Intro Ecwid Reviews
Have you ever Wondered if you’re using the ideal ecommerce platform for sale online? Do you occasionally stumble upon a new service that’s more functional and cheaper than what you’re using today? Starting a small business is all about keeping your costs low, and locating an ecommerce platform that will help you with that is half the battle. Unfortunately, when you run a small business website it often becomes tricky when you want to attract on a new ecommerce platform or even just alter your site whatsoever. Read our Ecwid review to discover more about this solution. Ecwid Reviews
Many solutions Intentionally create a closed system, which can be tedious to maneuver away from as soon as you get started. But with a stage called Ecwid, you do not have to be concerned about it. Actually, the whole goal of the company, which began in 2009, is to quickly and quickly make an internet store system in your present websites.
You do not have To create a whole new site. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you are good to go.
This increased my Attention, because I know the struggles that come along with trying to migrate sites, especially when it comes to ecommerce. So, I wanted to gather an in-depth review of the Ecwid system to find out whether it is worth the time.
How Many People Use Ecwid?
It is quite Remarkable what Ecwid has done since 2009, with more than 1 million retailers getting signed up. What’s even more cool is that the Ecwid merchants span over 175 different countries, showing that this is not only a platform for most people in the US or Europe. Even businesses in developing countries have a opportunity to get an online store going, and you don’t have to trash your prior website if you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 certified. If you’re not certain what that is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your customers’ information is safe and secure.
In addition to The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with also the 1 million is the fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users using the plugin.
What’s Ecwid, and how does it work?
Ecwid is a hosted Alternative for building an internet shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to build a new site with e-commerce functionality, Ecwid is targeted more towards people who currently have a website and just want to add an online store for this.
Much like other E-commerce platforms, Ecwid allows you to set up’catalogs’ of goods, and add photos, pricing, weight etc. for each. You can specify shipping prices, accept credit card payments etc — all the key things that you’d expect to be able to perform using an e-commerce solution.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t really designed to let you produce a fully-featured, standalone e-commerce site; rather, it’s designed to enable you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that does allow you create a one-page standalone offering. We are going to talk via this in more depth later on in the review.) Ecwid Reviews
The Product operates by providing you a widget that gets put on other websites — hence the name Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add into an existing website or social networking profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to companies that don’t want to begin a brand new website. The main attribute is that you can choose your old site and immediately integrate the Ecwid system inside a few minutes.
You can also Mirror the machine onto various other sites if you anticipate selling elsewhere online. Manage all of these websites from one location rather than switching between multiple dashboards.
Another pleasant Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to generate a number of sales and all these sales are reflected onto the back part of your website.
The system is Also made to integrate well with social networks, and that means that you can sell your items on Facebook if desired. One part of Ecwid we particularly enjoy is the delivery facet. With real time transport integrations you constantly know what is happening with your orders and at which they are being sent to.
What other cool Things are comprised with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and clients
The machine has over 43 translations for selling around the planet
You get a Lot of promotional instruments like vouchers, discounts, bulk pricing and more
Create your own customized email notifications
Use the automatic tax solution (automatic taxation charges at checkout, tax reporting and filing)
Thank you To Ecwid’s point-of-sale (POS) performance, you may use your Ecwid shop to market not only online but in physical places too — in stores, market stalls, in concerts and so on.
With Ecwid’s POS Functionality, irrespective of if a customer purchases a product in store, online, in their phone or through Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and client / transaction information.
There is a couple of ways you can take advantage of this feature: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here service, then taking payments utilizing a mobile card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both can be arranged direct from Ecwid.
There is a few Things worth noting the Paypal Here integration: it’s only available to merchants in the US and UK. Secondly, it’s not yet available on Android devices. (On their website, Ecwid state it’ll be available shortly — but they have been saying that for quite some time now). Ecwid Reviews
If you’re based outside The US / UK, or need to utilize another mobile device type, the good thing is that Ecwid also works together with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a larger selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS choice on all paid-for programs, you will need to be to the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display correctly across devices — desktop, tablet computers and cellular. In a age where smartphone internet surfing is eclipsing desktop surfing, this is important.
Unlike many similar Goods, Ecwid offers a completely free plan.
Granted, it is a pretty Standard plan, where features like discount vouchers and support are not available, and it only lets you sell up to ten products in 2 classes — but this could actually be sufficient for some users, and using it’s a good way to try out the system.
However, A key point to notice about the free plan is the fact that it isn’t great from an search engine optimization standpoint — you need to be on a paid program to make certain that your product pages talk to hunt engines correctly (more on SEO below).
Ecwid is forward of the Pack in that its storefronts can be automatically translated into nearly 50 distinct languages — clients can view your store in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this performance by detecting visitors’ language mechanically based on their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to provide this sort of performance — they force you to rely on third party apps, the production of numerous stores or Google Translate to provide different language versions of your shop, which can be less than perfect. So a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (SEO) in Ecwid is a pretty straightforward affair. You can edit the name of your webpage and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your search engine optimization objectives.
As far as I can tell But you can not manually change the URL of a product — you need to make do with the one that Ecwid creates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs which are automatically generated by Ecwid include the name you have given to your own product – so if you include some keywords on your product name (not a bad idea anyway) your URL will comprise them also. This functions as something of a workaround, but I’d prefer whole control over URLs. Ecwid Reviews
1 area where Ecwid doesn’t perform so Well on the SEO front involves AMP — accelerated cellular pages. As the name implies, AMP pages load quicker on mobile devices. This encourages people to remain longer on your webpage, thus increasing’dwell time’ –something which is considered by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP webpages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike competing products such as Bigcommerce or even Shopify, you can’t produce AMP variations of your products using Ecwid.
Importing and exporting information
Like many competing Products Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and clients (in CSV format) and ensures that should you ever feel the need to migrate your store to another e-commerce platform, then you should not have any significant problems doing so.
Using Ecwid with other platforms
Ecwid and WordPress
WordPress does not Supplied any e-commerce functionality out of the box, so anyone wanting to market on the platform will require a third-party solution like Ecwid. There’s an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is very straightforward — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the number of payment gateway options is quite limited — you have to utilize Stripe or Paypal. (And using Stripe only works if you are selling products from certain countries). The other principal issue with the built-in Squarespace selling tools is that they don’t facilitate dropshipping, and full export of products is not currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it into a Squarespace site is quite simple: it’s a simple matter of adding a code block into a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can provide a fantastic workaround. A dedicated program is offered by Ecwid to allow you integrate the product on a Wix shop easily.
Programs and plugins
Ecwid provides a fairly Restricted number integrations with other apps that are well-known. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be more extensive — competing goods such as Shopify provide a much broader assortment of programs. Notable omissions from the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Image is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling for you to install Ecwid on these platforms quite easily. Ecwid Reviews
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online shop builders, you receive a vertical menu on the left which allows you to access key performance, and the place on the right can be used to edit or display associated products, website reports and content.
As with any e-commerce tool, you will have to Spend a reasonable amount of time getting your head about creating catalogues and product variations, setting up shipping prices etc…but there isn’t anything that should represent also a lot of a learning curve.
Matters are helped by an ‘onboarding checklist’ that is provided to you when you log in for the first time.
If You are stuck nonetheless, you can always get in touch with Ecwid’s support staff — more on this later — or, if you are on a’Business’ or’Unlimited’, you are able to take advantage of the included customization support (you get two hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I am not a Lawyer, so please be aware the below observations should not be interpreted as legal advice, but I am going to do my best to spell out some of the key GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR laws, there are several legal steps that site owners now should take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it is usually a good idea to consult a lawyer about what to do); and even if your company isn’t based in the EU, you still need to obey the regulations where any site visits from the EU are concerned.
Based on my Understanding of the crucial GDPR rules, the main priorities for prospective Ecwid shop owners would be to:
· Provide sufficient privacy and cookie notices
· Process and store information securely
· Get explicit permission from those signing up to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential cookies on a website (and also to log that consent).
There doesn’t Appear to be Anything that stops you fulfilling the first three requirements easily enough with Ecwid, though you will need to spend time and potentially money generating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie approval. To ensure GDPR compliance, You Have to exhibit a cookie cutter banner to your customers which
· Allows them to select which cookies they want to run BEFORE those cookies are run (i.e., to give’prior permission’)
· Logs their approval to conduct biscuits Ecwid Reviews
· Enables them to revoke approval at a later point
So for example, if you Use a Facebook Advertising cookie in combination with your Ecwid store, you’ll be breaking up GDPR legislation unless you’ve got a banner in place which does all the above.
Nowout of the box at There is not a way to deal with the cookie consent issue with Ecwid. Nor is there an adequate app accessible from the Ecwid app store (the only option on this front that I can find, the’EU cookie banner’, doesn’t seem to supply the essential performance — despite costing $1.99 per month to utilize ).
It Appears to me that the only option available to Ecwid consumers is to use a specialist product such as CookiePro, which will supply all the essential functionality to generate cookie consent fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a great deal of configuration and you’ll want to put quite a great deal of time aside to set it up.
Installation and Design
I really enjoy The fact that you can run a website without paying anything. This makes the installation process that much easier, since you simply need to punch in your email and create a password to go straight to the backend port.
The machine has Wizards for every platform that you want to set your store on. If you have a WordPress site, simply walk through three steps to get up and running. You can also click on options like Facebook and Joomla, based on the place you would like to sell.
The backend Design is perfect, because it walks you through each website creation and integration step with some fine text and photos. Once you get your shop implemented on a site or social page it appears fairly slick.
The design Depends somewhat on the subject you’ve got on your site, but as you can see below, it displays photos well and looks clean and easy to navigate. I especially enjoy the Shopping Bag place, which is outstanding and easy to locate for customers when they wish to checkout.
Although many Websites are going to be cellular friendly, it;s fine knowing that Ecwid involves a native shopping application for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your store and sell on the go, while also giving your customers an opportunity to get products from the cell interface.
The closing Design thing that makes sense to mention is your language instrument. Since running an online store generally requires one to attain out to people from throughout the planet, you’re bound to stumble upon some customers who’d like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that is no problem at all.
The Ecwid App Market
Having the Chance to install applications is a sure fire way to scaling your ecommerce site in a reasonable manner. Ecwid has a location called the Ecwid App Market. It provides 65 applications, helping merchants extend their store performance easily. Ecwid Reviews
Some of the programs Can give you a hand with rating and reviews, rewards programs, automatic advertising tools, analytics, customized layout topics and much more.
SEO and Marketing
Ecwid is a Third-party solution to your current website, so you would normally need to employ additional SEO and advertising tools to really get out the word. Nevertheless, Ecwid supplies quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any extra effort. It gets better with WordPress websites, since you gain access to additional SEO plugins as well as the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, since it doesn’t appear to include any of the unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Concise and clear, so that you can just go in there and type in a product name, price and picture then save the merchandise for later. Obviously you can always open the Powerful Options, but they different these for when you’re all set to get started ramping up your own store.
As an example of the stock Rich direction toolset, you obtain access to items like from stock merchandise monitoring, mobile device stock management, barcode scanning and more.
Ecwid offers A Chat With Sales attribute that is one of my favorite ways to talk to companies. Only send them a query and you can work on something else until they respond.
The Business also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone support, online chat support and email support, maintaining the response time short and support quality .
In my mind, the Platform has all you could want concerning support.
Payments and Security
It’s not always Simple to locate an ecommerce platform that does not charge transaction fees, but that is just what you get with Ecwid. They never control any kind of trade fee with any of the programs they provide, making it desirable for any shop that’s hoping to keep down costs and to improve margins.
Remember that Ecwid isn’t a payment processor, so you’ve got to setup something such as PayPal or Stripe to process all the trades that come through your site. It is pretty easy to employ one of these systems, since Ecwid incorporates with over 40 global payment choices. However, each of those processors have their own transaction fees so that you need to get ready for these.
It’s quite Clear that Ecwid takes safety seriously, because the company is a PCI DSS Level 1 certified supplier. The business also states that each trade that includes sensitive information is transferred through a secure HTTPS channel. Ecwid Reviews
Imagine if you Would love to collect both offline and online payments? Maybe you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Benefits and cons of using Ecwid
· Ecwid represents a really easy way to add e-commerce to any present website.
· Point-of-sale performance can be obtained, and there are a number of ways to apply it.
· The product is cheap compared to other alternatives.
· It supports multi-language versions of your store.
· The shop designs are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a fantastic stopgap measure for merchants who need a store fast, but have yet to create a full website to add the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes support, and is rather generous concerning features.
· The Paypal This POS system is limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There’s a limited number of programs / integrations available from the Ecwid Program shop.
· You can not change product URLs, which can be slightly annoying in the SEO point of view.
· You can’t create AMP versions of merchandise pages using Ecwid.
· Making Ecwid GDPR-compliant (with regard to getting cookie consent) seems hard.
· The free version will not let you access any of the SEO tools.
Ecwid comes With four strategies, one of which is totally free. They promote the free program like mad, and mention that many other platforms drag you into a free trial, where you may eventually need to pay.
That is where Ecwid stands out, and you’ll be able to see that the other payment programs are rather reasonably priced.
The Free plan Allows you to sell 10 products, while the Venture program ups that depend to 100 products and you get items like an iPhone direction program. The company plan goes up to 2500 merchandise for a superb price and you get live chat support. Priority support comes alongside the Unlimited program and you might also market an unlimited amount of products.
Ecwid is one of The cheapest solutions on the market. You can see that it is actually more affordable than many of the other platforms we’ve reviewed previously, so if you’re searching for value, this might be the right plugin for you.
In short, I am Starting to think that Ecwid is among the greatest ways to sell online, as long as you implement the best methods to improve your earnings online as well. Ecwid is a slick system, with super easy implementation steps, which makes it perfect for your small business audience. Ecwid Reviews