Intro Ecwid Twitter
Have you ever Wondered if you’re using the ideal ecommerce platform for sale online? Can you occasionally stumble upon a new service that’s more functional and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will assist you with half the battle. Unfortunately, when you operate a small business site it often becomes tricky when you would like to bring on a brand new ecommerce platform or even just modify your site at all. Read our Ecwid review to find out more about this solution. Ecwid Twitter
Many options Intentionally make a closed system, which can be tedious to move away from once you begin. But with a stage named Ecwid, you no longer have to be concerned about it. In fact, the entire aim of the business, which began in 2009, is to quickly and quickly make an internet store system on your present websites.
You do not have To make a completely different website. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you are good to go.
That raised my Attention, because I understand the struggles that come along with attempting to migrate websites, especially in regards to ecommerce. So, I wanted to put together an in-depth review of this Ecwid system to find out whether it is worth the time.
How Many People Use Ecwid?
It is rather Remarkable what Ecwid has achieved since 2009, with over 1 million retailers getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this isn’t only a platform for people in the united states or Europe. Even businesses in developing countries have a chance to find an online store going, and you don’t even have to trash your previous site in case you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 accredited. If you are not certain what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ data is safe and protected.
Along with The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and also the 1 million is the simple fact you don’t require a WordPress site to implement Ecwid. So, the 20,000 simply identifies WordPress users using the plugin.
What is Ecwid, and how can this work?
Ecwid is a hosted Solution for building an online store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a new site with e-commerce functionality, Ecwid is targeted more towards people who currently have a website and simply wish to add an internet store to it.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of goods, and include photos, pricing, weight etc. . each. You are able to specify shipping rates, accept credit card payments etc — all the crucial stuff that you would expect to be able to do using an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to let you produce a fully-featured, standalone e-commerce website; rather, it’s designed to allow you add an online store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, which does let you create a one-page standalone offering. We are going to talk via this in more detail later on in the review.) Ecwid Twitter
The Product works by giving you a widget that gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add to an present site or societal networking profile, and your store is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies that don’t want to start a brand-new site. The main feature is that you can choose your old site and quickly integrate the Ecwid system within a couple of minutes.
You can also Mirror the machine onto several different sites if you anticipate selling elsewhere online. Manage all of these sites from one place rather than switching between multiple dashboards.
Another pleasant Feature is the syncing between multiple devices. Sell on-the-go together with your smartphone. This means you could visit a tradeshow to make a few sales and each one of these earnings are reflected onto the back part of your site.
The system is Also designed to integrate well with social networks, and that means that you can sell your things on Facebook if desired. 1 part of Ecwid we especially enjoy is the shipping aspect. With real time shipping integrations you constantly know what is going on with your orders and at which they are being sent to.
What other trendy Things are comprised with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and clients
The machine has over 43 translations for selling round the world
You receive lots of promotional tools like vouchers, discounts, and bulk pricing and much more
Create your own customized email notifications
Use the automatic tax alternative (automatic taxation rates at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to market not just online but in bodily places too — in shops, market stalls, in theatres and so on.
Together with Ecwid’s POS Functionality, irrespective of if a customer purchases a product in shop, online, in their telephone or via Facebook, everything remains in sync – i.e., the retailer’s catalogue, inventory and customer / trade information.
There’s a few methods you can use this attribute: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App store, connecting it to the Paypal Here service, then taking payments using a mobile card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both can be arranged direct from Ecwid.
There is a few Things worth noting the Paypal Here integration: first, it’s only available to merchants in the US and UK. Secondly, it’s not yet available on Android devices. (On their website, Ecwid state it will be available soon — but they have been saying that for quite some time now). Ecwid Twitter
If you’re based outside That the US / UK, or need to work with another mobile device type, the good news is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a larger range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more nations.
Although you can avail Of this Paypal Here POS choice on most of paid-for programs, you’ll need to be on the most expensive’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktopcomputer, tablet and cellular. In an era where smartphone web surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Goods, Ecwid provides a completely free program.
Granted, it is a fairly Standard plan, in which attributes like discount vouchers and support aren’t available, and it merely lets you sell up to ten products in 2 classes — but this could really be sufficient for some customers, and using it is a good way to try the system out.
But, A vital point to notice about the free plan is the fact that it is not great from an SEO standpoint — you have to be on a paid program to ensure your product pages speak to search engines correctly (more on SEO under ).
Ecwid is forward of the Pack in that its storefronts could be mechanically translated into nearly 50 different languages — customers can see your store in their own language, without you having to worry about creating alternate versions of this. Ecwid provides this performance by discovering visitors’ language mechanically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this type of performance — that they force you to rely on third party programs, the production of numerous shops or Google Translate to supply different language versions of your shop, which is less than ideal. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (SEO) in Ecwid is a fairly straightforward affair. You are able to edit the name of your page and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your SEO objectives.
So Far as I can tell However, you can’t manually change the URL of a product — you have to make do with the one which Ecwid creates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs that are automatically generated by Ecwid include the name you have given to your own product – so in the event that you include some keywords in your product name (maybe not a bad idea anyway) that your URL will comprise them too. This functions as something of a workaround, but I would prefer whole control over URLs. Ecwid Twitter
One place where Ecwid doesn’t perform so Well on the search engine optimization front involves AMP — accelerated mobile pages. As the name implies, AMP pages load faster on mobile devices. This encourages people to stay longer on your webpage, thus increasing’dwell time’ –something which is considered by many SEO experts believe to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, giving AMP content an extra little boost.
Regrettably However — and unlike competing products like Bigcommerce or Shopify, you can’t create AMP variations of your products using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and clients (again, in CSV format) and means that if you feel the need to migrate your store to another e-commerce platform, you should not have any major difficulties doing so.
Using Ecwid with other programs
Ecwid and WordPress
WordPress does not Supplied any e-commerce performance from this box, so anybody wanting to market on the platform will need a third-party alternative like Ecwid. There is an Ecwid plugin accessible, so adding an Ecwid store to your WordPress site is quite simple — you can get up and running with a couple clicks.
You just sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce attributes, but the number of payment gateway options is quite limited — you have to use Stripe or Paypal. (And with Stripe only functions if you’re selling goods from certain countries). The other principal problem with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and complete export of products isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to a Squarespace site is quite easy: it’s a simple matter of including a code block into a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can offer a fantastic workaround. A dedicated program is provided by Ecwid to enable you integrate the item on a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Limited number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations could be extensive — competing products like Shopify offer a much wider assortment of programs. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Image is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling for you to install Ecwid on one of these platforms quite easily. Ecwid Twitter
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online shop builders, you receive a vertical menu on the left that lets you access key performance, and the area on the right can be used to edit or display related products, website content and reports.
As with any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around creating catalogues and product variants, setting up shipping rates and so on…but there isn’t anything that should represent too a lot of a learning curve.
Things are aided by an ‘onboarding checklist’ that is provided to you once you log in for the very first time.
If You are stuck nonetheless, you can always get in contact with Ecwid’s support team — more on this later — or, even if you are on a’Business’ or’Unlimited’, you can take advantage of the included customization service (you get 2 hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please note that the below observations should not be interpreted as legal information, but I am planning to do my best to spell out some of the major GDPR issues facing Ecwid consumers below.
With the introduction of That the EU’s new GDPR legislation, there are several legal steps that site owners now should take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing so (to the point where it’s usually a great idea to speak with a lawyer on what to do); and even if your company isn’t based in the EU, you still will need to obey the regulations where any site visits from the EU are worried.
Based on my Understanding of the key GDPR rules, the main priorities for prospective Ecwid shop owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store data safely
· Get explicit consent from people registering to mailing lists it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits onto a website (and to log that consent).
There doesn’t Appear to be Whatever stops you fulfilling the first few requirements readily enough with Ecwid, though you will need to spend time and potentially money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie approval. To Guarantee GDPR compliance, You Have to exhibit a cookie cutter banner to your visitors which
· Allows them to select which cookies they want to conduct BEFORE those cookies are run (i.e., to give’prior consent’)
· Logs their approval to conduct biscuits Ecwid Twitter
· Allows them to revoke consent at a later stage
So for example, if you Utilize a Facebook Ads cookie in combination with your Ecwid store, you’ll be breaking GDPR legislation unless you have a banner in place which does all the above.
Now, out of the box at There is not a way to deal with the cookie approval issue with Ecwid. Nor is there a decent app accessible from the Ecwid app shop (the only option on front that I can locate, the’EU cookie banner’, doesn’t appear to provide the necessary performance — despite costing $1.99 a month to use).
It Seems to me that the only option available to Ecwid users is to use a professional product such as CookiePro, which does provide all the essential functionality to generate cookie consent fully GDPR compliant. Despite being a strong product however, Cookiepro does need quite a lot of configuration and you will want to set quite a lot of time apart to set this up.
Setup and Design
I really like The fact which you’re able to run a website without paying for anything. This makes the installation process that much simpler, since you simply have to punch in your email and make a password to go straight to the backend port.
The machine has Wizards for every platform that you want to place your store on. In case you’ve got a WordPress site, simply walk through three steps to get up and running. You could also click on choices like Facebook and Joomla, based on the place you want to sell.
The backend Design is flawless, since it walks you through each website creation and integration measure with some fine photos and text. Once you get your store implemented on a site or social page it looks fairly sleek.
The design Depends somewhat on the subject you have on your website, however as you can see below, it shows photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag place, which is prominent and easy to locate for customers when they wish to market.
Although many Sites will be mobile friendly, it;s fine knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also giving your clients an opportunity to get products from the cell interface.
The closing Design item which makes sense to mention is the language tool. Since conducting an internet store generally requires one to attain out to individuals from all over the world, you’re bound to stumble upon some clients who would like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that’s not a problem in any respect.
The Ecwid App Market
Having the Chance to install applications is a sure fire way to scaling up your ecommerce site in a fair way. Ecwid has a location called the Ecwid App Market. It provides 65 software, helping merchants extend their shop performance easily. Ecwid Twitter
A Few of the programs Can give you a hand with rating and reviews, rewards programs, automated advertising tools, analytics, customized design themes and more.
SEO and Marketing
Ecwid is a Third party solution to your current website, so you would typically have to employ additional SEO and marketing tools to really get the word out. Nevertheless, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google without any extra work. It gets even better with WordPress sites, as you acquire access to additional SEO plugins as well as the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, because it doesn’t appear to incorporate any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each step is Concise and clear, so you may just go in there and sort in a product name, price and image then save the merchandise for afterwards. Of course you could always open the More Powerful Options, but they different these for when you’re all set to start ramping up your own store.
As an example of the stock Rich management toolset, you gain access to items like from stock merchandise monitoring, mobile device inventory management, barcode scanning and more.
Ecwid offers A Chat With Sales feature which is one of my favorite ways to talk to companies. Only send them a query and you are able to work on something else until they respond.
The company also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone service, online chat support and email support, maintaining the response time brief and encourage quality .
In my mind, the Platform has everything you could want concerning support.
Payments and Security
It’s not always Simple to find an ecommerce platform which doesn’t charge fees, but that’s exactly what you get with Ecwid. They never control any kind of transaction fee with any of those programs they offer, making it desirable for any shop that is trying to keep down costs and also to improve margins.
Remember that Ecwid isn’t a payment processor, which means you have to set up something like PayPal or Stripe to process all the trades that come through your site. It is rather simple to employ these systems, because Ecwid integrates with over 40 global payment choices. However, each of these processors have their own transaction fees so you have to prepare for these.
It is rather Clear that Ecwid takes safety seriously, because the provider is a PCI DSS Grade 1 accredited supplier. The company also claims that each transaction that includes sensitive information is transferred via a secure HTTPS channel. Ecwid Twitter
Imagine if you Would love to accumulate both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an offline and online system.
Benefits and cons of using Ecwid
· Ecwid represents a very simple way to add e-commerce to any present website.
· Point-of-sale performance can be obtained, and there are quite a few ways to apply it.
· The item is cheap by comparison to other solutions.
· It supports multi-language variations of your shop.
· The shop layouts are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of site building products that don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a fantastic stopgap measure for merchants who want a store fast, but have yet to develop a complete site to bring the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is rather generous in terms of attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a restricted number of apps / integrations available in the Ecwid App shop.
· You can’t change product URLs, which can be slightly annoying in the search engine optimization point of view.
· You can’t create AMP variations of merchandise pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with respect to getting cookie consent) seems difficult.
· The free version doesn’t let you access any of the search engine optimization tools.
Ecwid comes With four plans, one of which is completely free. They promote the free plan like crazy, and mention that a number of different platforms drag you into a free trial, where you will finally have to pay.
This is where Ecwid stands outside, and you can see the other payment programs are fairly reasonably priced.
The Free plan Allows you to sell 10 products, while the Venture plan ups that count to 100 products and you get things like an iPhone direction program. The company plan goes up to 2500 products for a wonderful price and you get live chat service. Priority support comes alongside the Unlimited plan and you might also sell an unlimited amount of merchandise.
Ecwid is one of The cheapest solutions on the marketplace. You can see that it is actually more affordable than many of the other programs we’ve reviewed in the past, so if you’re looking for value, this might be the right plugin for you.
In short, I am Beginning to believe that Ecwid is among the best ways to market online, as long as you implement the best methods to improve your earnings online too. Ecwid is a slick system, with superb easy implementation steps, which makes it perfect for the small business audience. Ecwid Twitter