Introduction Ecwid Quality
Have you ever Wondered if you are using the right ecommerce platform for selling on the internet? Do you sometimes stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will assist you with that is half the battle. Unfortunately, when you operate a small business website it frequently becomes tricky once you would like to bring on a new ecommerce platform or even just modify your website whatsoever. Read our Ecwid review to discover more about this solution. Ecwid Quality
Many options Purposefully make a closed system, which can be tedious to maneuver away from as soon as you get started. But with a stage called Ecwid, you no longer have to be concerned about this. In fact, the entire aim of the business, which started in 2009, is to quickly and inexpensively create an online store system in your existing websites.
You do not have To create a whole new site. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you are good to go.
That increased my Attention, since I understand the struggles that come along with trying to migrate websites, especially in regards to ecommerce. So, I wanted to gather an in-depth review of this Ecwid system to find out whether it is worth the time.
How Many People Use Ecwid?
It’s rather Remarkable what Ecwid has done since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid retailers span over 175 distinct countries, demonstrating that this is not just a platform for most people in the US or Europe. Even companies in developing countries have a chance to find an online store going, and you don’t even have to squander your previous site in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 accredited. If you’re not sure what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and secure.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the simple fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 only identifies WordPress users with the plugin.
What’s Ecwid, and how does it work?
Ecwid is a hosted Alternative for building an online shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a fresh site with e-commerce performance, Ecwid is geared more towards people who already have a website and just wish to add an online store to it.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of all products, and add photos, pricing, weight etc. for each. You are able to specify shipping rates, accept credit card payments etc — all of the key things that you would expect to be able to perform using an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to let you create a fully-featured, standalone e-commerce site; rather, it is designed to allow you add an internet store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, which does let you produce a one-page standalone offering. We are going to talk via this in more detail later on in the review.) Ecwid Quality
The Product operates by giving you a widget that gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an present website or social media profile, and your store is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t need to begin a brand new website. The primary feature is that you can choose your old site and immediately integrate the Ecwid system within a few minutes.
You can also Mirror the system onto various other sites if you plan on selling elsewhere on the web. Manage all of these sites from 1 place rather than switching between multiple dashboards.
Another pleasant Attribute is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to generate a few sales and each one of these sales are reflected onto the backend of your website.
The system is Also designed to integrate well with social networks, so that you may sell your things on Facebook if desired. One part of Ecwid that we particularly enjoy is the delivery facet. With real time transport integrations you constantly know what is going on with your requests and at which they’re being sent to.
What other cool Items are included with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and clients
The system has over 43 translations for selling around the planet
You get lots of promotional tools such as coupons, discounts, and bulk pricing and more
Create your personalized email alerts
Use the automatic tax solution (automatic taxation rates at checkout, tax reporting and submitting )
Thank you To Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to sell not only online but in physical locations too — in shops, market stalls, at concerts and so on.
With Ecwid’s POS Functionality, regardless of if a customer purchases a product in shop, online, in their telephone or through Facebook, everything remains in sync – i.e., the merchant’s catalog, inventory and customer / transaction information.
There’s a few ways that you can use this feature: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here support, then taking payments using a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both can be ordered direct from Ecwid.
There is a few Things worth noting the Paypal Here integration: it’s only available to merchants in america and UK. Secondly, it is not yet available on Android apparatus. (On their site, Ecwid state it’ll be available shortly — but they’ve been saying that for quite some time now). Ecwid Quality
If you are based outside The US / UK, or need to utilize another mobile device kind, the fantastic thing is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you can avail Of this Paypal Here POS choice on all paid-for programs, you’ll want to be to the most expensive’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktopcomputer, tablet and mobile. In an era where smartphone internet browsing is eclipsing desktop browsing, this is vital.
Unlike many similar Goods, Ecwid offers a completely free plan.
Granted, it is a fairly Standard plan, where attributes such as discount vouchers and support aren’t available, and it merely allows you to sell up to ten products in two classes — but this may actually be adequate for some customers, and using it’s a fantastic way to try the system out.
But, A vital point to notice about the free plan is that it isn’t great from an SEO standpoint — you need to be on a paid program to make certain your product pages talk to hunt engines accurately (more on SEO under ).
Ecwid is forward of the Pack because its storefronts can be mechanically translated into nearly 50 distinct languages — clients can see your store in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this performance by discovering visitors’ language mechanically according to their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are yet to supply this sort of functionality — they force you to rely on third party apps, the production of multiple shops or Google Translate to provide different language variations of your store, which is less than perfect. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (SEO) in Ecwid is a fairly straightforward affair. You can edit the title of your webpage and its meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your SEO objectives.
So Far as I could tell However, you can’t manually change the URL of a product — you need to make do with the one which Ecwid creates for you. This is not perfect because keywords in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid comprise the title you’ve given to your own product – so if you include some keywords on your product title (not a bad idea anyway) your URL will include them also. This functions as something of a workaround, but I’d prefer full control over URLs. Ecwid Quality
One place where Ecwid doesn’t perform so Well on the search engine optimization front involves AMP — accelerated mobile pages. As the name suggests, AMP pages load faster on cellular devices. This motivates people to remain longer on your webpage, thus increasing’live time’ –something which is believed by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike most rival products like Bigcommerce or Shopify, you can not produce AMP variations of your products using Ecwid.
Importing and exporting information
Like most competing Products Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and customers (in CSV format) and ensures that if you feel the need to migrate your store to a different e-commerce platform, then you shouldn’t have any major problems doing so.
Using Ecwid with other platforms
Ecwid and WordPress
WordPress does not Provided any e-commerce functionality from the box, so anyone wanting to sell on the stage will require a third-party solution like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a few clicks.
You simply sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce attributes, but the amount of payment gateway options is quite limited — you have to utilize Stripe or Paypal. (And using Stripe only works if you are selling products from particular countries). The other principal issue with the built-in Squarespace selling software is that they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it to some Squarespace website is very simple: it’s a simple matter of including a code block into a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping choice for Wix users, so again Ecwid can offer a fantastic workaround. A dedicated app is provided by Ecwid to allow you integrate the item onto a Wix shop easily.
Programs and plugins
Ecwid provides a pretty Restricted number integrations with other apps that are well-known. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be extensive — competing goods such as Shopify provide a much broader assortment of programs. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling to you install Ecwid on one of these platforms quite easily. Ecwid Quality
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online shop builders, you get a vertical menu on the left which lets you access key functionality, and the area on the right is used to edit or display related products, site reports and content.
Much like any e-commerce tool, you’ll need to Spend a fair amount of time getting your head about producing catalogues and product variants, establishing shipping prices etc…but there isn’t anything that should represent also much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s provided to you once you log in for the very first time.
If You’re stuck however, you could always get in contact with Ecwid’s support team — more on that later — or, if you’re on a’Business’ or’Unlimited’, you are able to take advantage of the included customization service (you get two hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I am not a Attorney, so please be aware that the below observations shouldn’t be interpreted as legal advice, but I’m planning to do my very best to spell out some of the major GDPR problems facing Ecwid consumers below.
With the introduction of The EU’s new GDPR laws, there are several legal measures that website owners now need to take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for doing so (to the point where it is typically a good idea to consult a lawyer about what to do); and even when your business isn’t located in the EU, then you still will need to comply with the regulations where any site visits from the EU are worried.
Based on my Understanding of the crucial GDPR principles, the principal priorities for potential Ecwid shop owners are to:
· Provide sufficient privacy and cookie notices
· Process and store information securely
· Get explicit permission from people registering to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits on a site (and to log that consent).
There does not seem to be Whatever stops you meeting the first three requirements easily enough with Ecwid, although you will have to spend time and possibly money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie approval. To ensure GDPR compliance, You Have to exhibit a cookie banner to your customers which
· Allows them to choose which cookies they want to run BEFORE those cookies are run (i.e., to provide’prior consent’)
· Logs their approval to run cookies Ecwid Quality
· Enables them to revoke consent at a later point
So for example, if you Utilize a Facebook Ads cookie in combination with your Ecwid store, you’ll be breaking GDPR legislation unless you have a banner in place which does all the above.
Nowout of the box at There isn’t a means to deal with the cookie consent issue with Ecwid. Nor is there an adequate program accessible from the Ecwid app shop (the only option on this front that I can locate, the’EU cookie banner’, doesn’t appear to supply the necessary performance — even though costing $1.99 a month to use).
It Seems to me that the only option available to Ecwid users would be to use a specialist product like CookiePro, which does supply all the essential performance to generate cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a great deal of configuration and you’ll want to set quite a lot of time aside to set this up.
Installation and Layout
I Truly like The simple fact which you’re able to run a web site without paying anything. This makes the installation process that much easier, since you simply need to punch in your email and create a password to proceed straight to the backend interface.
The machine has Wizards for every platform that you want to place your store on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You could also click on options like Facebook and Joomla, depending on where you would like to market.
The backend Design is flawless, since it walks you through each site creation and integration step with a few nice text and photos. Once you obtain your shop implemented on a site or social page it looks fairly sleek.
The layout Depends upon the subject you have on your site, however as you can see below, it displays photos well and appears clean and easy to navigate. I particularly enjoy the Shopping Bag place, which is outstanding and easy to locate for customers when they wish to checkout.
Though many Sites are going to be mobile friendly, its nice understanding that Ecwid includes a native shopping program for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your shop and sell on the go, while also giving your customers a chance to buy products from the cell interface.
The closing Design item that makes sense to mention is your vocabulary instrument. Since conducting an internet store generally requires one to attain out to individuals from all over the world, you’re bound to stumble upon some clients who would like to read product pages and other content in their native language. Ecwid supports 45 languages, so when a user wants to translate from English to Spanish, that’s no problem in any respect.
The Ecwid App Market
Having the Opportunity to install applications is a sure fire way to scaling up your ecommerce site in a reasonable way. Ecwid includes a location called the Ecwid App Market. It provides 65 software, helping retailers extend their shop performance easily. Ecwid Quality
Some of the programs Will help you out with reviews and rating, rewards programs, automatic ad tools, analytics, customized design topics and much more.
SEO and Marketing
Ecwid is a Third party remedy to your current site, so you’d typically have to implement additional SEO and advertising tools to truly get the word out. That said, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google with no extra effort. It gets even better with WordPress sites, since you acquire access to additional search engine optimization plugins and also the default search engine performance on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, because it doesn’t appear to incorporate any of those unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Concise and clear, so you can just go in there and type in a product name, price and picture then save the product for afterwards. Obviously you can always open up the Powerful Options, but they separate these for when you’re ready to get started ramping up your own store.
As an example of the inventory Rich direction toolset, you gain access to items like out of stock product monitoring, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Sales feature that is one of my favorite ways to talk with companies. Only send them a query and you can work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone support, online chat service and email support, maintaining the response time short and encourage quality .
In my eyes, the Platform has everything you could want in terms of support.
Payments and Safety
It’s not necessarily Easy to locate an ecommerce platform that does not charge transaction fees, but that’s just what you get with Ecwid. They never control any sort of trade fee with any of the programs they provide, which makes it desirable for any shop that is hoping to keep costs down and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, which means you have to set up something like PayPal or Stripe to process all the transactions that come through your website. It is rather simple to employ these systems, because Ecwid incorporates with over 40 international payment choices. However, each of those processors have their particular trade fees so that you have to get ready for them.
It’s quite Clear that Ecwid takes safety seriously, since the company is a PCI DSS Grade 1 certified supplier. The company also states that every transaction that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Quality
What if you Would love to collect both online and offline payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Benefits and cons of utilizing Ecwid
· Ecwid represents a really simple way to add e-commerce to some existing website.
· Point-of-sale functionality can be obtained, and there are a number of strategies to implement it.
· The product is cheap compared to other solutions.
· It supports multi-language versions of your store.
· The store designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of website building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for merchants who need a store quickly, but have yet to create a full website in order to add the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes support, and is rather generous in terms of attributes.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There is a limited number of apps / integrations available in the Ecwid App store.
· You can’t change merchandise URLs, which is slightly annoying from an SEO perspective.
· You can not create AMP versions of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie approval ) seems hard.
· The free version will not let you get any of the search engine optimization tools.
Ecwid comes With four strategies, among which is totally free. They market the free plan like mad, and mention that many different platforms drag you in free trial, where you may finally need to pay.
That is where Ecwid stands outside, and you’ll be able to see that the other payment plans are rather reasonably priced.
The Free program Allows you to sell 10 products, while the Venture plan ups that depend to 100 products and you get items like an iPhone direction program. The company program goes up to 2500 merchandise for a wonderful price and you get live chat support. Priority support comes alongside the Unlimited program and you can also market an unlimited number of merchandise.
Ecwid is one of The most economical solutions on the marketplace. You can see that it is actually cheaper than many of the other programs we have reviewed previously, so if you’re looking for value, this might be the perfect plugin for you.
In short, I am Starting to believe that Ecwid is one of the best ways to sell online, as long as you implement the best ways to enhance your sales online too. Ecwid is a sleek system, with superb easy implementation measures, which makes it ideal for the small business audience. Ecwid Quality