On Demand
What if you Would like to accumulate both online and offline payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an offline and online system.
Benefits and disadvantages of utilizing Ecwid
· Ecwid signifies a really easy way to add e-commerce to some present website.
· Point-of-sale performance is available, and there are quite a few ways to implement it.
· The item is cheap by comparison to other solutions.
· It supports multi-language variations of your store.
· The shop layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of site building products that don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for merchants who want a store fast, but have yet to create a complete website to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes service, and is fairly generous concerning features.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a limited number of programs / integrations available in the Ecwid App shop.
· You can’t change merchandise URLs, which can be slightly annoying in the search engine optimization point of view.
· You can not create AMP variations of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie consent) sounds difficult.
· The free version will not allow you to access any of the search engine optimization tools.
Ecwid comes With four strategies, one of which is completely free. They promote the free program like mad, and mention that a number of other platforms drag you in free trial, where you will finally need to pay.
This is where Ecwid stands outside, and you can see that the other payment plans are fairly reasonably priced.
The Free program Lets you sell 10 products, while the Venture plan ups that depend to 100 products and you get things like an iPhone direction program. The company program goes up to 2500 merchandise for a wonderful price and you also get live chat service. Priority support comes along with the Unlimited program and you can also sell an unlimited amount of merchandise.
Ecwid is one of The most economical solutions on the market. You can see that it’s actually cheaper than many of the other platforms we’ve reviewed in the past, so if you’re searching for value, this could be the perfect plugin for you.
In short, I’m Beginning to believe that Ecwid is one of the greatest ways to market online, as long as you employ the best methods to improve your sales online as well. Ecwid is a sleek system, with super simple implementation measures, making it perfect for the small business crowd. Ecwid Print On Demand