Background Free Ecwid Custom Css Themes
Have you ever Wondered if you are using the right ecommerce platform for sale on the internet? Can you sometimes stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform that will assist you with that is half the battle. Unfortunately, when you run a small company website it often becomes tricky when you would like to attract on a new ecommerce platform or perhaps just alter your website at all. Read our Ecwid review to find out more about this solution. Free Ecwid Custom Css Themes
Many solutions Purposefully make a closed system, which can be tedious to move away from as soon as you begin. However, with a platform called Ecwid, you no longer need to worry about this. Actually, the whole aim of the business, which started in 2009, is to quickly and quickly make an internet store system in your existing websites.
You do not have To create a completely different site. Just implement Ecwid on any stage, CMS or social networking (in five minutes) and you’re all set.
That increased my Attention, since I know the struggles that come along with trying to migrate sites, particularly when it comes to ecommerce. So, I needed to gather a comprehensive review of this Ecwid system to see whether it’s worth the time.
How Many Men and Women Use Ecwid?
It’s rather Impressive what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid retailers span over 175 distinct countries, showing that this is not only a platform for people in the united states or Europe. Even businesses in developing countries have a opportunity to get an internet store heading, and you don’t even have to squander your previous website in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you’re not sure what this is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and secure.
In addition to The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the fact you don’t require a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users using the plugin.
What is Ecwid, and how does this work?
Ecwid is a hosted Solution for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to build a fresh site with e-commerce functionality, Ecwid is targeted more towards people who currently have a website and simply want to add an internet store to it.
Much like other E-commerce platforms, Ecwid allows you to set up’catalogs’ of goods, and include photos, pricing, weight etc. . each. You can define shipping rates, accept credit card payments etc — all the key stuff that you’d expect to be able to perform with an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t really designed to allow you to create a fully-featured, standalone e-commerce website; rather, it is intended to allow you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, that will let you create a one-page standalone offering. We’ll chat through this in more detail later on in the review.) Free Ecwid Custom Css Themes
The Product operates by providing you a widget which gets placed on other websites — hence the name Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add into an present site or societal media profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t want to start a brand-new site. The main feature is that you can choose your old site and quickly incorporate the Ecwid system within a couple of minutes.
You can also Mirror the system on various different sites if you plan on selling elsewhere on the web. Handle all of these websites from one place rather than switching between multiple dashboards.
Another pleasant Attribute is that the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means that you can visit a tradeshow to generate a few sales and each one these sales are represented on the backend of your website.
The system is Also made to integrate nicely with social networks, and that means you can sell your things on Facebook if needed. One part of Ecwid that we especially enjoy is the shipping facet. With real-time shipping integrations you always know what’s happening with your requests and at which they’re being shipped to.
What other cool Items are included with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and customers
The system has over 43 translations for sale round the planet
You get lots of promotional tools such as vouchers, discounts, bulk pricing and much more
Create your personalized email alerts
Use the automated tax alternative (automatic taxation charges at checkout, tax reporting and submitting )
Thanks To Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid store to market not just online but in physical places too — in shops, market stalls, at concerts and so forth.
With Ecwid’s POS Performance, regardless of if or not a customer purchases a product in store, online, in their telephone or through Facebook, everything stays in sync – i.e., the merchant’s catalog, inventory and client / trade information.
There is a couple of ways that you can take advantage of this feature: the easiest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, connecting it to the Paypal Here support, and then taking payments using a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be arranged straight from Ecwid.
There is a few Things worth noting the Paypal Here integration: it’s only available to merchants in america and UK. Secondly, it’s not yet available on Android apparatus. (On their website, Ecwid state it’ll be available shortly — but they have been saying that for quite some time now). Free Ecwid Custom Css Themes
If you’re located outside The US / UK, or need to utilize another mobile device type, the fantastic thing is that Ecwid also functions together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you can avail Of this Paypal Here POS option on most of paid-for programs, you will want to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktop, tablet computers and cellular. In an era where smartphone web browsing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid provides a totally free program.
Granted, it’s a fairly Basic plan, in which features like discount coupons and support are not accessible, and it merely allows you to sell up to 10 products in 2 categories — but this may actually be sufficient for some customers, and using it is a fantastic way to try out the system.
However, A vital point to note about the free plan is the fact that it is not great from an search engine optimization point of view — you need to be on a paid plan to make certain your product pages speak to search engines correctly (more on SEO under ).
Ecwid is forward of the Pack because its storefronts can be mechanically translated into nearly 50 distinct languages — clients can see your store in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this functionality by detecting visitors’ language mechanically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this type of functionality — they force you to rely on third party programs, the production of multiple shops or Google Translate to supply different language versions of your store, which is less than ideal. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the name of your page and its meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to match your search engine optimization objectives.
As far as I could tell However, you can not manually change the URL of a product — you need to make do with the one that Ecwid generates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid include the name you have given to your product – so in the event that you include some keywords on your product title (not a bad idea anyway) your URL will comprise them also. This serves as a tool of a workaround, but I would prefer whole control over URLs. Free Ecwid Custom Css Themes
1 area where Ecwid doesn’t perform so Well on the search engine optimization front entails AMP — accelerated mobile pages. As its name implies, AMP pages load quicker on mobile devices. This encourages people to stay longer on your webpage, thus increasing’dwell time’ –something which is believed by many search engine optimization experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, providing AMP articles an extra little boost.
Regrettably However — and unlike rival products like Bigcommerce or Shopify, you can’t create AMP variations of your products using Ecwid.
Importing and exporting information
Like most competing Products Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and clients (again, in CSV format) and means that if you feel the need to migrate your store to a different e-commerce platform, then you should not have any major problems doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce functionality out of this box, so anybody wishing to market on the platform will require a third-party alternative like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You just sign up for an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the number of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And with Stripe only functions if you’re selling goods from certain countries). The other principal issue with the built-in Squarespace selling tools is that they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it into a Squarespace website is very easy: it’s a simple matter of adding a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can offer a good workaround. A committed app is provided by Ecwid to allow you integrate the item on a Wix store easily.
Programs and plugins
Ecwid provides a fairly Restricted number integrations with other well-known apps. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be extensive — competing products such as Shopify offer a much wider range of programs. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling to you install Ecwid on these platforms quite easily. Free Ecwid Custom Css Themes
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like most similar online shop builders, you get a vertical menu on the left which allows you to access key performance, and the place on the right can be used to display or edit associated products, website content and reports.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head about creating catalogues and product variants, establishing transport rates and so on…but there isn’t anything that should represent also a lot of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s supplied to you when you log in for the very first time.
If You’re stuck however, you can always get in touch with Ecwid’s support team — more on this later — or, if you are on a’Business’ or’Unlimited’, you can take advantage of the included customization service (you get two hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Lawyer, so please note the below observations shouldn’t be interpreted as legal advice, but I’m going to do my best to spell out a number of the key GDPR problems facing Ecwid consumers below.
With the introduction of The EU’s new GDPR legislation, there are many legal measures that website owners now should take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s usually a good idea to speak with an attorney about what to do); and even when your company isn’t based in the EU, you still need to obey the regulations where any site visits from the EU are concerned.
According to my Understanding of the crucial GDPR rules, the principal priorities for prospective Ecwid store owners would be to:
· Provide adequate privacy and cookie notices
· Process and store information securely
· Get explicit permission from people signing up to mailing lists that it is fine to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential cookies on a website (and also to log that consent).
There does not Appear to be Anything that stops you meeting the first few requirements readily enough with Ecwid, although you will need to spend time and potentially money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie approval. To Guarantee GDPR compliance, you need to exhibit a cookie cutter banner to your customers which
· Allows them to choose which cookies they would like to run BEFORE those biscuits are run (i.e., to provide’prior permission’)
· Logs their approval to conduct biscuits Free Ecwid Custom Css Themes
· Enables them to revoke consent at a later point
So for example, if you Use a Facebook Ads cookie in combination with your Ecwid store, you will be breaking up GDPR laws unless you have a banner set up which does all the above.
Nowout of the box at Least there is not a way to deal with the cookie consent issue with Ecwid. Nor is there an adequate app available from the Ecwid app shop (the only alternative on this front I can find, the’EU cookie banner’, doesn’t appear to provide the essential performance — even though costing $1.99 per month to utilize ).
It Seems to me that the only option available to Ecwid consumers would be to use a specialist product such as CookiePro, which does supply all the essential performance to make cookie consent fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a great deal of configuration and you’ll need to set quite a great deal of time aside to set this up.
Installation and Design
I Truly like The simple fact that you’re able to run a website without paying anything. This makes the installation process that much simpler, since you just have to punch in your email and make a password to go right to the backend interface.
The system has Wizards for every platform that you want to place your store on. In case you’ve got a WordPress site, just walk through three steps to get up and running. You could even click on options like Facebook and Joomla, based on the place you want to sell.
The backend Design is flawless, since it walks you through each site creation and integration measure with some fine photos and text. Once you get your store implemented on a site or social page it looks fairly slick.
The design Depends somewhat on the theme you’ve got on your site, however as you can see below, it displays photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag place, which is outstanding and easy to find for customers when they wish to market.
Though many Websites will be cellular friendly, it;s nice understanding that Ecwid includes a native shopping program for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your store and market on the go, while also providing your clients an opportunity to get products from the cell interface.
The final Design thing which makes sense to mention is your vocabulary instrument. Since conducting an internet store generally requires one to attain out to individuals from all over the world, you’re bound to stumble upon a few customers who’d love to read product pages and other content in their native language. Ecwid supports 45 languages, so when a user would like to translate from English to Spanish, that’s not a problem in any respect.
The Ecwid Program Market
Having the Opportunity to install software is a sure fire way to scaling your ecommerce website in a reasonable manner. Ecwid includes a place known as the Ecwid App Market. It offers 65 software, helping merchants extend their shop performance readily. Free Ecwid Custom Css Themes
Some of the apps Can help you out with rating and reviews, rewards programs, automated advertising tools, analytics, custom layout topics and much more.
SEO and Marketing
Ecwid is a Third party remedy to your current site, so you would normally need to employ additional SEO and advertising tools to really get the word out. That said, Ecwid provides quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google with no excess effort. It gets even better with WordPress sites, as you gain access to additional SEO plugins as well as also the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you may find on other ecommerce platforms.
Each step is Clear and concise, so that you can just go in there and type in a product name, price and picture then save the product for later. Obviously you can always open up the Powerful Options, but they different these for if you’re all set to start ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to items like out of stock product monitoring, mobile device inventory management, barcode scanning and much more.
Ecwid provides A Chat With Earnings attribute that is one of my favorite ways to talk to companies. Only send them a question and you can work on something else until they respond.
The company also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat support and email support, maintaining the response time short and encourage quality high.
In my mind, the Platform has everything you might want in terms of support.
Payments and Security
It is not always Easy to find an ecommerce platform that does not charge transaction fees, but that is exactly what you get with Ecwid. They never charge any sort of trade fee with any of those programs they offer, which makes it desirable for any shop that’s trying to keep down costs and also to improve margins.
Remember that Ecwid is not a payment processor, which means you have to setup something like PayPal or Stripe to process all of the trades that come through your site. It’s pretty easy to employ these systems, because Ecwid integrates with over 40 international payment options. However, each one of these processors have their particular transaction fees so that you have to prepare for these.
It is rather Clear that Ecwid takes safety seriously, because the provider is a PCI DSS Level 1 accredited service provider. The business also states that each trade that includes sensitive data is transferred through a secure HTTPS channel. Free Ecwid Custom Css Themes
Imagine if you Would like to accumulate both offline and online payments? Maybe you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an online and offline system.
Advantages and disadvantages of utilizing Ecwid
· Ecwid signifies a very easy way to add e-commerce to any present website.
· Point-of-sale performance is available, and there are quite a few ways to implement it.
· The product is cheap compared to other solutions.
· It supports multi-language versions of your store.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of site building products that don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a good stopgap measure for retailers who want a store fast, but have yet to develop a full website to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is fairly generous concerning features.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a restricted number of apps / integrations offered in the Ecwid Program shop.
· You can not change merchandise URLs, which can be slightly annoying in the search engine optimization point of view.
· You can not create AMP variations of merchandise pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with respect to getting cookie approval ) sounds hard.
· The free version doesn’t let you get any of the search engine optimization tools.
Ecwid comes With four strategies, one of which is totally free. They market the free program like mad, and mention that many other platforms drag you in free trial, even where you will finally need to pay.
That is where Ecwid stands outside, and you can see that the other payment plans are fairly reasonably priced.
The Free program Allows you to sell 10 products, whereas the Venture plan ups that depend to 100 goods and you get items like an iPhone direction app. The Business program goes up to 2500 merchandise for a superb price and you also get live chat service. Priority support comes alongside the Unlimited program and you might also market an unlimited amount of products.
Ecwid is one of The cheapest solutions available on the marketplace. You may see that it is actually more affordable than a lot of the other platforms we’ve reviewed in the past, so if you’re looking for value, this could be the perfect plugin for you.
In short, I’m Beginning to believe that Ecwid is one of the best ways to market online, as long as you employ the best methods to improve your earnings online too. Ecwid is a sleek system, with super easy implementation steps, which makes it perfect for your small business crowd. Free Ecwid Custom Css Themes