Intro Ecwid Vs Opencart
Have you ever Wondered if you’re using the ideal ecommerce platform for selling on the internet? Can you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to assist you with that is half the battle. Unfortunately, when you run a small company site it often becomes tricky when you would like to attract on a new ecommerce platform or even just alter your site at all. Read our Ecwid review to find out more about this solution. Ecwid Vs Opencart
Many options Intentionally create a closed system, which is tedious to move away from as soon as you get started. But with a platform named Ecwid, you no longer have to worry about it. Actually, the entire aim of the company, which began in 2009, would be to quickly and quickly create an online store system in your present websites.
You don’t have To create a whole new website. Just implement Ecwid on any stage, CMS or social network (in five minutes) and you’re all set.
This increased my Attention, since I understand the struggles that come along with trying to migrate sites, particularly in regards to ecommerce. So, I wanted to gather a comprehensive review of the Ecwid system to find out if it is worth the time.
How Many Men and Women Use Ecwid?
It’s quite Impressive what Ecwid has done since 2009, with over 1 million retailers getting signed up. What’s even more cool is that the Ecwid retailers span over 175 distinct countries, demonstrating that this is not just a platform for most people in the united states or Europe. Even businesses in developing nations have a chance to get an internet store going, and you don’t even have to trash your previous website if you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 certified. If you are not certain what that is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and protected.
In addition to The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users using the plugin.
What’s Ecwid, and how can it function?
Ecwid is a hosted Alternative for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a new website with e-commerce functionality, Ecwid is targeted more towards people who already have a site and just want to add an internet store to it.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of goods, and include photos, pricing, weight etc. . each. You are able to specify shipping prices, accept credit card payments and so on — all of the crucial things that you would expect to be able to do using an e-commerce alternative.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it is not actually designed to let you create a fully-featured, standalone e-commerce website; rather, it is intended to enable you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, that does allow you produce a one-page standalone offering. We’ll talk via this in more detail later on in the inspection.) Ecwid Vs Opencart
The Product works by giving you a widget that gets placed on other sites — hence the name Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an existing site or social networking profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses that don’t need to start a brand-new website. The main feature is that you can choose your old website and immediately incorporate the Ecwid system inside a couple of minutes.
You can also Mirror the machine onto various different sites if you plan on selling elsewhere online. Manage all of these websites from one location instead of switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means you could visit a tradeshow to make a number of sales and all of these earnings are represented on the backend of your site.
The system is Also made to integrate nicely with social networks, so you can sell your things on Facebook if needed. 1 part of Ecwid that we especially enjoy is the shipping aspect. With real time shipping integrations you always know what is going on with your requests and at which they are being shipped to.
What other trendy Items are comprised with Ecwid?
It runs on a super fast framework
It comes with an address book for customers and clients
The system has over 43 translations for sale around the world
You get lots of promotional tools such as vouchers, discounts, bulk pricing and more
Produce your own customized email alerts
Use the automatic tax alternative (automatic tax rates at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) performance, you can use your Ecwid shop to market not just online but in physical places too — in stores, market stalls, in theatres and so on.
Together with Ecwid’s POS Functionality, irrespective of if a customer buys a product in shop, online, in their phone or through Facebook, everything remains in sync – i.e., the retailer’s catalog, inventory and customer / transaction info.
There’s a few ways you can take advantage of this feature: the simplest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here service, then taking payments utilizing a mobile card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be ordered straight from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: it’s only available to merchants in the US and UK. Secondly, it’s not yet available on Android apparatus. (On their site, Ecwid say it will be available shortly — but they have been saying that for quite some time now). Ecwid Vs Opencart
If you’re based outside That the US / UK, or want to work with another mobile device kind, the fantastic thing is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a larger selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you can avail Of this Paypal Here POS choice on all paid-for plans, you will need to be to the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktopcomputer, tablet and cellular. In an era where smartphone internet surfing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid provides a completely free plan.
Granted, it’s a fairly Basic plan, where attributes such as discount coupons and support are not accessible, and it only allows you to sell up to ten products in 2 classes — but this may actually be adequate for some customers, and using it is a good way to try out the system.
But, A key point to note about the free plan is the fact that it is not good from an SEO point of view — you have to be on a paid program to make certain that your product pages talk to hunt engines accurately (more on SEO below).
Ecwid is forward of the Pack because its storefronts can be mechanically translated into nearly 50 different languages — clients can view your shop in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this performance by discovering visitors’ language mechanically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this type of functionality — they force you to rely on third party programs, the production of numerous shops or Google Translate to provide different language variations of your shop, which can be less than perfect. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (SEO) in Ecwid is a pretty straightforward affair. You can edit the name of your page and its meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to suit your search engine optimization objectives.
As far as I could tell However, you can not manually change the URL of a product — you need to make do with the one which Ecwid generates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid comprise the title you’ve given to your product – so if you include some keywords on your product title (maybe not a bad idea anyhow ) that your URL will comprise them also. This functions as a tool of a workaround, but I’d prefer full control over URLs. Ecwid Vs Opencart
One area where Ecwid doesn’t perform so Well on the SEO front entails AMP — accelerated cellular pages. As its name suggests, AMP pages load quicker on mobile devices. This encourages people to stay longer on your webpage, thus increasing’live time’ –something which is considered by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, giving AMP content an extra little boost.
Unfortunately However — and unlike most rival products such as Bigcommerce or even Shopify, you can’t produce AMP variations of your products using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export merchandise data, orders and customers (again, in CSV format) and ensures that if you feel the need to migrate your shop to a different e-commerce platform, then you should not have any major difficulties doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce functionality from the box, so anyone wishing to sell on the stage will require a third-party alternative like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is very straightforward — you can get up and running with a few clicks.
You simply sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the number of payment gateway options is quite limited — you have to use Stripe or Paypal. (And with Stripe only functions if you’re selling goods from particular countries). The other main issue with the built-in Squarespace selling software is that they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it to some Squarespace site is quite easy: it is a simple matter of including a code block into a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping choice for Wix users, therefore again Ecwid can provide a good workaround. A dedicated app is provided by Ecwid to enable you incorporate the item onto a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Restricted number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations could be more extensive — competing goods such as Shopify offer a much wider assortment of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Image is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing for you to install Ecwid on these platforms quite easily. Ecwid Vs Opencart
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like many similar online shop builders, you receive a vertical menu on the left which lets you access key performance, and the area on the right can be used to display or edit associated products, site reports and content.
As with any e-commerce tool, you will have to Spend a fair amount of time getting your head about producing catalogues and product variants, establishing transport prices etc…but there is nothing here that should represent too a lot of a learning curve.
Things are aided by an ‘onboarding checklist’ that is provided to you once you log in for the first time.
If You are stuck nonetheless, you can always get in contact with Ecwid’s support staff — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you can make the most of the included customization service (you get two hours and 12 hours personalization period from Ecwidon these programs ).
Ecwid and GDPR
I am not a Lawyer, so please note the below observations shouldn’t be interpreted as legal advice, but I am going to do my best to spell out a number of the key GDPR issues facing Ecwid consumers under.
With the introduction of That the EU’s new GDPR legislation, there are several legal steps that site owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for doing this (to the point where it is typically a good idea to consult an attorney on what to do); and even if your company is not based in the EU, you still need to obey the regulations where any site visits in the EU are worried.
Based on my Understanding of the key GDPR rules, the main priorities for prospective Ecwid store owners would be to:
· Provide adequate privacy and cookie notices
· Process and store data securely
· Get explicit consent from people registering to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential cookies onto a site (and to log that approval ).
There does not Appear to be Whatever stops you fulfilling the first three requirements easily enough with Ecwid, though you will need to spend time and potentially money creating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie consent. To Guarantee GDPR compliance, you need to display a cookie cutter banner to your visitors which
· Allows them to select which cookies they want to run BEFORE those biscuits are conducted (i.e., to give’prior consent’)
· Logs their approval to conduct biscuits Ecwid Vs Opencart
· Enables them to revoke consent at a later point
So for Instance, If you Utilize a Facebook Advertising cookie in conjunction with your Ecwid store, you’ll be breaking up GDPR laws unless you’ve got a banner set up which does all the above.
Now, out of the box at Least there is not a means to deal with the cookie approval issue with Ecwid. Nor is there an adequate program available from the Ecwid app shop (the only alternative on front I can locate, the’EU cookie banner’, doesn’t seem to supply the necessary functionality — even though costing $1.99 per month to use).
It Appears to me that the only alternative available to Ecwid consumers would be to use a professional product like CookiePro, which does provide all the essential performance to generate cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does need quite a lot of configuration and you will want to set quite a great deal of time aside to set this up.
Setup and Layout
I Truly enjoy The fact which you can run a web site without paying anything. This makes the setup process that much simpler, since you simply have to punch in your email and make a password to proceed right to the backend port.
The machine has Wizards for every platform that you would like to place your store on. In case you have a WordPress site, simply walk through three steps to get up and running. You can also click on options like Facebook and Joomla, depending on where you would like to sell.
The backend Design is perfect, since it walks you through every site creation and integration step with some fine photos and text. Once you obtain your store implemented on a website or social page it appears fairly slick.
The layout Depends upon the theme you have on your site, but as you can see below, it shows photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag area, which can be prominent and easy to locate for clients when they want to checkout.
Although many Websites are going to be mobile friendly, its nice knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and market on the move, while also giving your clients a chance to buy products from the mobile interface.
The closing Design thing which makes sense to mention is your vocabulary tool. Since conducting an online store generally requires one to attain out to people from all over the world, you’re bound to stumble upon some customers who’d like to read product webpages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that’s no problem at all.
The Ecwid Program Market
Having the Chance to put in applications is a sure fire way to scaling your ecommerce website in a fair way. Ecwid has a location known as the Ecwid App Market. It offers 65 applications, helping merchants extend their shop performance easily. Ecwid Vs Opencart
A Few of the programs Will give you a hand with rating and reviews, rewards programs, automatic advertising tools, analytics, customized design themes and more.
SEO and Marketing
Ecwid is a Third party remedy to your present site, so you would typically have to implement additional SEO and marketing tools to truly get out the word. That said, Ecwid supplies quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google without any extra effort. It gets better with WordPress sites, since you gain access to additional SEO plugins and the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, since it doesn’t appear to incorporate any of those unnecessary bells and whistles you may find on other e commerce platforms.
Each measure is Clear and concise, so you may just go in there and sort in a product name, price and image then save the product for afterwards. Of course you could always open the Powerful Options, however they different these for when you’re ready to start ramping up your own store.
As an example of the stock Rich direction toolset, you obtain access to things like from stock merchandise monitoring, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Sales feature which is always one of my favourite ways to talk to companies. Simply send them a query and you are able to work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat service and email support, keeping the response time short and encourage quality .
In my eyes, the Platform has all you could want in terms of support.
Payments and Safety
It’s not necessarily Simple to find an ecommerce platform which doesn’t charge transaction fees, but that’s just what you get with Ecwid. They never control any sort of transaction fee with any of the programs they offer, which makes it desirable for any store that’s hoping to keep down costs and to improve margins.
Keep in mind that Ecwid isn’t a payment processor, so you’ve got to set up something like PayPal or Stripe to process all the trades that come through your site. It is rather simple to implement these systems, since Ecwid incorporates with over 40 global payment choices. However, each of those processors have their own trade fees so you have to get ready for these.
It’s rather Evident that Ecwid takes safety seriously, because the provider is a PCI DSS Level 1 accredited supplier. The business also claims that every transaction that includes sensitive data is transferred via a secure HTTPS channel. Ecwid Vs Opencart
Imagine if you Would like to collect both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an online and offline system.
Benefits and disadvantages of utilizing Ecwid
· Ecwid represents a really simple way to add e-commerce to any existing website.
· Point-of-sale functionality can be obtained, and there are a number of strategies to implement it.
· The product is cheap by comparison to other alternatives.
· It supports multi-language versions of your shop.
· The store designs are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a fantastic stopgap measure for retailers who need a shop quickly, but have yet to develop a full site to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes service, and is fairly generous in terms of attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There is a restricted number of apps / integrations offered in the Ecwid Program shop.
· You can not change merchandise URLs, which can be slightly annoying in the SEO point of view.
· You can not create AMP variations of product pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie consent) sounds hard.
· The free version will not let you get any of the SEO tools.
Ecwid comes With four plans, among which is totally free. They market the free program like mad, and mention that a number of different platforms drag you into a free trial, where you may finally have to pay.
This is where Ecwid stands out, and you can see that the other payment plans are rather reasonably priced.
The Free plan Lets you sell 10 products, whereas the Venture plan ups that depend to 100 products and you get items like an iPhone direction program. The company program goes up to 2500 products for a wonderful price and you get live chat support. Priority support comes along with the Unlimited program and you might also market an unlimited amount of products.
Ecwid is one of The most economical solutions on the marketplace. You may see that it’s actually cheaper than a lot of the other platforms we have reviewed previously, so if you’re looking for value, this might be the perfect plugin for you.
In short, I’m Beginning to think that Ecwid is among the greatest ways to sell online, provided that you employ the best ways to improve your earnings online too. Ecwid is a slick system, with superb easy implementation steps, which makes it ideal for your small business audience. Ecwid Vs Opencart