Intro Ecwid Themes Free
Have you ever Wondered if you’re using the ideal ecommerce platform for selling online? Do you occasionally stumble upon a new service that’s more functional and more economical than what you’re using now? Starting a small business is all about keeping your prices low, and locating an ecommerce platform that will assist you with half the battle. Unfortunately, when you run a small company website it often becomes tricky when you want to attract on a new ecommerce platform or perhaps just alter your website whatsoever. Read our Ecwid review to discover more about this option. Ecwid Themes Free
Many solutions Intentionally create a closed system, which can be tedious to maneuver away from as soon as you get started. But with a stage called Ecwid, you do not need to be concerned about it. Actually, the entire goal of the company, which started in 2009, would be to quickly and inexpensively create an online store system in your present websites.
You do not have To create a whole new site. Just implement Ecwid on any platform, CMS or social network (in five minutes) and you’re good to go.
This raised my Attention, since I know the struggles that come along with trying to migrate sites, especially when it comes to ecommerce. So, I needed to gather an in-depth review of this Ecwid system to see whether it’s worth the time.
How Many Men and Women Use Ecwid?
It’s quite Remarkable what Ecwid has achieved since 2009, with more than 1 million retailers getting signed up. What is even more cool is that the Ecwid merchants span over 175 different countries, demonstrating that this is not only a platform for most people in the united states or Europe. Even companies in developing nations have a chance to find an internet store going, and you do not even have to trash your prior site if you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 certified. If you’re not certain what this is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and protected.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and also the 1 million is the fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What is Ecwid, and how can this work?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to build a new site with e-commerce functionality, Ecwid is geared more towards people who already have a site and just want to add an online store to it.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of all products, and include photographs, pricing, weight etc. . each. You can define shipping prices, accept credit card payments and so on — all the crucial things that you would expect to be able to do using an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to allow you to create a fully-featured, standalone e-commerce site; instead, it is intended to allow you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that will let you produce a one-page standalone offering. We are going to talk via this in more detail later on in the inspection.) Ecwid Themes Free
The Product works by providing you a widget which gets put on other sites — hence the name Ecwid: it’s short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add into an present website or social networking profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to start a brand new website. The primary attribute is that you can take your old site and quickly incorporate the Ecwid system within a few minutes.
You can also Mirror the system onto several different sites if you anticipate selling elsewhere online. Handle all these websites from 1 location instead of switching between multiple dashboards.
Another pleasant Attribute is that the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means that you can visit a tradeshow to generate a number of sales and each one these sales are reflected onto the back part of your website.
The system is Also made to integrate well with social networks, and that means that you can sell your items on Facebook if needed. One part of Ecwid that we especially enjoy is the delivery facet. With real time transport integrations you constantly know what is going on with your orders and where they’re being shipped to.
What other cool Items are comprised with Ecwid?
It runs on a super quick frame
It comes with an address book to get customers and clients
The system has over 43 translations for sale around the world
You receive a Lot of promotional instruments like coupons, discounts, bulk pricing and much more
Produce your personalized email notifications
Utilize the automatic tax solution (automatic tax rates at checkout, tax reporting and filing)
Thank you To Ecwid’s point-of-sale (POS) performance, you may use your Ecwid shop to market not just online but in physical locations too — in stores, market stalls, at theatres and so on.
Together with Ecwid’s POS Performance, regardless of whether a customer purchases a product in shop, online, on their telephone or via Facebook, everything stays in sync – i.e., the merchant’s catalog, inventory and customer / trade information.
There is a couple of ways you can take advantage of this attribute: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here support, and then taking payments using a cell card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal Here: you can buy a chip and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both can be ordered direct from Ecwid.
There is a few Things worth noting about the Paypal Here integration: it’s only available to retailers in america and UK. Secondly, it’s not yet available on Android devices. (On their site, Ecwid say it will be available soon — but they have been saying that for quite a while now). Ecwid Themes Free
If you are based outside The US / UK, or need to utilize another mobile device type, the good news is that Ecwid also works together with the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more countries.
Although you could avail Of the Paypal Here POS option on most of paid-for plans, you will want to be to the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display correctly across apparatus — desktop, tablet and cellular. In an era where smartphone internet browsing is eclipsing desktop browsing, this is vital.
Unlike many similar Goods, Ecwid provides a completely free plan.
Granted, it is a pretty Basic plan, in which features such as discount vouchers and service aren’t available, and it merely allows you to sell up to ten products in two classes — but this may really be sufficient for some customers, and using it is a good way to try out the system.
But, A key point to note about the free program is the fact that it is not good from an SEO standpoint — you need to be on a paid program to make certain that your product pages speak to search engines correctly (more on SEO under ).
Ecwid is forward of the Pack because its storefronts can be mechanically translated into nearly 50 distinct languages — clients can see your store in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this performance by discovering visitors’ language automatically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this sort of performance — they force you to rely on third party programs, the production of numerous stores or Google Translate to supply different language versions of your shop, which is less than ideal. So a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You are able to edit the title of your webpage and its own meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your SEO objectives.
So Far as I can tell However, you can not manually change the URL of a product — you need to make do with the one that Ecwid creates for you. This isn’t perfect because keywords in URLs are used by some search engines to categorise content through indexing.
But, The URLs that are automatically generated by Ecwid include the title you have given to your product – so if you include some keywords on your product title (maybe not a bad idea anyhow ) your URL will include them too. This serves as a tool of a workaround, but I would prefer full control over URLs. Ecwid Themes Free
One place where Ecwid does not perform so Well on the SEO front entails AMP — accelerated mobile pages. As its name implies, AMP pages load faster on mobile devices. This motivates people to stay longer on your webpage, thus increasing’dwell time’ –something which is considered by many search engine optimization experts believe to be rewarded with Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP pages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike most competing products such as Bigcommerce or Shopify, you can not create AMP versions of your goods using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export product information, orders and customers (in CSV format) and ensures that if you feel the need to migrate your shop to another e-commerce platform, then you shouldn’t have any major difficulties doing so.
Using Ecwid with other platforms
Ecwid and WordPress
WordPress does not Provided any e-commerce performance from the box, so anyone wishing to sell on the platform will need a third-party alternative like Ecwid. There is an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a few clicks.
You just sign up for an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the number of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And using Stripe only works if you are selling products from certain countries). The other principal problem with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to some Squarespace website is quite simple: it is a simple matter of adding a code block to a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can offer a good workaround. A committed program is provided by Ecwid to enable you incorporate the item onto a Wix store easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other apps that are well-known. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations could be more extensive — competing goods like Shopify offer a much wider assortment of apps. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Picture is better when it comes to CMS plugins: these are offered for WordPress, Wix and Joomla, enabling for you to install Ecwid on these platforms very easily. Ecwid Themes Free
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like many similar online store builders, you get a vertical menu on the left which lets you access key functionality, and the area on the right can be used to display or edit related products, website content and reports.
As with any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around producing catalogues and product variations, setting up shipping prices and so on…but there isn’t anything here that should represent also much of a learning curve.
Matters are helped by an ‘onboarding checklist’ that’s provided to you once you log in for the first time.
If You are stuck nonetheless, you can always get in touch with Ecwid’s support team — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you can take advantage of this included customization support (you get two hours and 12 hours personalization period from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please be aware that the below observations should not be interpreted as legal information, but I am going to do my very best to spell out a number of the major GDPR issues facing Ecwid users under.
With the introduction of That the EU’s new GDPR legislation, there are many legal steps that website owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s usually a good idea to consult a lawyer on what to do); and even when your company isn’t located in the EU, you still will need to obey the regulations where any website visits in the EU are concerned.
Based on my Understanding of the key GDPR principles, the main priorities for potential Ecwid store owners are to:
· Provide sufficient privacy and cookie notices
· Process and store data securely
· Get explicit consent from those registering to mailing lists it is fine to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits onto a site (and to log that consent).
There does not Appear to be Whatever stops you meeting the first few requirements readily enough with Ecwid, although you will have to devote time and potentially money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie approval. To Guarantee GDPR compliance, you need to exhibit a cookie banner to your visitors which
· Allows them to select which cookies they would like to conduct BEFORE those cookies are conducted (i.e., to give’prior permission’)
· Logs their consent to conduct cookies Ecwid Themes Free
· Allows them to revoke approval at a later stage
So for Instance, If you Utilize a Facebook Advertising cookie in combination with your Ecwid shop, you’ll be breaking GDPR legislation unless you’ve got a banner in place which does all the above.
Nowout of the box at Least there isn’t a means to take care of the cookie approval issue with Ecwid. Nor is there an adequate program available from the Ecwid app shop (the only option on this front that I can locate, the’EU cookie banner’, does not appear to supply the necessary functionality — even though costing $1.99 a month to use).
It Appears to me that the only option available to Ecwid consumers is to use a specialist product like CookiePro, which does provide all the necessary performance to generate cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does need quite a lot of configuration and you’ll want to put quite a great deal of time aside to set it up.
Setup and Design
I really enjoy The fact which you’re able to run a web site without paying for anything. This makes the installation process that much easier, since you simply need to punch in your email and create a password to proceed straight to the backend interface.
The machine has Wizards for every platform you want to place your shop on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You could even click on options like Facebook and Joomla, based on where you would like to sell.
The backend Design is flawless, because it walks you through each site creation and integration step with some nice photos and text. Once you obtain your store implemented on a website or societal page it looks fairly slick.
The design Depends upon the subject you have on your website, but as you can see below, it shows photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag area, which can be outstanding and easy to find for clients when they wish to checkout.
Though many Websites are going to be cellular friendly, its fine knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and market on the move, while also providing your clients an opportunity to buy products from the cell interface.
The final Design thing which makes sense to mention is the language tool. Since running an online store generally requires you to reach out to people from all over the planet, you’re bound to stumble upon a few customers who’d love to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user wants to translate from English into Spanish, that is no problem at all.
The Ecwid App Market
Having the Opportunity to put in software is a sure fire way to scaling your ecommerce site in a reasonable way. Ecwid includes a place called the Ecwid App Market. It offers 65 applications, helping retailers extend their store functionality readily. Ecwid Themes Free
Some of the programs Can help you out with rating and reviews, rewards programs, automated advertising tools, analytics, customized design topics and more.
SEO and Marketing
Ecwid is a Third party remedy to your current website, so you would typically have to implement additional SEO and marketing tools to truly get out the word. That said, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google without any extra effort. It gets better with WordPress websites, as you acquire access to additional search engine optimization plugins as well as also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, since it doesn’t appear to include any of the unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Clear and concise, so you may just go in there and sort in a product name, price and image then save the merchandise for afterwards. Obviously you could always open up the More Powerful Options, but they separate these for when you’re ready to get started ramping up your store.
As an example of the inventory Rich management toolset, you gain access to things like from stock product monitoring, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Sales attribute which is always one of my favourite ways to talk to companies. Only send them a query and you are able to work on something else until they respond.
The company also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone support, online chat service and email support, maintaining the response time brief and support quality high.
In my mind, the Platform has all you might want in terms of support.
Payments and Safety
It’s not always Easy to find an ecommerce platform which does not charge transaction fees, but that’s exactly what you get with Ecwid. They never control any sort of trade fee with any of the programs they offer, making it desirable for any shop that’s trying to keep down costs and to improve margins.
Remember that Ecwid isn’t a payment processor, which means you’ve got to setup something like PayPal or Stripe to process all the trades that come through your website. It’s pretty easy to implement one of these systems, because Ecwid incorporates with over 40 global payment options. However, each one of those processors have their own trade fees so that you need to get ready for these.
It’s quite Evident that Ecwid takes security seriously, since the provider is a PCI DSS Level 1 accredited service provider. The company also claims that each transaction that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Themes Free
Imagine if you Would love to collect both offline and online payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Benefits and cons of utilizing Ecwid
· Ecwid signifies a really easy way to add e-commerce to any existing website.
· Point-of-sale performance is available, and there are quite a few ways to implement it.
· The product is cheap compared to other alternatives.
· It supports multi-language versions of your shop.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of site building products which don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a fantastic stopgap measure for retailers who want a shop quickly, but have yet to develop a complete website to add the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is rather generous concerning features.
· The Paypal This POS system is limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a limited number of programs / integrations available in the Ecwid Program shop.
· You can not change product URLs, which is slightly annoying in the SEO perspective.
· You can not create AMP variations of product pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie consent) seems difficult.
· The free version will not allow you to get any of the SEO tools.
Ecwid comes With four strategies, among which is completely free. They promote the free program like mad, and mention that many different platforms drag you in free trial, where you may eventually need to pay.
This is where Ecwid stands out, and you’ll be able to see that the other payment plans are fairly affordable.
The Free plan Allows you to sell 10 products, while the Venture program ups that depend to 100 products and you get items like an iPhone direction program. The company program goes up to 2500 merchandise for a superb price and you also get live chat support. Priority support comes along with the Unlimited program and you can also market an unlimited amount of merchandise.
Ecwid is one of The most economical solutions available on the marketplace. You may see that it is actually more affordable than a lot of the other platforms we’ve reviewed previously, so if you’re looking for value, this might be the perfect plugin for you.
In short, I am Starting to believe that Ecwid is one of the best ways to market online, provided that you implement the best ways to improve your earnings online as well. Ecwid is a slick system, with super simple implementation measures, making it ideal for the small business audience. Ecwid Themes Free