Introduction Free Ecommerce App
Have you ever Wondered if you’re using the ideal ecommerce platform for selling online? Do you sometimes stumble upon a new service that’s more practical and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with half the battle. Unfortunately, when you operate a small company site it often becomes tricky when you want to bring on a new ecommerce platform or perhaps just alter your site at all. Read our Ecwid review to find out more about this solution. Free Ecommerce App
Many solutions Purposefully create a closed system, which is tedious to maneuver away from once you begin. However, with a platform called Ecwid, you no longer have to be concerned about it. Actually, the entire aim of the business, which started in 2009, is to quickly and quickly make an online store system on your present websites.
You don’t have To make a whole new site. Just implement Ecwid on any platform, CMS or social network (in five minutes) and you’re good to go.
This increased my Attention, since I understand the struggles that come along with trying to migrate sites, especially when it comes to ecommerce. So, I wanted to gather an in-depth review of the Ecwid system to see if it is worth the time.
How Many People Use Ecwid?
It is rather Impressive what Ecwid has done since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this isn’t only a platform for most people in the united states or Europe. Even companies in developing nations have a opportunity to find an internet store going, and you don’t have to trash your previous site if you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 accredited. If you’re not certain what that is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and protected.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the simple fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 simply identifies WordPress users with the plugin.
What is Ecwid, and how does it function?
Ecwid is a hosted Solution for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a new website with e-commerce functionality, Ecwid is geared more towards people who currently have a site and just wish to add an internet store to it.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of all goods, and add photographs, pricing, weight etc. for each. You are able to define shipping rates, accept credit card payments and so on — all of the crucial stuff that you would expect to be able to perform using an e-commerce solution.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t actually designed to allow you to produce a fully-featured, standalone e-commerce site; instead, it is intended to allow you add an online store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, which will let you create a one-page standalone offering. We are going to chat through this in more detail later on in the review.) Free Ecommerce App
The Product operates by providing you a widget which gets placed on other sites — hence the name Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add to an present site or social media profile, and your shop is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to begin a brand-new site. The primary attribute is that you can choose your old website and quickly integrate the Ecwid system within a couple of minutes.
You can also Mirror the system onto several different sites if you anticipate selling elsewhere online. Manage all these sites from 1 place rather than switching between multiple dashboards.
Another pleasant Feature is the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means that you can visit a tradeshow to generate a number of sales and each one these earnings are reflected onto the back part of your website.
The system is Also designed to integrate well with social networks, so that you may sell your things on Facebook if needed. 1 part of Ecwid that we particularly enjoy is the delivery aspect. With real-time transport integrations you always know what’s happening with your orders and where they are being sent to.
What other cool Items are included with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and clients
The system has over 43 translations for selling round the planet
You get lots of promotional instruments like coupons, discounts, bulk pricing and more
Create your personalized email alerts
Use the automatic tax alternative (automatic taxation rates at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid shop to market not just online but in physical places too — in stores, market stalls, in concerts and so forth.
With Ecwid’s POS Performance, irrespective of whether a customer buys a product in shop, online, on their telephone or through Facebook, everything stays in sync – i.e., the retailer’s catalogue, inventory and client / trade information.
There is a couple of ways you can use this feature: the simplest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here service, then taking payments using a cell card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be arranged direct from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: first, it’s only available to retailers in the US and UK. Second, it is not yet available on Android devices. (On their website, Ecwid state it will be available soon — but they have been saying that for quite a while now). Free Ecommerce App
If you are located outside That the US / UK, or need to utilize another mobile device kind, the fantastic thing is that Ecwid also functions together with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a wider selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you can avail Of the Paypal Here POS option on all paid-for plans, you’ll want to be to the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktopcomputer, tablet and mobile. In an era where smartphone web browsing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid offers a totally free plan.
Granted, it is a pretty Standard plan, in which attributes such as discount vouchers and support are not accessible, and it only allows you to sell up to ten products in 2 categories — but this may actually be sufficient for some customers, and using it is a good way to try the system out.
But, A vital point to notice about the free plan is that it is not great from an search engine optimization point of view — you have to be on a paid plan to ensure that your product pages talk to hunt engines accurately (more on SEO under ).
Ecwid is forward of the Pack because its storefronts can be automatically translated into nearly 50 different languages — clients can view your store in their own language, without you having to worry about producing alternate versions of this. Ecwid provides this performance by discovering visitors’ language mechanically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to supply this type of performance — that they force you to rely on third party programs, the creation of multiple stores or Google Translate to provide different language variations of your shop, which is less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the name of your page and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to suit your search engine optimization objectives.
As far as I could tell But you can’t manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This isn’t perfect because keywords in URLs are used by some search engines to categorise content through indexing.
But, The URLs which are automatically generated by Ecwid include the name you’ve given to your own product – so if you include some keywords on your product name (maybe not a bad idea anyhow ) your URL will include them too. This functions as a tool of a workaround, but I’d prefer whole control over URLs. Free Ecommerce App
1 area where Ecwid doesn’t perform quite so Well on the SEO front entails AMP — accelerated mobile pages. As its name suggests, AMP pages load faster on mobile devices. This encourages people to stay longer on your page, thus increasing’dwell time’ –something which is believed by many SEO experts believe to be rewarded with Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike competing products like Bigcommerce or even Shopify, you can not produce AMP variations of your goods using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and customers (again, in CSV format) and means that if you feel the need to migrate your shop to a different e-commerce platform, then you should not have any major problems doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress does not Provided any e-commerce functionality from the box, so anyone wishing to sell on the stage will need a third-party solution like Ecwid. There’s an Ecwid plugin available, therefore adding an Ecwid store to your WordPress site is quite simple — you can get up and running with a few clicks.
You simply sign up to get an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce attributes, but the number of payment gateway options is very limited — you have to use Stripe or Paypal. (And using Stripe only works if you are selling goods from certain countries). Another principal issue with the built-in Squarespace selling software is they don’t facilitate dropshipping, and complete export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it to a Squarespace website is quite easy: it is a simple matter of including a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, therefore again Ecwid can offer a fantastic workaround. A dedicated program is offered by Ecwid to enable you incorporate the item onto a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Restricted number integrations with other apps that are well-known. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations may be extensive — competing products such as Shopify provide a much broader assortment of programs. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better in regards to CMS plugins: All these are offered for WordPress, Wix and Joomla, enabling to you set up Ecwid on one of these platforms quite easily. Free Ecommerce App
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like most similar online shop builders, you get a vertical menu on the left that lets you access key functionality, and the area on the right can be used to edit or display related products, website reports and content.
Much like any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about producing catalogues and product variations, setting up transport rates and so on…but there isn’t anything here that should represent too a lot of a learning curve.
Matters are aided by an ‘onboarding checklist’ that is supplied to you when you log in for the very first time.
If You’re stuck however, you can always get in contact with Ecwid’s support team — more on that later — or, even if you are on a’Business’ or’Unlimited’, you are able to make the most of the included customization support (you get two hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I am not a Attorney, so please be aware the below observations should not be interpreted as legal advice, but I am planning to do my best to spell out some of the key GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR legislation, there are many legal measures that website owners now need to take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing so (to the point where it’s typically a good idea to speak with a lawyer about what to do); and even when your company is not located in the EU, then you still will need to obey the regulations where any website visits in the EU are concerned.
According to my Understanding of the key GDPR principles, the principal priorities for potential Ecwid shop owners would be to:
· Provide sufficient privacy and cookie cutter notices
· Process and store data securely
· Get explicit permission from people signing up to mailing lists that it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits onto a website (and to log that approval ).
There doesn’t seem to be Anything that stops you meeting the first three requirements easily enough with Ecwid, although you will need to devote time and potentially money creating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie cutter approval. To ensure GDPR compliance, you need to exhibit a cookie banner to your customers which
· Allows them to select which cookies they would like to conduct BEFORE those biscuits are conducted (i.e., to give’prior consent’)
· Logs their approval to run biscuits Free Ecommerce App
· Allows them to revoke approval at a later stage
So for Instance, If you Utilize a Facebook Ads cookie in conjunction with your Ecwid shop, you’ll be breaking up GDPR laws unless you’ve got a banner in place which does all the above.
Now, out of the box at Least there is not a means to deal with the cookie consent issue with Ecwid. Nor is there an adequate app accessible from the Ecwid app store (the only alternative on this front I can locate, the’EU cookie banner’, doesn’t seem to supply the essential functionality — despite costing $1.99 per month to utilize ).
It Seems to me that the only option available to Ecwid users is to use a professional product like CookiePro, which will provide all the essential performance to make cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does require quite a great deal of configuration and you will want to put quite a great deal of time aside to set it up.
Installation and Layout
I really enjoy The simple fact that you can run a web site without paying for anything. This makes the installation process that much easier, since you just have to punch in your email and make a password to go straight to the backend interface.
The system has Wizards for every platform that you want to set your shop on. In case you have a WordPress site, simply walk through three steps to get up and running. You could even click on options like Facebook and Joomla, depending on where you want to sell.
The backend Design is flawless, since it walks you through each site creation and integration measure with a few nice text and photos. Once you obtain your store implemented on a website or social page it looks fairly sleek.
The design Depends somewhat on the subject you’ve got on your site, but as you can see below, it shows photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag area, which can be prominent and easy to locate for clients when they wish to checkout.
Though many Websites are going to be cellular friendly, its fine knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the move, while also giving your customers an opportunity to buy products from the mobile interface.
The final Design item which makes sense to mention is the vocabulary tool. Since conducting an internet store generally requires you to attain out to people from throughout the world, you’re bound to stumble upon some clients who would love to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that’s not a problem at all.
The Ecwid Program Economy
Having the Chance to put in software is a sure fire way to scaling up your ecommerce website in a fair way. Ecwid includes a place called the Ecwid App Market. It provides 65 software, helping retailers extend their store functionality readily. Free Ecommerce App
A Few of the programs Will help you out with reviews and rating, rewards programs, automated ad tools, analytics, customized layout topics and much more.
SEO and Marketing
Ecwid is a Third party remedy to your current site, so you’d normally need to implement additional SEO and marketing tools to really get the word out. That said, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid stores are indexed by Google with no extra work. It gets better with WordPress websites, as you gain access to additional SEO plugins as well as also the default search engine performance on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t appear to include any of the unnecessary bells and whistles you may find on other ecommerce platforms.
Each measure is Clear and concise, so you may just go in there and type in a product name, price and picture then save the merchandise for afterwards. Of course you can always open the More Powerful Options, but they separate these for if you’re ready to start ramping up your store.
As an example of the stock Rich direction toolset, you gain access to things like out of stock merchandise monitoring, mobile device stock management, barcode scanning and much more.
Ecwid offers A Chat With Earnings attribute that is one of my favourite ways to talk to companies. Only send them a query and you can work on something else until they respond.
The Business also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat support and email support, maintaining the response time brief and encourage quality .
In my mind, the Platform has all you might want in terms of support.
Payments and Safety
It is not always Simple to locate an ecommerce platform which does not charge fees, but that’s exactly what you get with Ecwid. They never charge any sort of transaction fee with any of the programs they provide, making it desirable for any store that’s hoping to keep costs down and also to improve margins.
Remember that Ecwid is not a payment processor, which means you’ve got to setup something such as PayPal or Stripe to process all of the trades that come through your website. It’s rather simple to employ one of these systems, since Ecwid integrates with over 40 global payment choices. However, each one of these processors have their particular trade fees so that you have to prepare for these.
It is rather Evident that Ecwid takes security seriously, since the company is a PCI DSS Level 1 accredited service provider. The business also states that each transaction that includes sensitive data is transferred via a secure HTTPS channel. Free Ecommerce App
Imagine if you Would like to collect both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an offline and online system.
Benefits and disadvantages of utilizing Ecwid
· Ecwid represents a very simple way to add e-commerce to some existing website.
· Point-of-sale performance is available, and there are quite a few strategies to apply it.
· The product is cheap compared to other alternatives.
· It supports multi-language versions of your shop.
· The shop layouts are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a good stopgap measure for merchants who need a shop quickly, but have yet to develop a full website to bring the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is rather generous concerning attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a limited number of programs / integrations available from the Ecwid App store.
· You can not change product URLs, which is slightly annoying in the SEO point of view.
· You can’t create AMP versions of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie approval ) seems hard.
· The free version will not let you access any of the SEO tools.
Ecwid comes With four strategies, one of which is completely free. They market the free plan like crazy, and mention that many different platforms drag you into a free trial, even where you will eventually have to pay.
That is where Ecwid stands out, and you’ll be able to see that the other payment programs are fairly reasonably priced.
The Free plan Allows you to sell 10 products, while the Venture plan ups that count to 100 goods and you get things like an iPhone management program. The Business plan goes up to 2500 merchandise for a wonderful price and you also get live chat service. Priority support comes alongside the Unlimited program and you might also market an unlimited number of merchandise.
Ecwid is one of The most economical solutions available on the marketplace. You may see that it’s actually more affordable than a lot of the other platforms we have reviewed previously, so if you’re searching for value, this could be the right plugin for you.
In short, I’m Starting to believe that Ecwid is one of the greatest ways to market online, provided that you employ the best methods to improve your sales online as well. Ecwid is a sleek system, with super easy implementation measures, which makes it ideal for your small business crowd. Free Ecommerce App