Introduction Ecwid Sitemap
Have you ever Wondered if you’re using the right ecommerce platform for sale online? Can you occasionally stumble upon a new service that’s more functional and cheaper than what you’re using today? Starting a small business is all about keeping your costs low, and finding an ecommerce platform to assist you with half the battle. Unfortunately, when you operate a small business site it frequently becomes tricky when you want to attract on a brand new ecommerce platform or perhaps just modify your website whatsoever. Read our Ecwid review to discover more about this option. Ecwid Sitemap
Many solutions Intentionally make a closed system, which can be tedious to move away from as soon as you begin. But with a platform called Ecwid, you do not need to worry about it. Actually, the whole aim of the company, which started in 2009, would be to quickly and inexpensively create an internet store system on your existing websites.
You don’t have To create a completely different website. Just implement Ecwid on any platform, CMS or social networking (in five minutes) and you are good to go.
That increased my Attention, since I know the struggles that come along with trying to migrate sites, particularly when it comes to ecommerce. So, I wanted to gather an in-depth review of this Ecwid system to find out whether it’s worth the time.
How Many People Use Ecwid?
It’s quite Impressive what Ecwid has achieved since 2009, with more than 1 million retailers getting signed up. What is even more cool is that the Ecwid merchants span over 175 different countries, demonstrating that this is not only a platform for most people in the united states or Europe. Even businesses in developing countries have a opportunity to get an online store heading, and you don’t even have to trash your previous site in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 accredited. If you’re not certain what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your customers’ data is safe and protected.
Along with The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with also the 1 million is the fact you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 simply identifies WordPress users using the plugin.
What is Ecwid, and how can this work?
Ecwid is a hosted Solution for building an online store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to construct a new site with e-commerce functionality, Ecwid is geared more towards people who currently have a site and simply want to add an online store for this.
Much like other E-commerce platforms, Ecwid allows you to set up’catalogs’ of products, and add photographs, pricing, weight etc. for each. You can define shipping prices, accept credit card payments etc — all the crucial things that you’d expect to be able to do using an e-commerce alternative.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t actually designed to allow you to create a fully-featured, standalone e-commerce website; rather, it is designed to allow you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, which does allow you create a one-page standalone offering. We’ll chat through this in more detail later on in the review.) Ecwid Sitemap
The Product works by providing you a widget which gets put on other sites — hence the name Ecwid: it is short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add to an existing site or societal networking profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to begin a brand new website. The primary feature is that you can take your old website and immediately integrate the Ecwid system inside a couple of minutes.
You can also Mirror the system on several different sites if you plan on selling elsewhere on the web. Manage all these sites from 1 location rather than switching between multiple dashboards.
Another nice Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to generate a number of sales and each one these sales are reflected on the backend of your site.
The system is Also designed to integrate nicely with social networks, so you can sell your things on Facebook if desired. One part of Ecwid we especially enjoy is the delivery facet. With real time transport integrations you constantly know what is happening with your requests and where they’re being sent to.
What other cool Items are included with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and customers
The machine has over 43 translations for sale around the planet
You get lots of promotional tools such as coupons, discounts, bulk pricing and more
Create your own customized email alerts
Utilize the automatic tax alternative (automatic taxation charges at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to market not just online but in bodily places too — in stores, market stalls, in concerts and so forth.
Together with Ecwid’s POS Performance, irrespective of if or not a customer purchases a product in store, online, in their phone or through Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and client / trade info.
There is a few methods that you can use this feature: the easiest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here support, and then taking payments using a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both may be ordered direct from Ecwid.
There’s a couple of Things worth noting the Paypal Here integration: first, it’s only available to retailers in america and UK. Secondly, it is not yet available on Android apparatus. (On their website, Ecwid say it’ll be available soon — but they have been saying that for quite some time now). Ecwid Sitemap
If you are located outside The US / UK, or want to utilize another mobile device kind, the fantastic news is that Ecwid also functions together with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a larger range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more countries.
Although you can avail Of the Paypal Here POS option on all paid-for plans, you’ll need to be on the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktop, tablet computers and cellular. In an era where smartphone web surfing is eclipsing desktop surfing, this is important.
Unlike many similar Goods, Ecwid provides a totally free program.
Granted, it’s a pretty Basic plan, where attributes such as discount vouchers and service aren’t accessible, and it merely lets you sell up to ten products in 2 categories — but this could actually be sufficient for some customers, and using it is a good way to try out the system.
But, A key point to notice about the free program is the fact that it isn’t good from an search engine optimization point of view — you have to be on a paid program to ensure that your product pages speak to search engines correctly (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts can be mechanically translated into nearly 50 distinct languages — clients can see your store in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this performance by detecting visitors’ language automatically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are yet to provide this sort of functionality — they force you to rely on third party programs, the creation of numerous stores or Google Translate to provide different language variations of your store, which can be less than ideal. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a fairly straightforward affair. You can edit the title of your page and its own meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your SEO objectives.
As far as I could tell But you can’t manually change the URL of a product — you have to make do with the one which Ecwid creates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content during indexing.
But, The URLs that are automatically generated by Ecwid include the title you’ve given to your own product – so in the event that you include some keywords on your product title (maybe not a bad idea anyhow ) that your URL will include them too. This functions as a tool of a workaround, but I’d prefer whole control over URLs. Ecwid Sitemap
One area where Ecwid doesn’t perform so Well on the SEO front entails AMP — accelerated cellular pages. As the name implies, AMP pages load quicker on mobile devices. This encourages people to remain longer on your page, thus increasing’live time’ –something which is considered by many SEO experts believe to be rewarded by Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP pages in carousels in search results, providing AMP articles an extra little boost.
Unfortunately However — and unlike most rival products like Bigcommerce or Shopify, you can’t produce AMP versions of your goods using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and clients (again, in CSV format) and means that if you ever feel the need to migrate your shop to another e-commerce platform, then you should not have any major problems doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce functionality out of this box, so anybody wanting to sell on the platform will require a third-party solution like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You just sign up for an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce attributes, but the amount of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And using Stripe only works if you are selling products from certain countries). The other principal problem with the built-in Squarespace selling software is they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to some Squarespace website is very easy: it’s a simple matter of adding a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, therefore again Ecwid can offer a fantastic workaround. A dedicated app is offered by Ecwid to allow you incorporate the product onto a Wix store easily.
Programs and plugins
Ecwid provides a pretty Restricted number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be extensive — competing products such as Shopify offer a much wider range of apps. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Picture is better in regards to CMS plugins: All these are offered for WordPress, Wix and Joomla, enabling for you to set up Ecwid on these platforms quite easily. Ecwid Sitemap
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online shop builders, you get a vertical menu on the left which allows you to access key performance, and the area on the right can be used to display or edit associated products, site content and reports.
As with any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head around producing catalogues and product variations, setting up transport prices and so on…but there isn’t anything that should represent too a lot of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s provided to you when you log in for the first time.
If You are stuck however, you can always get in touch with Ecwid’s support staff — more on this later — or, even if you are on a’Business’ or’Unlimited’, you are able to take advantage of the included customization support (you get 2 hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Attorney, so please note that the below observations shouldn’t be interpreted as legal information, but I’m planning to do my very best to spell out a number of the key GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR legislation, there are many legal measures that website owners now should take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it is usually a good idea to consult a lawyer on what to do); and even when your business isn’t located in the EU, then you still will need to comply with the regulations where any website visits from the EU are concerned.
Based on my Understanding of the crucial GDPR rules, the principal priorities for potential Ecwid store owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store data securely
· Get explicit permission from those registering to mailing lists that it is okay to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential biscuits onto a website (and also to log that consent).
There doesn’t seem to be Whatever stops you meeting the first three requirements easily enough with Ecwid, though you will have to spend time and potentially money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter approval. To Guarantee GDPR compliance, you need to display a cookie cutter banner to your visitors which
· Allows them to select which cookies they would like to conduct BEFORE those cookies are conducted (i.e., to provide’prior permission’)
· Logs their consent to run cookies Ecwid Sitemap
· Allows them to revoke consent at a later stage
So for example, if you Utilize a Facebook Advertising cookie in combination with your Ecwid store, you’ll be breaking GDPR legislation unless you’ve got a banner set up which does all the above.
Now, out of the box at Least there is not a means to take care of the cookie approval issue with Ecwid. Nor is there an adequate program available from the Ecwid app store (the only option on front that I can find, the’EU cookie banner’, doesn’t appear to provide the necessary performance — despite costing $1.99 per month to utilize ).
It Seems to me that the only option available to Ecwid consumers would be to use a specialist product such as CookiePro, which will supply all the necessary performance to make cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a lot of configuration and you’ll want to set quite a great deal of time apart to set this up.
Setup and Design
I Truly like The simple fact that you’re able to run a website without paying anything. This makes the installation process that much simpler, since you just need to punch in your email and make a password to proceed straight to the backend interface.
The system has Wizards for each platform you would like to set your store on. If you have a WordPress site, simply walk through three steps to get up and running. You could even click on options like Facebook and Joomla, based on the place you would like to market.
The backend Design is perfect, since it walks you through each website creation and integration step with some nice photos and text. As soon as you obtain your shop implemented on a site or social page it looks fairly slick.
The layout Depends somewhat on the theme you’ve got on your site, but as you can see below, it shows photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag area, which can be prominent and easy to find for customers when they want to checkout.
Although many Sites will be cellular friendly, its fine knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your shop and market on the move, while also giving your clients an opportunity to buy products from the cell interface.
The closing Design thing which makes sense to mention is your vocabulary instrument. Since conducting an online store generally requires you to attain out to individuals from throughout the planet, you are bound to stumble upon a few customers who would like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user would like to translate from English to Spanish, that’s no problem at all.
The Ecwid App Economy
Having the Opportunity to put in applications is a sure fire way to scaling up your ecommerce website in a fair way. Ecwid includes a place called the Ecwid App Market. It offers 65 applications, helping retailers extend their shop performance readily. Ecwid Sitemap
Some of the programs Will give you a hand with reviews and rating, rewards programs, automated ad tools, analytics, custom layout topics and much more.
SEO and Marketing
Ecwid is a Third-party solution to your current site, so you’d normally need to employ additional SEO and advertising tools to really get out the word. That said, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid shops are indexed by Google with no extra effort. It gets better with WordPress sites, since you gain access to additional search engine optimization plugins as well as also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t appear to include any of those unnecessary bells and whistles you may find on other e commerce platforms.
Each measure is Clear and concise, so that you may just go in there and type in a product name, price and picture then save the merchandise for later. Obviously you could always open the Powerful Options, but they different these for if you are all set to get started ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to items like out of stock product monitoring, mobile device inventory management, barcode scanning and more.
Ecwid offers A Chat With Earnings feature which is one of my favorite ways to talk to companies. Simply send them a query and you are able to work on something else until they respond.
The company also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat service and email support, keeping the response time brief and encourage quality high.
In my mind, the Platform has everything you could want concerning support.
Payments and Safety
It is not necessarily Easy to locate an ecommerce platform which doesn’t charge transaction fees, but that is exactly what you get with Ecwid. They never charge any kind of transaction fee with any of those programs they provide, which makes it desirable for any store that is hoping to keep down costs and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, which means you have to setup something such as PayPal or Stripe to process all of the transactions that come through your website. It is pretty easy to implement one of these systems, since Ecwid integrates with over 40 international payment choices. However, each of those processors have their own transaction fees so that you need to get ready for them.
It’s rather Clear that Ecwid takes security seriously, since the company is a PCI DSS Level 1 certified service provider. The company also states that every trade that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Sitemap
What if you Would love to collect both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Advantages and cons of utilizing Ecwid
· Ecwid signifies a very simple way to add e-commerce to any existing website.
· Point-of-sale performance is available, and there are a number of strategies to implement it.
· The item is cheap compared to other alternatives.
· It supports multi-language variations of your store.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of site building products which don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a fantastic stopgap measure for retailers who need a store fast, but have yet to create a full website in order to add the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes support, and is fairly generous in terms of features.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There is a restricted number of programs / integrations offered in the Ecwid Program shop.
· You can’t change merchandise URLs, which is slightly annoying in the search engine optimization perspective.
· You can not create AMP versions of product pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie approval ) sounds difficult.
· The free version doesn’t let you access any of the SEO tools.
Ecwid comes With four plans, among which is completely free. They market the free plan like crazy, and mention that many different platforms drag you in free trial, where you will finally need to pay.
This is where Ecwid stands out, and you can see that the other payment plans are rather affordable.
The Free program Allows you to sell 10 products, whereas the Venture program ups that count to 100 goods and you get items like an iPhone direction app. The company plan goes up to 2500 merchandise for a superb price and you get live chat service. Priority support comes alongside the Unlimited plan and you can also sell an unlimited number of products.
Ecwid is one of The most economical solutions on the marketplace. You can see that it is actually more affordable than a lot of the other programs we’ve reviewed previously, so if you’re searching for value, this might be the right plugin for you.
In short, I am Beginning to think that Ecwid is among the greatest ways to sell online, provided that you employ the best methods to enhance your earnings online as well. Ecwid is a sleek system, with superb easy implementation measures, which makes it ideal for the small business audience. Ecwid Sitemap