Introduction Free Ecommerce
Have you ever Wondered if you’re using the right ecommerce platform for sale online? Can you occasionally stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your prices low, and locating an ecommerce platform that will help you with half the battle. Unfortunately, when you operate a small business site it often becomes tricky when you would like to bring on a new ecommerce platform or even just modify your site at all. Read our Ecwid review to find out more about this option. Free Ecommerce
Many solutions Intentionally create a closed system, which is tedious to maneuver away from once you begin. However, with a stage named Ecwid, you do not have to be concerned about this. In fact, the whole aim of the company, which started in 2009, would be to quickly and inexpensively create an online store system in your present websites.
You don’t have To create a whole new site. Just apply Ecwid on any stage, CMS or social networking (in five minutes) and you’re good to go.
This increased my Attention, since I know the struggles that come along with attempting to migrate sites, particularly in regards to ecommerce. So, I needed to gather a comprehensive review of this Ecwid system to see whether it’s worth the time.
How Many Men and Women Use Ecwid?
It is rather Impressive what Ecwid has done since 2009, with more than 1 million retailers getting signed up. What is even more cool is that the Ecwid merchants span over 175 different countries, showing that this is not just a platform for people in the united states or Europe. Even companies in developing countries have a chance to find an internet store heading, and you don’t even have to trash your prior website if you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 accredited. If you are not certain what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and protected.
Along with The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and also the 1 million is the fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What is Ecwid, and how does it work?
Ecwid is a hosted Alternative for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a fresh site with e-commerce functionality, Ecwid is targeted more towards people who currently have a site and just want to add an internet store for this.
Much like other E-commerce platforms, Ecwid allows you to install’catalogs’ of goods, and add photos, pricing, weight etc. . each. You are able to define shipping rates, accept credit card payments and so on — all of the key stuff that you would expect to be able to do using an e-commerce alternative.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to allow you to produce a fully-featured, standalone e-commerce site; instead, it is intended to allow you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that will allow you produce a one-page standalone offering. We’ll chat through this in more detail later on in the inspection.) Free Ecommerce
The Product operates by giving you a widget which gets put on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an present website or societal networking profile, and your store is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t want to begin a brand-new site. The primary attribute is that you can choose your old website and quickly integrate the Ecwid system within a few minutes.
You can also Mirror the system on various different websites if you plan on selling elsewhere on the web. Manage all of these websites from 1 place rather than switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This means you could visit a tradeshow to make a number of sales and all of these sales are represented onto the backend of your website.
The system is Also made to integrate well with social networks, so that you may sell your things on Facebook if needed. One part of Ecwid we particularly enjoy is the delivery facet. With real-time shipping integrations you constantly know what’s happening with your requests and where they’re being sent to.
What other cool Things are included with Ecwid?
It runs on a super quick framework
It comes with an address book for customers and clients
The system has over 43 translations for sale around the planet
You receive lots of promotional tools such as vouchers, discounts, and bulk pricing and more
Produce your personalized email alerts
Use the automatic tax alternative (automatic tax charges at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to sell not just online but in bodily locations too — in shops, market stalls, at theatres and so on.
Together with Ecwid’s POS Performance, regardless of if a customer purchases a product in store, online, in their phone or via Facebook, everything stays in sync – i.e., the retailer’s catalogue, inventory and customer / trade info.
There’s a couple of ways that you can use this feature: the easiest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here service, and then taking payments using a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both may be arranged direct from Ecwid.
There’s a couple of Things worth noting the Paypal Here integration: first, it’s only available to merchants in america and UK. Second, it is not yet available on Android apparatus. (On their site, Ecwid state it will be available shortly — but they’ve been saying that for quite some time now). Free Ecommerce
If you are located outside The US / UK, or want to work with another mobile device kind, the fantastic thing is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you could avail Of the Paypal Here POS option on most of paid-for plans, you’ll want to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display correctly across devices — desktopcomputer, tablet computers and cellular. In an era where smartphone internet browsing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid offers a completely free plan.
Granted, it is a pretty Basic plan, in which features like discount coupons and support are not available, and it merely lets you sell up to 10 products in two classes — but this may really be sufficient for some customers, and using it is a good way to try out the system.
However, A vital point to note about the free program is the fact that it is not great from an search engine optimization standpoint — you have to be on a paid plan to make certain your product pages speak to hunt engines accurately (more on SEO under ).
Ecwid is forward of the Pack in that its storefronts could be automatically translated into nearly 50 distinct languages — clients can view your store in their own language, without you having to worry about creating alternate versions of this. Ecwid provides this performance by detecting visitors’ language mechanically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to supply this type of functionality — they force you to rely on third party apps, the creation of multiple stores or Google Translate to provide different language versions of your shop, which is less than ideal. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (search engine optimization ) in Ecwid is a pretty straightforward affair. You can edit the title of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to suit your SEO objectives.
So Far as I can tell But you can not manually change the URL of a product — you have to make do with the one which Ecwid creates for you. This is not perfect because keywords in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid include the title you’ve given to your own product – so in the event that you include some keywords in your product title (maybe not a bad idea anyway) your URL will include them also. This functions as something of a workaround, but I’d prefer whole control over URLs. Free Ecommerce
1 area where Ecwid does not perform so Well on the search engine optimization front entails AMP — accelerated mobile pages. As its name suggests, AMP pages load quicker on mobile devices. This motivates people to stay longer on your page, thus increasing’dwell time’ –something which is considered by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP pages in carousels in search results, giving AMP content an extra little boost.
Regrettably However — and unlike rival products like Bigcommerce or even Shopify, you can’t produce AMP versions of your products using Ecwid.
Importing and exporting data
Like most competing Products Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and customers (again, in CSV format) and ensures that if you feel the need to migrate your store to another e-commerce platform, you shouldn’t have some major problems doing so.
Using Ecwid with other programs
Ecwid and WordPress
WordPress doesn’t Supplied any e-commerce functionality out of the box, so anyone wishing to sell on the stage will require a third-party solution like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the number of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And with Stripe only works if you are selling goods from certain countries). Another principal issue with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it into some Squarespace site is quite easy: it is a simple matter of adding a code block into a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can offer a fantastic workaround. A dedicated app is offered by Ecwid to allow you integrate the product onto a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Limited number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations could be extensive — competing goods like Shopify provide a much wider range of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better when it comes to CMS plugins: these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on one of these platforms quite easily. Free Ecommerce
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like most similar online shop builders, you receive a vertical menu on the left that allows you to access key performance, and the place on the right can be used to edit or display associated products, website reports and content.
As with any e-commerce tool, you will have to Spend a reasonable amount of time getting your head about creating catalogues and product variations, setting up shipping rates etc…but there is nothing here that should represent too much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that is provided to you when you log in for the very first time.
If You are stuck nonetheless, you could always get in touch with Ecwid’s support team — more on that later — or, if you’re on a’Business’ or’Unlimited’, you are able to take advantage of this included customization support (you get two hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Attorney, so please note that the below observations should not be interpreted as legal advice, but I am going to do my very best to spell out some of the key GDPR issues facing Ecwid users below.
With the introduction of The EU’s new GDPR laws, there are several legal measures that website owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for not doing so (to the point where it is typically a good idea to consult a lawyer about what to do); and even when your company is not based in the EU, then you still will need to comply with the regulations where any site visits from the EU are worried.
According to my Understanding of the crucial GDPR rules, the principal priorities for potential Ecwid shop owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store data securely
· Get explicit consent from people signing up to mailing lists it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential cookies onto a site (and also to log that approval ).
There does not Appear to be Anything that stops you fulfilling the first three requirements readily enough with Ecwid, though you will need to devote time and potentially money creating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie consent. To Guarantee GDPR compliance, you need to exhibit a cookie cutter banner to your visitors which
· Allows them to choose which cookies they want to run BEFORE those biscuits are conducted (i.e., to give’prior permission’)
· Logs their approval to run biscuits Free Ecommerce
· Allows them to revoke approval at a later stage
So for Instance, If you Utilize a Facebook Ads cookie in conjunction with your Ecwid store, you will be breaking up GDPR legislation unless you’ve got a banner set up which does all of the above.
Now, out of the box at There is not a way to take care of the cookie approval issue with Ecwid. Nor is there an adequate program available from the Ecwid app store (the only option on front I can find, the’EU cookie banner’, does not appear to provide the necessary functionality — even though costing $1.99 per month to utilize ).
It Appears to me that the only option available to Ecwid users would be to use a specialist product such as CookiePro, which will supply all the necessary functionality to generate cookie approval fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does require quite a lot of configuration and you will want to put quite a great deal of time apart to set this up.
Setup and Layout
I Truly enjoy The fact that you can run a website without paying anything. This makes the setup process that much easier, because you simply need to punch in your email and make a password to proceed straight to the backend interface.
The system has Wizards for each platform that you would like to set your shop on. If you have a WordPress site, simply walk through three steps to get up and running. You can also click on choices like Facebook and Joomla, based on the place you would like to sell.
The backend Design is perfect, since it walks you through every site creation and integration measure with a few nice photos and text. As soon as you get your store implemented on a website or societal page it appears fairly slick.
The design Depends somewhat on the subject you’ve got on your website, but as you can see below, it displays photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag place, which can be prominent and easy to locate for clients when they wish to market.
Although many Sites are going to be cellular friendly, it;s fine understanding that Ecwid involves a native shopping application for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your store and market on the go, while also providing your customers an opportunity to get products from the mobile interface.
The closing Design thing which makes sense to mention is the language tool. Since running an online store generally requires you to attain out to people from throughout the world, you’re bound to stumble upon some clients who’d like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that’s not a problem at all.
The Ecwid App Market
Having the Opportunity to install applications is a sure fire way to scaling up your ecommerce website in a fair manner. Ecwid includes a place known as the Ecwid App Market. It offers 65 applications, helping retailers extend their store performance readily. Free Ecommerce
A Few of the apps Can give you a hand with rating and reviews, rewards programs, automated advertising tools, analytics, custom layout topics and more.
SEO and Marketing
Ecwid is a Third-party remedy to your present site, so you’d normally need to employ additional SEO and advertising tools to really get the word out. That said, Ecwid supplies quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid stores are indexed by Google with no extra work. It gets better with WordPress sites, since you gain access to additional SEO plugins as well as also the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, because it doesn’t appear to incorporate any of the unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Concise and clear, so you may just go in there and type in a product name, price and picture then save the product for afterwards. Of course you could always open the More Powerful Options, however they separate these for when you are all set to get started ramping up your own store.
As an example of the inventory Rich direction toolset, you gain access to items like out of stock product monitoring, mobile device stock management, barcode scanning and much more.
Ecwid provides A Chat With Sales feature that is one of my favourite ways to talk with companies. Simply send them a query and you are able to work on something else until they respond.
The company also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone service, online chat service and email support, keeping the response time brief and encourage quality high.
In my eyes, the Platform has all you could want in terms of support.
Payments and Safety
It is not always Easy to find an ecommerce platform which doesn’t charge fees, but that is exactly what you get with Ecwid. They never control any sort of trade fee with any of those plans they provide, making it desirable for any store that’s trying to keep costs down and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, so you’ve got to setup something like PayPal or Stripe to process all the transactions that come through your website. It is rather simple to employ one of these systems, because Ecwid incorporates with over 40 global payment choices. However, each of those processors have their own trade fees so you have to prepare for these.
It is rather Evident that Ecwid takes safety seriously, because the provider is a PCI DSS Grade 1 accredited supplier. The business also states that every trade that includes sensitive information is transferred via a secure HTTPS channel. Free Ecommerce
What if you Would love to collect both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Benefits and disadvantages of using Ecwid
· Ecwid represents a really easy way to add e-commerce to any present website.
· Point-of-sale functionality is available, and there are a number of ways to implement it.
· The item is cheap by comparison to other solutions.
· It supports multi-language variations of your store.
· The store designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products which don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a good stopgap measure for merchants who need a shop quickly, but have yet to develop a complete website to bring the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is fairly generous concerning attributes.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There’s a limited number of programs / integrations available from the Ecwid Program store.
· You can’t alter merchandise URLs, which is slightly annoying in the SEO perspective.
· You can’t create AMP variations of product pages using Ecwid.
· Making Ecwid GDPR-compliant (with regard to obtaining cookie consent) sounds hard.
· The free version will not allow you to get any of the SEO tools.
Ecwid comes With four strategies, among which is totally free. They market the free plan like mad, and mention that many different platforms drag you into a free trial, even where you will eventually have to pay.
That is where Ecwid stands outside, and you can see that the other payment plans are fairly reasonably priced.
The Free plan Lets you sell 10 products, while the Venture program ups that depend to 100 products and you get things like an iPhone management program. The Business plan goes up to 2500 merchandise for a superb price and you also get live chat service. Priority support comes along with the Unlimited program and you can also market an unlimited amount of products.
Ecwid is one of The cheapest solutions on the marketplace. You can see that it is actually more affordable than a lot of the other platforms we’ve reviewed in the past, so if you’re searching for value, this could be the perfect plugin for you.
In short, I’m Starting to think that Ecwid is one of the best ways to market online, provided that you implement the best ways to improve your sales online as well. Ecwid is a sleek system, with super simple implementation measures, making it perfect for your small business audience. Free Ecommerce