Introduction Ecwid To Shopify
Have you ever Wondered if you are using the right ecommerce platform for sale on the internet? Can you occasionally stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform that will assist you with half the battle. Unfortunately, when you operate a small company site it often becomes tricky once you want to bring on a brand new ecommerce platform or perhaps just alter your site at all. Read our Ecwid review to find out more about this solution. Ecwid To Shopify
Many options Purposefully make a closed system, which can be tedious to maneuver away from as soon as you begin. But with a platform called Ecwid, you do not have to be concerned about this. In fact, the entire aim of the company, which began in 2009, would be to quickly and inexpensively create an internet store system in your present websites.
You do not have To make a whole new site. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you’re good to go.
This increased my Attention, since I know the struggles that come along with attempting to migrate sites, especially in regards to ecommerce. So, I wanted to gather an in-depth review of the Ecwid system to find out if it’s worth the time.
How Many People Use Ecwid?
It is rather Impressive what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this isn’t only a platform for most people in the united states or Europe. Even businesses in developing countries have a opportunity to get an online store going, and you don’t have to squander your previous site in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 certified. If you are not sure what that is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and secure.
In addition to The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the simple fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 only identifies WordPress users with the plugin.
What is Ecwid, and how can this function?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to build a fresh website with e-commerce functionality, Ecwid is geared more towards people who already have a site and just wish to add an internet store for this.
Much like other E-commerce programs, Ecwid allows you to install’catalogs’ of all products, and include photos, pricing, weight etc. for each. You are able to specify shipping prices, accept credit card payments etc — all of the key things that you’d expect to be able to do with an e-commerce solution.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t really designed to allow you to create a fully-featured, standalone e-commerce site; instead, it’s designed to enable you add an online store to an present online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that does let you produce a one-page standalone offering. We’ll chat through this in more detail later on in the inspection.) Ecwid To Shopify
The Product operates by giving you a widget which gets placed on other websites — hence the name Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an present site or social networking profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses that don’t need to start a brand-new website. The main feature is that you can choose your old site and immediately incorporate the Ecwid system inside a few minutes.
You can also Mirror the machine on various different sites if you plan on selling elsewhere on the web. Handle all these sites from 1 place instead of switching between multiple dashboards.
Another nice Attribute is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This means you could go to a tradeshow to make a few sales and each one these sales are reflected on the backend of your site.
The system is Also designed to integrate well with social networks, so you may sell your items on Facebook if desired. 1 part of Ecwid we especially enjoy is the shipping aspect. With real-time transport integrations you constantly know what’s going on with your requests and where they’re being sent to.
What other cool Things are included with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and clients
The machine has over 43 translations for selling around the world
You get a Lot of promotional tools like vouchers, discounts, bulk pricing and much more
Produce your personalized email alerts
Utilize the automatic tax solution (automatic taxation charges at checkout, tax reporting and submitting )
Thank you Into Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to sell not only online but in physical places too — in stores, market stalls, at concerts and so on.
Together with Ecwid’s POS Performance, regardless of if a customer purchases a product in shop, online, on their telephone or via Facebook, everything remains in sync – i.e., the merchant’s catalog, inventory and client / trade information.
There is a couple of methods that you can take advantage of this attribute: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here service, then taking payments utilizing a cell card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can buy a processor and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both can be arranged straight from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: it’s only available to retailers in the US and UK. Second, it’s not yet available on Android apparatus. (On their website, Ecwid state it’ll be available soon — but they have been saying that for quite a while now). Ecwid To Shopify
If you are based outside The US / UK, or need to utilize another mobile device kind, the good news is that Ecwid also works together with the Vend, Clover, NCR Silver and Square POS systems. These all ease using a wider selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more countries.
Although you can avail Of the Paypal Here POS choice on most of paid-for plans, you’ll want to be on the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktop, tablet and cellular. In an era where smartphone internet surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid provides a completely free program.
Granted, it’s a fairly Standard plan, where features like discount vouchers and service aren’t available, and it only allows you to sell up to 10 products in two classes — but this may actually be sufficient for some users, and using it’s a fantastic way to try out the system.
However, A vital point to notice about the free plan is the fact that it isn’t great from an SEO standpoint — you have to be on a paid plan to ensure your product pages talk to search engines correctly (more on SEO under ).
Ecwid is ahead of the Pack in that its storefronts could be automatically translated into nearly 50 different languages — customers can view your shop in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by discovering visitors’ language automatically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are yet to supply this sort of functionality — that they force you to rely on third party apps, the production of numerous shops or Google Translate to supply different language variations of your store, which can be less than perfect. So a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the title of your webpage and its own meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your search engine optimization objectives.
As far as I can tell However, you can not manually change the URL of a product — you have to make do with the one which Ecwid creates for you. This is not perfect because key words in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid include the name you’ve given to your product – so in the event that you include some keywords on your product title (not a bad idea anyway) your URL will include them also. This functions as a tool of a workaround, but I would prefer whole control over URLs. Ecwid To Shopify
One place where Ecwid doesn’t perform quite so Well on the SEO front entails AMP — accelerated cellular pages. As its name implies, AMP pages load quicker on mobile devices. This encourages people to remain longer on your page, thus increasing’dwell time’ –something which is considered by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Unfortunately However — and unlike rival products like Bigcommerce or Shopify, you can not produce AMP versions of your products using Ecwid.
Importing and exporting information
Like many competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and customers (again, in CSV format) and ensures that should you feel the need to migrate your shop to a different e-commerce platform, you should not have some major difficulties doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce functionality out of the box, so anybody wishing to market on the stage will need a third-party solution like Ecwid. There’s an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the amount of payment gateway options is very limited — you need to use Stripe or Paypal. (And using Stripe only functions if you’re selling goods from particular countries). Another principal problem with the built-in Squarespace marketing tools is they don’t facilitate dropshipping, and complete export of products isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to some Squarespace website is very simple: it’s a simple matter of including a code block into a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, therefore again Ecwid can offer a fantastic workaround. A dedicated program is offered by Ecwid to allow you incorporate the item onto a Wix shop easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be more extensive — competing products such as Shopify provide a much wider assortment of apps. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: these are offered for WordPress, Wix and Joomla, allowing to you set up Ecwid on one of these platforms very easily. Ecwid To Shopify
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like most similar online shop builders, you get a vertical menu on the left which allows you to access key performance, and the area on the right can be used to edit or display related products, site content and reports.
Much like any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around producing catalogues and product variants, establishing transport prices etc…but there isn’t anything here that should represent too a lot of a learning curve.
Things are aided by an ‘onboarding checklist’ that’s supplied to you once you log in for the very first time.
If You’re stuck however, you could always get in touch with Ecwid’s support team — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you are able to make the most of the included customization support (you get 2 hours and 12 hours customization period from Ecwidon these plans).
Ecwid and GDPR
I’m not a Lawyer, so please be aware that the below observations shouldn’t be interpreted as legal advice, but I am going to do my very best to spell out some of the key GDPR issues facing Ecwid consumers under.
With the introduction of The EU’s new GDPR laws, there are several legal measures that site owners now need to take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for doing this (to the point where it is typically a great idea to speak with a lawyer on what to do); and even if your company is not based in the EU, then you still need to comply with the regulations where any site visits in the EU are concerned.
According to my Understanding of the crucial GDPR rules, the principal priorities for prospective Ecwid store owners are to:
· Provide adequate privacy and cookie notices
· Process and store information securely
· Get explicit permission from people signing up to mailing lists it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits onto a website (and to log that approval ).
There doesn’t Appear to be Anything that stops you meeting the first three requirements readily enough with Ecwid, though you will need to spend time and possibly money generating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter consent. To ensure GDPR compliance, You Have to display a cookie cutter banner to your customers which
· Allows them to choose which cookies they would like to conduct BEFORE those biscuits are conducted (i.e., to provide’prior consent’)
· Logs their approval to run cookies Ecwid To Shopify
· Allows them to revoke approval at a later point
So for Instance, If you Use a Facebook Advertising cookie in combination with your Ecwid shop, you will be breaking up GDPR laws unless you’ve got a banner set up which does all the above.
Nowout of the box at There isn’t a means to deal with the cookie consent issue with Ecwid. Nor is there an adequate program accessible from the Ecwid app shop (the only option on front that I can locate, the’EU cookie banner’, doesn’t appear to supply the essential performance — despite costing $1.99 a month to utilize ).
It Appears to me that the only option available to Ecwid users is to use a professional product like CookiePro, which does supply all the necessary functionality to make cookie consent fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a lot of configuration and you’ll need to set quite a lot of time apart to set this up.
Setup and Layout
I Truly like The fact that you can run a website without paying for anything. This makes the installation process that much easier, since you simply need to punch in your email and make a password to go straight to the backend interface.
The system has Wizards for every platform that you would like to place your store on. If you have a WordPress site, just walk through three steps to get up and running. You could even click on choices like Facebook and Joomla, depending on the place you want to sell.
The backend Design is flawless, since it walks you through each website creation and integration measure with a few nice photos and text. Once you obtain your shop implemented on a site or societal page it looks fairly slick.
The layout Depends somewhat on the subject you have on your site, however as you can see below, it shows photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag place, which can be prominent and easy to find for clients when they wish to checkout.
Although many Websites are going to be mobile friendly, it;s nice knowing that Ecwid involves a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and market on the go, while also giving your clients a chance to buy products from the cell interface.
The closing Design thing that makes sense to mention is the language instrument. Since conducting an online store generally requires one to attain out to individuals from throughout the planet, you are bound to stumble upon some customers who would like to read product pages and other content in their native language. Ecwid supports 45 languages, so when a user wants to translate from English to Spanish, that is not a problem in any respect.
The Ecwid App Market
Possessing the Opportunity to install software is a sure fire way to scaling your ecommerce website in a fair way. Ecwid includes a location known as the Ecwid App Market. It offers 65 applications, helping retailers extend their shop functionality readily. Ecwid To Shopify
A Few of the apps Will help you out with rating and reviews, rewards programs, automatic ad tools, analytics, customized design themes and much more.
SEO and Marketing
Ecwid is a Third-party solution to your present website, so you would normally need to employ additional SEO and marketing tools to really get out the word. That said, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid stores are indexed by Google without any excess effort. It gets better with WordPress sites, as you acquire access to additional search engine optimization plugins as well as also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t appear to incorporate any of those unnecessary bells and whistles you may find on other e commerce platforms.
Each measure is Clear and concise, so that you may just go in there and sort in a product name, price and image then save the merchandise for afterwards. Obviously you can always open up the Powerful Options, but they different these for when you are ready to start ramping up your own store.
As an example of the stock Rich management toolset, you gain access to items like out of stock merchandise tracking, mobile device stock management, barcode scanning and more.
Ecwid offers A Chat With Earnings attribute which is one of my favourite ways to talk with companies. Simply send them a query and you can work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat service and email support, keeping the response time short and support quality high.
In my mind, the Platform has everything you could want in terms of support.
Payments and Safety
It is not necessarily Easy to find an ecommerce platform that does not charge fees, but that’s exactly what you get with Ecwid. They never control any sort of transaction fee with any of those programs they offer, which makes it desirable for any shop that is trying to keep costs down and to improve margins.
Remember that Ecwid is not a payment processor, which means you have to set up something like PayPal or Stripe to process all of the transactions that come through your website. It is pretty easy to implement these systems, because Ecwid integrates with over 40 international payment choices. However, each of those processors have their particular trade fees so that you need to get ready for them.
It is quite Evident that Ecwid takes safety seriously, since the provider is a PCI DSS Grade 1 accredited supplier. The company also states that each trade that includes sensitive data is transferred via a secure HTTPS channel. Ecwid To Shopify
Imagine if you Would love to collect both online and offline payments? Maybe you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an offline and online system.
Advantages and cons of using Ecwid
· Ecwid represents a really simple way to add e-commerce to some existing website.
· Point-of-sale performance is available, and there are quite a few strategies to apply it.
· The item is cheap by comparison to other alternatives.
· It supports multi-language versions of your shop.
· The store layouts are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a fantastic stopgap measure for merchants who need a store fast, but have yet to create a complete website to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is rather generous concerning attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a limited number of programs / integrations offered in the Ecwid App store.
· You can not alter merchandise URLs, which is slightly annoying from an SEO point of view.
· You can not create AMP versions of merchandise pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with respect to getting cookie approval ) seems difficult.
· The free version doesn’t let you access any of the SEO tools.
Ecwid comes With four plans, one of which is totally free. They promote the free program like crazy, and mention that a number of other platforms drag you in free trial, where you will finally have to pay.
That is where Ecwid stands outside, and you’ll be able to see that the other payment programs are fairly reasonably priced.
The Free plan Allows you to sell 10 products, while the Venture program ups that count to 100 products and you get items like an iPhone direction program. The Business program goes up to 2500 products for a superb price and you get live chat service. Priority support comes alongside the Unlimited program and you can also market an unlimited number of products.
Ecwid is one of The cheapest solutions available on the market. You can see that it is actually cheaper than many of the other programs we’ve reviewed previously, so if you’re searching for value, this could be the perfect plugin for you.
In short, I’m Beginning to think that Ecwid is among the best ways to market online, provided that you employ the best methods to improve your earnings online too. Ecwid is a sleek system, with superb simple implementation measures, which makes it ideal for the small business crowd. Ecwid To Shopify