Intro Ecwid Venture Plan
Have you ever Wondered if you are using the right ecommerce platform for sale online? Can you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using now? Starting a small business is all about keeping your prices low, and locating an ecommerce platform that will assist you with that is half the battle. Unfortunately, when you run a small business website it frequently becomes tricky when you would like to bring on a new ecommerce platform or perhaps just alter your site at all. Read our Ecwid review to find out more about this option. Ecwid Venture Plan
Many solutions Purposefully make a closed system, which can be tedious to maneuver away from as soon as you begin. However, with a platform called Ecwid, you no longer need to worry about this. In fact, the entire aim of the company, which began in 2009, would be to quickly and inexpensively make an online store system in your present websites.
You do not have To create a whole new website. Just implement Ecwid on any platform, CMS or social network (in five minutes) and you are all set.
That raised my Attention, because I know the struggles that come along with trying to migrate sites, particularly in regards to ecommerce. So, I needed to gather an in-depth review of the Ecwid system to see whether it’s worth the time.
How Many People Use Ecwid?
It’s quite Remarkable what Ecwid has done since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, showing that this isn’t just a platform for people in the US or Europe. Even businesses in developing nations have a chance to get an online store heading, and you do not even have to trash your previous site in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you’re not certain what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and secure.
Along with The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with also the 1 million is the fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 simply refers to WordPress users with the plugin.
What’s Ecwid, and how does it function?
Ecwid is a hosted Solution for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to construct a fresh website with e-commerce performance, Ecwid is targeted more towards people who currently have a site and simply want to add an internet store for this.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of goods, and add photos, pricing, weight etc. . each. You can specify shipping rates, accept credit card payments etc — all of the key things that you’d expect to be able to perform using an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it is not actually designed to let you produce a fully-featured, standalone e-commerce site; instead, it is designed to enable you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, which will allow you create a one-page standalone offering. We’ll chat through this in more depth later on in the review.) Ecwid Venture Plan
The Product works by giving you a widget that gets put on other sites — hence the title Ecwid: it is short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add to an existing website or societal networking profile, and your shop is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to companies that don’t need to start a brand-new website. The main feature is that you can choose your old site and immediately incorporate the Ecwid system within a few minutes.
You can also Mirror the machine on several different sites if you plan on selling elsewhere online. Manage all these sites from one location rather than switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This means that you can go to a tradeshow to generate a number of sales and each one of these earnings are represented on the backend of your site.
The system is Also designed to integrate well with social networks, and that means you can sell your items on Facebook if desired. 1 part of Ecwid we particularly enjoy is the shipping aspect. With real time transport integrations you always know what is happening with your orders and where they are being sent to.
What other cool Items are included with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and customers
The system has over 43 translations for sale round the world
You get a Lot of promotional tools such as vouchers, discounts, and bulk pricing and much more
Produce your own customized email alerts
Utilize the automatic tax alternative (automatic taxation rates at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid shop to sell not just online but in bodily places too — in stores, market stalls, in concerts and so on.
Together with Ecwid’s POS Functionality, irrespective of if or not a customer purchases a product in store, online, on their telephone or through Facebook, everything stays in sync – i.e., the retailer’s catalogue, inventory and client / transaction info.
There’s a few ways you can take advantage of this feature: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App store, connecting it to the Paypal Here support, then taking payments utilizing a cell card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be arranged straight from Ecwid.
There is a few Things worth noting the Paypal Here integration: it’s only available to retailers in the US and UK. Second, it is not yet available on Android apparatus. (On their website, Ecwid state it’ll be available soon — but they have been saying that for quite a while now). Ecwid Venture Plan
If you’re based outside The US / UK, or need to utilize another mobile device type, the good thing is that Ecwid also works with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a wider selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you can avail Of the Paypal Here POS option on all paid-for plans, you’ll want to be to the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktop, tablet and mobile. In an era where smartphone web browsing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid offers a completely free plan.
Granted, it’s a fairly Basic plan, where attributes such as discount coupons and support are not accessible, and it merely allows you to sell up to 10 products in 2 classes — but this may actually be adequate for some customers, and using it is a fantastic way to try out the system.
However, A vital point to note about the free program is that it isn’t great from an SEO standpoint — you need to be on a paid program to make certain your product pages speak to search engines accurately (more on SEO under ).
Ecwid is forward of the Pack because its storefronts can be mechanically translated into nearly 50 distinct languages — clients can view your shop in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by discovering visitors’ language mechanically according to their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are yet to provide this type of functionality — that they force you to rely on third party apps, the creation of numerous shops or Google Translate to provide different language variations of your shop, which is less than ideal. So a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a fairly straightforward affair. You can edit the name of your webpage and its own meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to suit your SEO objectives.
So Far as I could tell However, you can’t manually change the URL of a product — you have to make do with the one that Ecwid creates for you. This is not ideal because key words in URLs are used by some search engines to categorise content through indexing.
But, The URLs which are automatically generated by Ecwid include the name you have given to your product – so if you include some keywords on your product title (not a bad idea anyway) your URL will include them too. This serves as a tool of a workaround, but I would prefer whole control over URLs. Ecwid Venture Plan
1 area where Ecwid doesn’t perform so Well on the SEO front involves AMP — accelerated mobile pages. As the name implies, AMP pages load faster on mobile devices. This motivates people to remain longer on your webpage, thus increasing’live time’ –something which is considered by many search engine optimization experts believe to be rewarded by Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP pages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike most competing products such as Bigcommerce or Shopify, you can not create AMP versions of your goods using Ecwid.
Importing and exporting data
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product information, orders and clients (again, in CSV format) and ensures that should you feel the need to migrate your store to another e-commerce platform, you shouldn’t have some significant difficulties doing so.
Utilizing Ecwid with other programs
Ecwid and WordPress
WordPress does not Provided any e-commerce performance from the box, so anybody wanting to sell on the platform will require a third-party solution like Ecwid. There’s an Ecwid plugin available, so adding an Ecwid shop to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You simply sign up for an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce attributes, but the amount of payment gateway options is quite limited — you have to utilize Stripe or Paypal. (And using Stripe only functions if you are selling goods from particular countries). Another principal issue with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and full export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into a Squarespace website is quite easy: it’s a simple matter of including a code block to a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping choice for Wix users, so again Ecwid can provide a fantastic workaround. A committed program is offered by Ecwid to allow you integrate the item on a Wix store easily.
Apps and plugins
Ecwid provides a fairly Limited number integrations with other apps that are well-known. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations may be extensive — competing products such as Shopify offer a much broader assortment of apps. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Image is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on one of these platforms quite easily. Ecwid Venture Plan
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like most similar online shop builders, you get a vertical menu on the left that lets you access key performance, and the place on the right can be used to display or edit associated products, website reports and content.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head around producing catalogues and product variations, setting up transport prices and so on…but there isn’t anything that should represent too a lot of a learning curve.
Things are aided by an ‘onboarding checklist’ that is provided to you when you log in for the very first time.
If You are stuck nonetheless, you can always get in touch with Ecwid’s support staff — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you are able to make the most of the included customization service (you get 2 hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I’m not a Attorney, so please note that the below observations shouldn’t be interpreted as legal information, but I’m going to do my very best to spell out a number of the key GDPR issues facing Ecwid consumers below.
With the introduction of That the EU’s new GDPR laws, there are several legal steps that website owners now should take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it’s usually a good idea to consult a lawyer on what to do); and even when your business is not located in the EU, you still will need to comply with the regulations where any site visits from the EU are worried.
Based on my Understanding of the crucial GDPR principles, the principal priorities for potential Ecwid shop owners are to:
· Provide sufficient privacy and cookie notices
· Process and store information safely
· Get explicit consent from those registering to mailing lists it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential cookies on a site (and also to log that approval ).
There doesn’t seem to be Anything that stops you meeting the first few requirements easily enough with Ecwid, though you will have to devote time and possibly money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie cutter consent. To ensure GDPR compliance, you need to exhibit a cookie banner to your customers which
· Allows them to select which cookies they would like to run BEFORE those biscuits are conducted (i.e., to provide’prior consent’)
· Logs their consent to run biscuits Ecwid Venture Plan
· Allows them to revoke approval at a later point
So for example, if you Utilize a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking GDPR legislation unless you have a banner set up which does all of the above.
Now, out of the box at There is not a way to take care of the cookie approval issue with Ecwid. Nor is there an adequate app accessible from the Ecwid app shop (the only alternative on this front that I can locate, the’EU cookie banner’, does not appear to supply the necessary functionality — even though costing $1.99 per month to use).
It Seems to me that the only alternative available to Ecwid users would be to use a specialist product like CookiePro, which will provide all the essential performance to make cookie approval fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a great deal of configuration and you’ll need to set quite a great deal of time aside to set this up.
Installation and Layout
I Truly like The fact that you can run a web site without paying for anything. This makes the setup process that much easier, since you simply have to punch in your email and create a password to proceed right to the backend port.
The machine has Wizards for each platform you would like to place your store on. In case you have a WordPress site, simply walk through three steps to get up and running. You could even click on options like Facebook and Joomla, based on the place you would like to market.
The backend Design is perfect, since it walks you through every site creation and integration step with a few fine photos and text. Once you get your store implemented on a site or social page it looks fairly slick.
The layout Depends somewhat on the subject you have on your website, however as you can see below, it shows photos well and appears clean and easy to navigate. I especially enjoy the Shopping Bag area, which is outstanding and easy to locate for customers when they wish to checkout.
Though many Websites will be mobile friendly, it;s fine knowing that Ecwid involves a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and market on the move, while also giving your clients a chance to get products from the mobile interface.
The final Design item which makes sense to mention is the vocabulary tool. Since running an online store generally requires you to attain out to individuals from throughout the world, you are bound to stumble upon a few customers who would like to read product pages and other content in their native language. Ecwid supports 45 languages, so if a user wants to translate from English to Spanish, that is not a problem in any respect.
The Ecwid Program Economy
Having the Opportunity to install software is a sure fire way to scaling your ecommerce website in a fair manner. Ecwid has a place known as the Ecwid App Market. It offers 65 applications, helping merchants extend their shop performance easily. Ecwid Venture Plan
A Few of the programs Can give you a hand with reviews and rating, rewards programs, automatic advertising tools, analytics, custom layout topics and much more.
SEO and Marketing
Ecwid is a Third-party remedy to your current site, so you’d typically have to employ additional SEO and advertising tools to really get out the word. Nevertheless, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid shops are indexed by Google with no excess work. It gets even better with WordPress sites, since you acquire access to additional SEO plugins as well as also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, since it doesn’t appear to include any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each step is Concise and clear, so that you may just go in there and type in a product name, price and picture then save the product for afterwards. Of course you could always open the More Powerful Options, but they separate these for when you are all set to get started ramping up your store.
As an example of the inventory Rich direction toolset, you gain access to items like from stock merchandise tracking, mobile device stock management, barcode scanning and more.
Ecwid offers A Chat With Sales attribute that is always one of my favorite ways to converse with companies. Simply send them a question and you are able to work on something else until they respond.
The company also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone service, online chat service and email support, keeping the response time brief and support quality high.
In my eyes, the Platform has all you could want concerning support.
Payments and Safety
It is not always Easy to locate an ecommerce platform that does not charge transaction fees, but that’s just what you get with Ecwid. They never control any sort of trade fee with any of the programs they offer, which makes it desirable for any shop that is hoping to keep costs down and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, so you’ve got to set up something like PayPal or Stripe to process all of the transactions that come through your site. It is pretty easy to implement one of these systems, since Ecwid integrates with over 40 international payment choices. However, each of those processors have their own trade fees so that you have to prepare for these.
It’s quite Clear that Ecwid takes safety seriously, because the provider is a PCI DSS Grade 1 certified supplier. The business also states that each transaction that includes sensitive information is transferred via a secure HTTPS channel. Ecwid Venture Plan
What if you Would love to collect both offline and online payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Advantages and disadvantages of utilizing Ecwid
· Ecwid signifies a really easy way to add e-commerce to any existing website.
· Point-of-sale performance can be obtained, and there are quite a few ways to apply it.
· The item is cheap by comparison to other alternatives.
· It supports multi-language variations of your shop.
· The store designs are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for retailers who need a shop quickly, but have yet to create a full site in order to add the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is rather generous concerning attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There is a restricted number of programs / integrations available in the Ecwid Program store.
· You can not alter merchandise URLs, which can be slightly annoying from an search engine optimization perspective.
· You can’t create AMP variations of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie approval ) seems hard.
· The free version will not allow you to access any of the search engine optimization tools.
Ecwid comes With four strategies, among which is completely free. They market the free program like mad, and mention that a number of other platforms drag you into a free trial, even where you may finally have to pay.
That is where Ecwid stands outside, and you’ll be able to see the other payment plans are fairly affordable.
The Free program Lets you sell 10 products, while the Venture plan ups that count to 100 products and you get things like an iPhone direction app. The Business program goes up to 2500 products for a superb price and you also get live chat service. Priority support comes alongside the Unlimited plan and you might also sell an unlimited amount of merchandise.
Ecwid is one of The most economical solutions available on the marketplace. You can see that it is actually cheaper than a lot of the other programs we’ve reviewed in the past, so if you’re searching for value, this could be the perfect plugin for you.
In short, I’m Starting to think that Ecwid is one of the greatest ways to market online, as long as you employ the best ways to improve your earnings online as well. Ecwid is a slick system, with super simple implementation steps, making it ideal for your small business audience. Ecwid Venture Plan