Introduction Ecwid Vat
Have you ever Wondered if you are using the right ecommerce platform for sale on the internet? Can you sometimes stumble upon a new service that’s more functional and more economical than what you’re using today? Starting a small business is all about keeping your costs low, and locating an ecommerce platform to help you with that is half the battle. Unfortunately, when you run a small company site it frequently becomes tricky once you would like to attract on a brand new ecommerce platform or even just modify your site whatsoever. Read our Ecwid review to find out more about this solution. Ecwid Vat
Many solutions Intentionally create a closed system, which can be tedious to maneuver away from as soon as you begin. But with a stage named Ecwid, you no longer need to worry about it. Actually, the whole aim of the business, which began in 2009, is to quickly and quickly make an internet store system in your existing websites.
You do not have To make a completely different website. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you’re good to go.
That raised my Attention, because I understand the struggles that come along with trying to migrate websites, particularly in regards to ecommerce. So, I wanted to put together an in-depth review of this Ecwid system to find out whether it is worth the time.
How Many People Use Ecwid?
It is quite Remarkable what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this isn’t just a platform for people in the united states or Europe. Even companies in developing countries have a chance to find an online store heading, and you do not have to squander your prior website in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 certified. If you are not certain what this is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your customers’ information is safe and secure.
In addition to The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What is Ecwid, and how can it function?
Ecwid is a hosted Solution for building an online store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a new website with e-commerce performance, Ecwid is targeted more towards people who already have a site and simply wish to add an internet store to it.
Much like other E-commerce programs, Ecwid lets you set up’catalogs’ of all products, and include photographs, pricing, weight etc. . each. You can specify shipping rates, accept credit card payments and so on — all the key stuff that you’d expect to be able to do using an e-commerce solution.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it is not actually designed to allow you to produce a fully-featured, standalone e-commerce website; rather, it is intended to enable you add an online store to an present online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that does allow you create a one-page standalone offering. We’ll talk via this in more depth later on in the review.) Ecwid Vat
The Product works by providing you a widget that gets put on other sites — hence the name Ecwid: it is short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add to an existing website or societal media profile, and your shop is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t need to start a brand-new website. The primary attribute is that you can choose your old website and immediately incorporate the Ecwid system within a few minutes.
You can also Mirror the system on various other sites if you plan on selling elsewhere online. Handle all these websites from 1 location rather than switching between multiple dashboards.
Another nice Feature is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This means you could go to a tradeshow to generate a number of sales and all of these sales are represented on the backend of your website.
The system is Also made to integrate well with social networks, so you may sell your things on Facebook if needed. 1 part of Ecwid that we especially enjoy is the shipping facet. With real time transport integrations you constantly know what is happening with your orders and at which they are being shipped to.
What other trendy Items are included with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and clients
The system has over 43 translations for sale round the planet
You receive lots of promotional instruments such as coupons, discounts, and bulk pricing and more
Create your personalized email alerts
Use the automated tax solution (automatic tax rates at checkout, tax reporting and submitting )
Thanks To Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to market not just online but in physical places too — in shops, market stalls, at theatres and so forth.
Together with Ecwid’s POS Functionality, irrespective of if or not a customer buys a product in store, online, in their phone or via Facebook, everything stays in sync – i.e., the merchant’s catalog, inventory and customer / trade information.
There’s a few ways that you can use this attribute: the easiest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App shop, connecting it to the Paypal Here support, and then taking payments using a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal This: you can buy a chip and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both may be arranged direct from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: it’s only available to merchants in america and UK. Second, it’s not yet available on Android devices. (On their website, Ecwid say it will be available soon — but they’ve been saying that for quite some time now). Ecwid Vat
If you are located outside That the US / UK, or want to work with another mobile device type, the good news is that Ecwid also functions with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a wider selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you can avail Of the Paypal Here POS choice on most of paid-for programs, you will need to be on the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktopcomputer, tablet computers and cellular. In a age where smartphone web browsing is eclipsing desktop surfing, this is vital.
Unlike many similar Goods, Ecwid offers a totally free program.
Granted, it’s a pretty Basic plan, in which attributes such as discount vouchers and service aren’t available, and it only allows you to sell up to 10 products in two categories — but this could really be sufficient for some customers, and using it is a fantastic way to try the system out.
But, A key point to notice about the free program is that it isn’t good from an search engine optimization point of view — you need to be on a paid plan to ensure that your product pages speak to hunt engines correctly (more on SEO below).
Ecwid is forward of the Pack because its storefronts could be mechanically translated into nearly 50 distinct languages — clients can view your shop in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by discovering visitors’ language mechanically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this type of functionality — that they force you to rely on third party programs, the creation of multiple shops or Google Translate to supply different language versions of your store, which is less than perfect. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a fairly straightforward affair. You are able to edit the name of your page and its own meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to suit your SEO objectives.
As far as I can tell But you can not manually change the URL of a product — you need to make do with the one that Ecwid generates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid comprise the title you’ve given to your product – so if you include some keywords on your product title (not a bad idea anyhow ) your URL will include them also. This functions as a tool of a workaround, but I’d prefer whole control over URLs. Ecwid Vat
One area where Ecwid does not perform so Well on the SEO front entails AMP — accelerated mobile pages. As its name suggests, AMP pages load faster on mobile devices. This encourages people to remain longer on your webpage, thus increasing’dwell time’ –something that’s believed by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP pages in carousels in search results, providing AMP articles an extra little boost.
Regrettably However — and unlike most rival products such as Bigcommerce or even Shopify, you can not create AMP variations of your products using Ecwid.
Importing and exporting information
Like most competing Products Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export product data, orders and customers (in CSV format) and ensures that if you feel the need to migrate your shop to a different e-commerce platform, you shouldn’t have some significant problems doing so.
Utilizing Ecwid with other platforms
Ecwid and Twitter
WordPress does not Provided any e-commerce functionality out of the box, so anyone wanting to sell on the platform will require a third-party alternative like Ecwid. There’s an Ecwid plugin available, so adding an Ecwid shop to your WordPress site is quite straightforward — you can get up and running with a couple clicks.
You just sign up for an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce features, but the number of payment gateway options is quite limited — you need to use Stripe or Paypal. (And using Stripe only functions if you’re selling products from particular countries). The other main problem with the built-in Squarespace selling software is they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it into some Squarespace website is very easy: it is a simple matter of including a code block into a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can offer a good workaround. A committed program is provided by Ecwid to enable you integrate the product on a Wix store easily.
Programs and plugins
Ecwid provides a fairly Restricted number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be extensive — competing goods such as Shopify offer a much wider assortment of apps. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better in regards to CMS plugins: All these are offered for WordPress, Wix and Joomla, enabling to you install Ecwid on these platforms quite easily. Ecwid Vat
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like many similar online shop builders, you get a vertical menu on the left that allows you to access key functionality, and the place on the right can be used to edit or display related products, site content and reports.
As with any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around creating catalogues and product variants, establishing transport prices and so on…but there is nothing here that should represent too much of a learning curve.
Matters are helped by an ‘onboarding checklist’ that’s provided to you when you log in for the first time.
If You’re stuck nonetheless, you can always get in contact with Ecwid’s support team — more on this later — or, even if you are on a’Business’ or’Unlimited’, you are able to make the most of the included customization support (you get 2 hours and 12 hours customization period from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Lawyer, so please note the below observations shouldn’t be interpreted as legal information, but I’m going to do my best to spell out a number of the major GDPR problems facing Ecwid consumers under.
With the introduction of The EU’s new GDPR legislation, there are several legal measures that website owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for doing this (to the point where it’s usually a great idea to speak with an attorney about what to do); and even when your company is not based in the EU, you still will need to comply with the regulations where any site visits from the EU are worried.
Based on my Understanding of the key GDPR principles, the main priorities for prospective Ecwid shop owners are to:
· Provide sufficient privacy and cookie notices
· Process and store data securely
· Get explicit consent from people signing up to mailing lists that it is fine to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits onto a website (and to log that approval ).
There doesn’t Appear to be Anything that stops you meeting the first few requirements easily enough with Ecwid, although you will have to devote time and possibly money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie cutter approval. To ensure GDPR compliance, You Have to display a cookie banner to your customers which
· Allows them to select which cookies they would like to conduct BEFORE those biscuits are run (i.e., to give’prior permission’)
· Logs their approval to run cookies Ecwid Vat
· Allows them to revoke approval at a later stage
So for Instance, If you Use a Facebook Ads cookie in conjunction with your Ecwid store, you will be breaking GDPR legislation unless you’ve got a banner set up which does all of the above.
Now, out of the box at Least there isn’t a way to take care of the cookie approval issue with Ecwid. Nor is there an adequate program available from the Ecwid app shop (the only alternative on front that I can locate, the’EU cookie banner’, doesn’t appear to provide the necessary performance — even though costing $1.99 per month to utilize ).
It Seems to me that the only option available to Ecwid consumers would be to use a specialist product like CookiePro, which does provide all the essential performance to make cookie approval fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does need quite a lot of configuration and you will need to set quite a lot of time aside to set it up.
Installation and Design
I really like The simple fact which you’re able to run a web site without paying anything. This makes the setup process that much simpler, since you simply need to punch in your email and make a password to go right to the backend interface.
The system has Wizards for every platform that you want to set your store on. In case you have a WordPress site, simply walk through three steps to get up and running. You could also click on choices like Facebook and Joomla, depending on the place you want to market.
The backend Design is perfect, since it walks you through every site creation and integration measure with some fine text and photos. As soon as you get your shop implemented on a site or societal page it looks fairly sleek.
The layout Depends somewhat on the theme you have on your website, but as you can see below, it shows photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag area, which can be prominent and easy to find for customers when they wish to market.
Though many Websites will be cellular friendly, its fine knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and market on the move, while also giving your clients an opportunity to get products from the mobile interface.
The closing Design thing that makes sense to mention is your vocabulary instrument. Since running an online store generally requires you to attain out to people from throughout the planet, you are bound to stumble upon a few customers who would like to read product pages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that is not a problem in any respect.
The Ecwid Program Economy
Having the Opportunity to put in software is a sure fire way to scaling up your ecommerce site in a fair way. Ecwid includes a location known as the Ecwid App Market. It offers 65 software, helping retailers extend their shop functionality readily. Ecwid Vat
A Few of the programs Can give you a hand with reviews and rating, rewards programs, automatic ad tools, analytics, customized design themes and much more.
SEO and Marketing
Ecwid is a Third-party remedy to your current site, so you’d typically have to implement additional SEO and marketing tools to really get the word out. That said, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid stores are indexed by Google with no excess effort. It gets even better with WordPress websites, since you acquire access to additional search engine optimization plugins as well as also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t appear to incorporate any of those unnecessary bells and whistles you may find on other e commerce platforms.
Each measure is Clear and concise, so you can just go in there and type in a product name, price and image then save the merchandise for afterwards. Of course you could always open the More Powerful Options, but they different these for when you are ready to get started ramping up your store.
As an example of the stock Rich direction toolset, you gain access to items like out of stock product tracking, mobile device inventory management, barcode scanning and much more.
Ecwid provides A Chat With Earnings attribute that is always one of my favorite ways to converse with companies. Simply send them a query and you can work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone support, online chat support and email support, keeping the response time brief and support quality .
In my mind, the Platform has everything you might want concerning support.
Payments and Safety
It’s not always Simple to locate an ecommerce platform that does not charge transaction fees, but that is exactly what you get with Ecwid. They never charge any sort of trade fee with any of the plans they provide, which makes it desirable for any shop that’s hoping to keep down costs and to improve margins.
Keep in mind that Ecwid is not a payment processor, which means you have to set up something like PayPal or Stripe to process all the trades that come through your site. It is pretty easy to employ these systems, because Ecwid integrates with over 40 international payment choices. However, each one of those processors have their own trade fees so you have to prepare for these.
It’s quite Clear that Ecwid takes safety seriously, since the company is a PCI DSS Level 1 certified supplier. The business also states that each transaction that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Vat
What if you Would love to collect both offline and online payments? Maybe you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Advantages and cons of utilizing Ecwid
· Ecwid signifies a really easy way to add e-commerce to some existing website.
· Point-of-sale functionality is available, and there are quite a few strategies to implement it.
· The product is cheap compared to other alternatives.
· It supports multi-language variations of your shop.
· The store designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a good stopgap measure for retailers who want a shop quickly, but have yet to develop a complete site to bring the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes service, and is rather generous concerning attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There is a restricted number of apps / integrations available in the Ecwid App shop.
· You can not alter merchandise URLs, which can be slightly annoying from an SEO point of view.
· You can’t create AMP variations of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie consent) sounds hard.
· The free version will not allow you to access any of the search engine optimization tools.
Ecwid comes With four plans, among which is completely free. They market the free program like crazy, and mention that a number of other platforms drag you into a free trial, even where you may eventually have to pay.
That is where Ecwid stands outside, and you’ll be able to see the other payment programs are rather affordable.
The Free program Lets you sell 10 products, while the Venture plan ups that depend to 100 goods and you get items like an iPhone management program. The Business plan goes up to 2500 merchandise for a wonderful price and you get live chat support. Priority support comes alongside the Unlimited plan and you might also sell an unlimited number of products.
Ecwid is one of The cheapest solutions available on the marketplace. You may see that it is actually more affordable than many of the other platforms we’ve reviewed in the past, so if you’re searching for value, this might be the right plugin for you.
In short, I’m Beginning to think that Ecwid is among the best ways to market online, provided that you implement the best methods to enhance your earnings online too. Ecwid is a sleek system, with superb easy implementation measures, which makes it perfect for your small business audience. Ecwid Vat