Background Ecwid Weebly
Have you ever Wondered if you’re using the right ecommerce platform for sale on the internet? Do you occasionally stumble upon a new service that’s more practical and cheaper than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with that is half the battle. Unfortunately, when you run a small business website it frequently becomes tricky when you want to bring on a new ecommerce platform or perhaps just modify your website at all. Read our Ecwid review to discover more about this solution. Ecwid Weebly
Many solutions Purposefully make a closed system, which is tedious to move away from as soon as you begin. However, with a stage called Ecwid, you do not have to be concerned about this. In fact, the entire goal of the business, which started in 2009, would be to quickly and quickly make an internet store system on your existing websites.
You don’t have To create a completely different site. Just implement Ecwid on any stage, CMS or social networking (in five minutes) and you are all set.
This raised my Attention, since I know the struggles that come along with attempting to migrate sites, especially when it comes to ecommerce. So, I needed to put together an in-depth review of this Ecwid system to find out whether it’s worth the time.
How Many Men and Women Use Ecwid?
It’s rather Impressive what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid retailers span over 175 different countries, showing that this isn’t just a platform for people in the united states or Europe. Even businesses in developing countries have a chance to get an online store going, and you do not have to trash your previous site if you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you’re not certain what this is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ information is safe and secure.
Along with The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the simple fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What is Ecwid, and how does it work?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to construct a new website with e-commerce performance, Ecwid is geared more towards people who already have a site and simply want to add an online store to it.
Much like other E-commerce programs, Ecwid lets you install’catalogs’ of products, and include photos, pricing, weight etc. . each. You are able to define shipping prices, accept credit card payments etc — all of the crucial stuff that you would expect to be able to do with an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it is not really designed to let you create a fully-featured, standalone e-commerce site; instead, it’s intended to allow you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that will allow you create a one-page standalone offering. We are going to talk via this in more depth later on in the review.) Ecwid Weebly
The Product works by providing you a widget which gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an existing website or societal networking profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses that don’t need to start a brand-new website. The primary feature is that you can choose your old site and quickly integrate the Ecwid system within a few minutes.
You can also Mirror the machine on several different sites if you anticipate selling elsewhere on the web. Manage all these sites from 1 location instead of switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means you could visit a tradeshow to generate a few sales and each one of these sales are represented onto the back part of your website.
The system is Also designed to integrate well with social networks, and that means that you can sell your things on Facebook if needed. One part of Ecwid we particularly enjoy is the shipping facet. With real-time shipping integrations you always know what’s going on with your requests and where they are being shipped to.
What other cool Things are included with Ecwid?
It runs on a super fast framework
It comes with an address book for customers and clients
The machine has over 43 translations for selling round the planet
You get a Lot of promotional instruments like vouchers, discounts, bulk pricing and much more
Produce your own customized email notifications
Utilize the automatic tax alternative (automatic taxation charges at checkout, tax reporting and submitting )
Thank you To Ecwid’s point-of-sale (POS) performance, you can use your Ecwid shop to market not only online but in bodily locations too — in stores, market stalls, in concerts and so forth.
Together with Ecwid’s POS Performance, irrespective of if a customer purchases a product in store, online, on their phone or via Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and client / transaction information.
There’s a few ways you can use this attribute: the easiest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here service, and then taking payments using a cell card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal This: you can either buy a chip and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both can be ordered straight from Ecwid.
There is a few Things worth noting the Paypal Here integration: it’s only available to merchants in america and UK. Second, it is not yet available on Android apparatus. (On their website, Ecwid state it will be available shortly — but they’ve been saying that for quite some time now). Ecwid Weebly
If you’re located outside That the US / UK, or want to work with another mobile device kind, the good news is that Ecwid also functions with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you could avail Of this Paypal Here POS option on most of paid-for plans, you will need to be on the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktop, tablet and mobile. In a age where smartphone web surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Goods, Ecwid offers a totally free program.
Granted, it’s a fairly Standard plan, where features such as discount vouchers and service are not accessible, and it merely allows you to sell up to ten products in two classes — but this may actually be adequate for some users, and using it is a good way to try out the system.
However, A vital point to notice about the free plan is that it is not great from an SEO point of view — you have to be on a paid plan to ensure that your product pages speak to search engines correctly (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts could be mechanically translated into nearly 50 different languages — customers can view your shop in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this functionality by detecting visitors’ language mechanically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to supply this type of functionality — they force you to rely on third party programs, the production of numerous stores or Google Translate to supply different language versions of your store, which can be less than perfect. So a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You are able to edit the title of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your search engine optimization objectives.
As far as I could tell But you can’t manually change the URL of a product — you need to make do with the one that Ecwid creates for you. This is not ideal because keywords in URLs are used by some search engines to categorise content through indexing.
However, The URLs which are automatically generated by Ecwid include the name you’ve given to your product – so in the event that you include some keywords in your product name (maybe not a bad idea anyway) your URL will comprise them too. This serves as something of a workaround, but I’d prefer full control over URLs. Ecwid Weebly
1 place where Ecwid does not perform so Well on the search engine optimization front involves AMP — accelerated cellular pages. As its name suggests, AMP pages load quicker on cellular devices. This motivates people to stay longer on your webpage, thus increasing’dwell time’ –something that’s believed by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP pages in carousels in search results, giving AMP content an extra little boost.
Unfortunately However — and unlike most rival products such as Bigcommerce or Shopify, you can’t produce AMP variations of your products using Ecwid.
Importing and exporting data
Like most competing Products Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export product data, orders and clients (in CSV format) and means that if you ever feel the need to migrate your shop to another e-commerce platform, you shouldn’t have any major difficulties doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce functionality from the box, so anybody wanting to sell on the platform will require a third-party alternative like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is very simple — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the number of payment gateway options is quite limited — you have to use Stripe or Paypal. (And using Stripe only functions if you are selling goods from particular countries). Another principal issue with the built-in Squarespace selling software is that they don’t facilitate dropshipping, and full export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it into some Squarespace website is very easy: it’s a simple matter of adding a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can offer a fantastic workaround. A dedicated program is provided by Ecwid to allow you incorporate the product on a Wix store easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations could be more extensive — competing goods such as Shopify offer a much broader range of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Picture is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing to you install Ecwid on one of these platforms quite easily. Ecwid Weebly
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online shop builders, you get a vertical menu on the left that lets you access key performance, and the place on the right is used to edit or display associated products, website content and reports.
Much like any e-commerce tool, you’ll need to Spend a fair amount of time getting your head about producing catalogues and product variations, setting up shipping prices etc…but there is nothing that should represent also much of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s provided to you when you log in for the very first time.
If You’re stuck however, you could always get in touch with Ecwid’s support staff — more on that later — or, even if you are on a’Business’ or’Unlimited’, you can make the most of this included customization service (you get two hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please note the below observations should not be interpreted as legal advice, but I am planning to do my very best to spell out a number of the major GDPR problems facing Ecwid users under.
With the introduction of The EU’s new GDPR laws, there are several legal steps that website owners now should take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing so (to the point where it is typically a great idea to consult an attorney on what to do); and even when your company isn’t located in the EU, you still will need to comply with the regulations where any site visits from the EU are worried.
According to my Understanding of the crucial GDPR principles, the main priorities for prospective Ecwid shop owners would be to:
· Provide sufficient privacy and cookie notices
· Process and store information securely
· Get explicit permission from people signing up to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential cookies onto a site (and also to log that approval ).
There does not seem to be Anything that stops you meeting the first few requirements easily enough with Ecwid, although you will need to spend time and possibly money generating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter approval. To Guarantee GDPR compliance, You Have to exhibit a cookie banner to your customers which
· Allows them to choose which cookies they want to conduct BEFORE those cookies are conducted (i.e., to give’prior consent’)
· Logs their consent to conduct biscuits Ecwid Weebly
· Allows them to revoke approval at a later stage
So for Instance, If you Use a Facebook Advertising cookie in conjunction with your Ecwid store, you will be breaking GDPR laws unless you have a banner in place which does all the above.
Now, out of the box at There is not a means to take care of the cookie approval issue with Ecwid. Nor is there an adequate app available from the Ecwid app shop (the only alternative on this front I can locate, the’EU cookie banner’, does not appear to supply the essential performance — despite costing $1.99 per month to use).
It Seems to me that the only option available to Ecwid consumers is to use a specialist product like CookiePro, which does supply all the necessary performance to generate cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a great deal of configuration and you will need to set quite a great deal of time apart to set it up.
Installation and Layout
I really enjoy The fact that you’re able to run a website without paying for anything. This makes the installation process that much easier, because you simply need to punch in your email and create a password to go straight to the backend port.
The system has Wizards for every platform you want to place your shop on. In case you’ve got a WordPress site, just walk through three steps to get up and running. You can even click on choices like Facebook and Joomla, depending on where you would like to market.
The backend Design is flawless, since it walks you through every site creation and integration step with a few fine photos and text. Once you get your store implemented on a site or social page it looks fairly slick.
The design Depends upon the subject you have on your site, however as you can see below, it displays photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag place, which is prominent and easy to find for clients when they want to market.
Although many Sites will be mobile friendly, its fine understanding that Ecwid involves a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and market on the go, while also giving your clients a chance to get products from the cell interface.
The final Design thing which makes sense to mention is the language instrument. Since conducting an internet store generally requires one to reach out to people from all over the world, you are bound to stumble upon some customers who’d like to read product pages and other content in their native language. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that’s no problem in any respect.
The Ecwid App Market
Possessing the Opportunity to put in software is a sure fire way to scaling your ecommerce website in a fair manner. Ecwid has a place known as the Ecwid App Market. It offers 65 software, helping retailers extend their shop functionality easily. Ecwid Weebly
A Few of the programs Will help you out with rating and reviews, rewards programs, automated ad tools, analytics, customized layout topics and much more.
SEO and Marketing
Ecwid is a Third party solution to your current site, so you’d typically have to implement additional SEO and advertising tools to truly get the word out. That said, Ecwid provides quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid shops are indexed by Google with no excess effort. It gets even better with WordPress websites, since you gain access to additional SEO plugins as well as the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Clear and concise, so you can just go in there and sort in a product name, price and image then save the product for later. Obviously you can always open the More Powerful Options, but they separate these for when you are all set to get started ramping up your own store.
As an example of the inventory Rich management toolset, you gain access to items like from stock merchandise monitoring, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Sales attribute which is one of my favorite ways to talk to companies. Simply send them a question and you are able to work on something else until they respond.
The company also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat support and email support, maintaining the response time short and support quality .
In my eyes, the Platform has everything you could want concerning support.
Payments and Security
It is not always Simple to find an ecommerce platform that doesn’t charge transaction fees, but that is just what you get with Ecwid. They never control any sort of trade fee with any of those programs they provide, making it desirable for any shop that is trying to keep down costs and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, so you have to setup something such as PayPal or Stripe to process all of the trades that come through your website. It’s rather simple to employ one of these systems, since Ecwid integrates with over 40 international payment choices. However, each of these processors have their own trade fees so you need to get ready for them.
It is rather Clear that Ecwid takes safety seriously, because the provider is a PCI DSS Grade 1 certified service provider. The company also states that every transaction that includes sensitive information is transferred via a secure HTTPS channel. Ecwid Weebly
What if you Would love to collect both offline and online payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Advantages and cons of using Ecwid
· Ecwid signifies a very easy way to add e-commerce to some existing website.
· Point-of-sale performance can be obtained, and there are a number of strategies to implement it.
· The product is cheap by comparison to other solutions.
· It supports multi-language versions of your store.
· The store designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of site building products that don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a fantastic stopgap measure for retailers who want a shop quickly, but have yet to develop a full website in order to add the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is rather generous in terms of attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a restricted number of apps / integrations available in the Ecwid Program store.
· You can not alter merchandise URLs, which can be slightly annoying in the search engine optimization perspective.
· You can not create AMP variations of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie approval ) seems hard.
· The free version doesn’t let you get any of the SEO tools.
Ecwid comes With four plans, among which is totally free. They promote the free program like crazy, and mention that many other platforms drag you into a free trial, where you will finally need to pay.
This is where Ecwid stands out, and you can see the other payment programs are rather reasonably priced.
The Free plan Lets you sell 10 products, while the Venture plan ups that count to 100 products and you get items like an iPhone direction app. The company program goes up to 2500 products for a wonderful price and you get live chat service. Priority support comes along with the Unlimited plan and you can also market an unlimited number of products.
Ecwid is one of The cheapest solutions available on the market. You can see that it’s actually more affordable than a lot of the other programs we’ve reviewed in the past, so if you’re looking for value, this could be the right plugin for you.
In short, I’m Starting to believe that Ecwid is among the greatest ways to market online, as long as you implement the best ways to enhance your sales online too. Ecwid is a sleek system, with superb simple implementation measures, making it ideal for your small business audience. Ecwid Weebly