Intro Ecwid Vs Squarespace
Have you ever Wondered if you’re using the right ecommerce platform for selling online? Do you occasionally stumble upon a new service that’s more practical and cheaper than what you’re using now? Starting a small business is all about keeping your costs low, and locating an ecommerce platform that will help you with that is half the battle. Unfortunately, when you run a small company website it frequently becomes tricky when you want to bring on a new ecommerce platform or perhaps just alter your website at all. Read our Ecwid review to find out more about this solution. Ecwid Vs Squarespace
Many options Purposefully make a closed system, which can be tedious to maneuver away from as soon as you get started. But with a stage called Ecwid, you do not need to be concerned about it. Actually, the entire aim of the business, which started in 2009, is to quickly and quickly create an online store system in your present websites.
You don’t have To create a completely different site. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you’re all set.
That increased my Attention, because I understand the struggles that come along with trying to migrate websites, especially when it comes to ecommerce. So, I needed to put together an in-depth review of the Ecwid system to find out if it’s worth the time.
How Many People Use Ecwid?
It’s rather Remarkable what Ecwid has achieved since 2009, with more than 1 million retailers getting signed up. What’s even more cool is that the Ecwid retailers span over 175 different countries, showing that this is not only a platform for most people in the US or Europe. Even companies in developing countries have a opportunity to find an online store heading, and you do not even have to trash your prior website in case you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 accredited. If you are not certain what that is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your customers’ data is safe and protected.
In addition to The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and the 1 million is the fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 simply identifies WordPress users with the plugin.
What’s Ecwid, and how does this function?
Ecwid is a hosted Alternative for building an online shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a new website with e-commerce performance, Ecwid is geared more towards people who currently have a site and just wish to add an internet store for this.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of all goods, and add photos, pricing, weight etc. for each. You are able to specify shipping rates, accept credit card payments and so on — all the key stuff that you’d expect to be able to do using an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t really designed to let you create a fully-featured, standalone e-commerce website; instead, it’s intended to allow you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, which does let you produce a one-page standalone offering. We are going to chat through this in more depth later on in the review.) Ecwid Vs Squarespace
The Product operates by providing you a widget which gets put on other websites — hence the name Ecwid: it is short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add into an present website or social media profile, and your store is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to start a brand new website. The primary attribute is that you can take your old website and quickly incorporate the Ecwid system inside a few minutes.
You can also Mirror the system on several other sites if you plan on selling elsewhere on the web. Handle all these sites from 1 place rather than switching between multiple dashboards.
Another nice Attribute is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means you could go to a tradeshow to make a number of sales and all of these earnings are represented onto the back part of your website.
The system is Also made to integrate nicely with social networks, so that you can sell your things on Facebook if desired. One part of Ecwid we particularly enjoy is the shipping aspect. With real-time transport integrations you constantly know what is happening with your orders and at which they are being shipped to.
What other trendy Things are comprised with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and customers
The machine has over 43 translations for selling around the planet
You get lots of promotional tools such as coupons, discounts, and bulk pricing and more
Produce your personalized email notifications
Use the automated tax alternative (automatic taxation charges at checkout, tax reporting and submitting )
Thank you Into Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to market not just online but in bodily places too — in stores, market stalls, at concerts and so on.
Together with Ecwid’s POS Performance, irrespective of whether or not a customer purchases a product in store, online, in their telephone or through Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and client / trade info.
There’s a few ways you can take advantage of this attribute: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here support, then taking payments using a cell card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both can be arranged straight from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: it’s only available to merchants in the US and UK. Secondly, it’s not yet available on Android devices. (On their site, Ecwid state it’ll be available soon — but they’ve been saying that for quite some time now). Ecwid Vs Squarespace
If you’re located outside That the US / UK, or need to utilize another mobile device type, the fantastic news is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a wider selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more countries.
Although you can avail Of the Paypal Here POS option on all paid-for plans, you will want to be to the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display properly across devices — desktop, tablet and mobile. In a age where smartphone internet surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid offers a completely free plan.
Granted, it is a fairly Basic plan, in which features such as discount vouchers and service aren’t available, and it only lets you sell up to 10 products in 2 categories — but this could actually be adequate for some customers, and using it is a fantastic way to try out the system.
However, A key point to note about the free program is the fact that it isn’t great from an search engine optimization standpoint — you have to be on a paid program to ensure that your product pages speak to search engines correctly (more on SEO below).
Ecwid is ahead of the Pack because its storefronts can be mechanically translated into nearly 50 distinct languages — customers can see your store in their own language, without you having to worry about creating alternate versions of this. Ecwid provides this functionality by detecting visitors’ language automatically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to provide this sort of performance — that they force you to rely on third party apps, the production of multiple stores or Google Translate to supply different language variations of your shop, which can be less than ideal. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (search engine optimization ) in Ecwid is a pretty straightforward affair. You are able to edit the title of your webpage and its meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to suit your SEO objectives.
As far as I could tell However, you can not manually change the URL of a product — you need to make do with the one that Ecwid generates for you. This isn’t ideal because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs that are automatically generated by Ecwid include the title you have given to your product – so if you include some keywords on your product title (not a bad idea anyhow ) your URL will include them too. This functions as something of a workaround, but I’d prefer whole control over URLs. Ecwid Vs Squarespace
One place where Ecwid doesn’t perform quite so Well on the search engine optimization front involves AMP — accelerated mobile pages. As the name suggests, AMP pages load faster on cellular devices. This motivates people to stay longer on your webpage, thus increasing’live time’ –something which is considered by many SEO experts believe to be rewarded by Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP pages in carousels in search results, giving AMP content an extra little boost.
Regrettably However — and unlike most rival products such as Bigcommerce or even Shopify, you can not create AMP variations of your goods using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export product data, orders and clients (in CSV format) and means that should you feel the need to migrate your shop to a different e-commerce platform, then you shouldn’t have some significant difficulties doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce functionality out of this box, so anybody wishing to sell on the stage will require a third-party alternative like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is very straightforward — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the amount of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And with Stripe only works if you’re selling products from particular countries). Another main problem with the built-in Squarespace selling software is they don’t facilitate dropshipping, and complete export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into a Squarespace site is quite simple: it’s a simple matter of including a code block into a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can provide a fantastic workaround. A dedicated program is offered by Ecwid to allow you integrate the item on a Wix store easily.
Apps and plugins
Ecwid provides a pretty Restricted number integrations with other well-known apps. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be extensive — competing products such as Shopify offer a much broader assortment of apps. Notable omissions from the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Image is better when it comes to CMS plugins: these are offered for WordPress, Wix and Joomla, enabling for you to set up Ecwid on these platforms very easily. Ecwid Vs Squarespace
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like most similar online store builders, you get a vertical menu on the left which allows you to access key performance, and the area on the right can be used to display or edit related products, site content and reports.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head around producing catalogues and product variants, establishing transport rates etc…but there is nothing that should represent too much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s supplied to you when you log in for the very first time.
If You’re stuck however, you can always get in contact with Ecwid’s support team — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you can make the most of the included customization service (you get 2 hours and 12 hours customization period from Ecwidon these programs ).
Ecwid and GDPR
I am not a Lawyer, so please note that the below observations shouldn’t be interpreted as legal advice, but I’m going to do my best to spell out some of the key GDPR issues facing Ecwid consumers under.
With the introduction of The EU’s new GDPR laws, there are several legal steps that website owners now need to take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it is typically a great idea to consult an attorney about what to do); and even when your company is not based in the EU, then you still will need to comply with the regulations where any website visits from the EU are concerned.
Based on my Understanding of the key GDPR rules, the principal priorities for prospective Ecwid store owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store information safely
· Get explicit consent from people signing up to mailing lists it is okay to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential biscuits on a site (and to log that approval ).
There doesn’t Appear to be Whatever stops you meeting the first few requirements easily enough with Ecwid, though you will need to devote time and possibly money creating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie cutter consent. To Guarantee GDPR compliance, you need to exhibit a cookie banner to your visitors which
· Allows them to select which cookies they want to run BEFORE those cookies are conducted (i.e., to provide’prior permission’)
· Logs their approval to conduct biscuits Ecwid Vs Squarespace
· Enables them to revoke consent at a later stage
So for Instance, If you Utilize a Facebook Ads cookie in combination with your Ecwid shop, you’ll be breaking up GDPR legislation unless you’ve got a banner set up which does all of the above.
Now, out of the box at There isn’t a way to take care of the cookie approval issue with Ecwid. Nor is there a decent program accessible from the Ecwid app shop (the only alternative on front that I can locate, the’EU cookie banner’, doesn’t seem to supply the necessary functionality — despite costing $1.99 a month to utilize ).
It Seems to me that the only option available to Ecwid consumers is to use a specialist product such as CookiePro, which will provide all the necessary performance to make cookie consent fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does need quite a lot of configuration and you’ll want to set quite a lot of time aside to set this up.
Setup and Design
I really like The simple fact which you can run a website without paying for anything. This makes the setup process that much easier, since you simply have to punch in your email and create a password to proceed straight to the backend port.
The system has Wizards for every platform you want to set your store on. In case you’ve got a WordPress site, simply walk through three steps to get up and running. You can also click on choices like Facebook and Joomla, based on where you would like to market.
The backend Design is flawless, because it walks you through every site creation and integration step with some nice text and photos. Once you obtain your shop implemented on a site or social page it appears fairly slick.
The design Depends upon the subject you have on your website, but as you can see below, it displays photos well and appears clean and simple to navigate. I especially enjoy the Shopping Bag place, which can be outstanding and easy to find for clients when they want to checkout.
Though many Websites will be cellular friendly, its fine knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also giving your clients an opportunity to buy products from the mobile interface.
The closing Design thing which makes sense to mention is the vocabulary tool. Since running an online store generally requires you to attain out to people from throughout the world, you are bound to stumble upon some customers who’d love to read product pages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that’s not a problem at all.
The Ecwid Program Market
Having the Opportunity to install software is a sure fire way to scaling up your ecommerce site in a reasonable manner. Ecwid includes a location called the Ecwid App Market. It offers 65 applications, helping retailers extend their store functionality easily. Ecwid Vs Squarespace
A Few of the apps Will help you out with rating and reviews, rewards programs, automatic ad tools, analytics, custom layout themes and more.
SEO and Marketing
Ecwid is a Third party remedy to your present website, so you’d typically have to employ additional SEO and advertising tools to truly get the word out. Nevertheless, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any extra effort. It gets better with WordPress sites, since you acquire access to additional SEO plugins as well as the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each step is Clear and concise, so that you may just go in there and type in a product name, price and image then save the merchandise for later. Of course you could always open up the More Powerful Options, but they separate these for when you are ready to get started ramping up your store.
As an example of the inventory Rich management toolset, you gain access to items like out of stock product tracking, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Earnings feature that is one of my favourite ways to talk with companies. Simply send them a question and you are able to work on something else until they respond.
The company also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat service and email support, keeping the response time brief and encourage quality .
In my eyes, the Platform has all you could want in terms of support.
Payments and Security
It is not necessarily Simple to locate an ecommerce platform which does not charge transaction fees, but that’s exactly what you get with Ecwid. They never control any kind of transaction fee with any of the plans they provide, making it desirable for any shop that’s trying to keep down costs and also to improve margins.
Remember that Ecwid is not a payment processor, so you’ve got to set up something such as PayPal or Stripe to process all the transactions that come through your website. It is pretty easy to implement these systems, because Ecwid incorporates with over 40 global payment options. However, each one of these processors have their own transaction fees so you need to prepare for them.
It is rather Evident that Ecwid takes safety seriously, because the company is a PCI DSS Grade 1 accredited supplier. The business also claims that each trade that includes sensitive data is transferred via a secure HTTPS channel. Ecwid Vs Squarespace
What if you Would like to collect both offline and online payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an offline and online system.
Advantages and cons of using Ecwid
· Ecwid signifies a very easy way to add e-commerce to any existing website.
· Point-of-sale functionality can be obtained, and there are quite a few ways to implement it.
· The item is cheap compared to other solutions.
· It supports multi-language versions of your shop.
· The shop layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of site building products which don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for retailers who want a shop quickly, but have yet to create a complete website in order to add the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes service, and is fairly generous concerning features.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a limited number of programs / integrations offered from the Ecwid App store.
· You can not change product URLs, which is slightly annoying from an SEO point of view.
· You can’t create AMP versions of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with respect to getting cookie approval ) seems hard.
· The free version doesn’t allow you to access any of the SEO tools.
Ecwid comes With four strategies, among which is completely free. They market the free plan like mad, and mention that a number of other platforms drag you in free trial, even where you may finally need to pay.
That is where Ecwid stands outside, and you can see that the other payment plans are rather affordable.
The Free program Lets you sell 10 products, whereas the Venture program ups that count to 100 products and you get things like an iPhone direction program. The company program goes up to 2500 products for a wonderful price and you get live chat support. Priority support comes alongside the Unlimited program and you can also sell an unlimited amount of merchandise.
Ecwid is one of The most economical solutions on the marketplace. You can see that it is actually more affordable than many of the other programs we have reviewed previously, so if you’re searching for value, this might be the perfect plugin for you.
In short, I’m Starting to think that Ecwid is among the best ways to market online, as long as you employ the best ways to enhance your earnings online too. Ecwid is a slick system, with super easy implementation steps, making it perfect for your small business audience. Ecwid Vs Squarespace