Introduction Free Ecwid Themes
Have you ever Wondered if you are using the ideal ecommerce platform for selling online? Can you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using now? Starting a small business is all about keeping your costs low, and locating an ecommerce platform that will assist you with that is half the battle. Unfortunately, when you run a small company site it frequently becomes tricky when you would like to bring on a brand new ecommerce platform or perhaps just modify your site at all. Read our Ecwid review to discover more about this solution. Free Ecwid Themes
Many options Intentionally create a closed system, which is tedious to maneuver away from as soon as you begin. However, with a stage named Ecwid, you no longer have to be concerned about this. Actually, the whole goal of the business, which started in 2009, would be to quickly and inexpensively create an internet store system on your present websites.
You don’t have To make a completely different site. Just implement Ecwid on any platform, CMS or social networking (in five minutes) and you are all set.
This increased my Attention, because I understand the struggles that come along with attempting to migrate websites, especially when it comes to ecommerce. So, I needed to put together an in-depth review of the Ecwid system to see if it is worth the time.
How Many People Use Ecwid?
It’s quite Impressive what Ecwid has done since 2009, with more than 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, demonstrating that this isn’t just a platform for people in the US or Europe. Even companies in developing countries have a opportunity to get an online store going, and you don’t have to trash your prior site if you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 certified. If you’re not sure what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ data is safe and protected.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the simple fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What is Ecwid, and how can this function?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a new site with e-commerce performance, Ecwid is targeted more towards people who currently have a site and simply want to add an internet store for this.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of products, and include photographs, pricing, weight etc. for each. You can specify shipping rates, accept credit card payments and so on — all the key things that you’d expect to be able to perform using an e-commerce solution.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it is not really designed to let you create a fully-featured, standalone e-commerce website; rather, it is designed to allow you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, which does allow you produce a one-page standalone offering. We are going to talk via this in more detail later on in the inspection.) Free Ecwid Themes
The Product works by providing you a widget that gets placed on other websites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add into an existing website or social media profile, and your store is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies that don’t need to start a brand-new site. The primary attribute is that you can take your old site and immediately incorporate the Ecwid system within a couple of minutes.
You can also Mirror the system on various different sites if you anticipate selling elsewhere on the web. Handle all these websites from 1 location instead of switching between multiple dashboards.
Another pleasant Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means that you can visit a tradeshow to make a number of sales and each one of these earnings are represented on the backend of your site.
The system is Also made to integrate well with social networks, so you may sell your things on Facebook if needed. 1 part of Ecwid we especially enjoy is the shipping facet. With real time shipping integrations you constantly know what’s going on with your requests and at which they’re being sent to.
What other cool Items are comprised with Ecwid?
It runs on a super quick frame
It comes with an address book for customers and customers
The machine has over 43 translations for sale round the planet
You receive lots of promotional tools such as coupons, discounts, bulk pricing and much more
Produce your own customized email alerts
Utilize the automatic tax alternative (automatic taxation rates at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to sell not just online but in bodily places too — in stores, market stalls, in concerts and so forth.
With Ecwid’s POS Functionality, regardless of if a customer buys a product in store, online, on their phone or via Facebook, everything remains in sync – i.e., the merchant’s catalog, inventory and customer / transaction information.
There is a few ways you can use this attribute: the easiest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App shop, linking it to the Paypal Here support, and then taking payments using a mobile card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both may be arranged direct from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: it’s only available to merchants in america and UK. Second, it’s not yet available on Android devices. (On their site, Ecwid say it will be available soon — but they’ve been saying that for quite a while now). Free Ecwid Themes
If you’re based outside The US / UK, or need to utilize another mobile device type, the good thing is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all ease using a wider selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS option on all paid-for plans, you will want to be on the most expensive’Unlimited’ program if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktop, tablet computers and mobile. In a age where smartphone internet surfing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid provides a totally free program.
Granted, it’s a fairly Basic plan, in which features such as discount coupons and support are not accessible, and it merely allows you to sell up to 10 products in 2 categories — but this may actually be adequate for some customers, and using it is a good way to try the system out.
However, A key point to notice about the free program is that it isn’t great from an search engine optimization point of view — you need to be on a paid plan to make certain that your product pages speak to search engines accurately (more on SEO below).
Ecwid is ahead of the Pack in that its storefronts could be automatically translated into nearly 50 distinct languages — clients can see your shop in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this performance by detecting visitors’ language automatically based on their browser settings / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this type of functionality — that they force you to rely on third party apps, the creation of numerous shops or Google Translate to supply different language variations of your store, which is less than perfect. So a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the title of your page and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your SEO objectives.
So Far as I can tell However, you can not manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This is not ideal because key words in URLs are used by some search engines to categorise content through indexing.
But, The URLs which are automatically generated by Ecwid comprise the title you have given to your own product – so if you include some keywords on your product name (not a bad idea anyhow ) that your URL will include them also. This functions as a tool of a workaround, but I’d prefer full control over URLs. Free Ecwid Themes
1 area where Ecwid doesn’t perform quite so Well on the search engine optimization front entails AMP — accelerated mobile pages. As its name suggests, AMP pages load quicker on mobile devices. This motivates people to remain longer on your page, thus increasing’live time’ –something that’s considered by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, giving AMP content an extra little boost.
Regrettably However — and unlike rival products like Bigcommerce or even Shopify, you can not produce AMP versions of your products using Ecwid.
Importing and exporting data
Like many competing Products Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export product data, orders and customers (again, in CSV format) and means that if you feel the need to migrate your store to another e-commerce platform, you should not have some major problems doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress does not Supplied any e-commerce functionality out of this box, so anyone wanting to sell on the stage will require a third-party alternative like Ecwid. There’s an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is very straightforward — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce features, but the amount of payment gateway options is very limited — you need to use Stripe or Paypal. (And with Stripe only works if you are selling goods from particular countries). The other main problem with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and full export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it to some Squarespace website is quite easy: it’s a simple matter of including a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can provide a good workaround. A committed app is provided by Ecwid to allow you incorporate the product onto a Wix shop easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other well-known apps. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be more extensive — competing products such as Shopify provide a much wider assortment of programs. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling to you install Ecwid on one of these platforms quite easily. Free Ecwid Themes
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online shop builders, you get a vertical menu on the left which allows you to access key performance, and the area on the right is used to display or edit related products, site content and reports.
Much like any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head around creating catalogues and product variations, setting up shipping rates and so on…but there isn’t anything that should represent also a lot of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s supplied to you once you log in for the first time.
If You are stuck nonetheless, you could always get in contact with Ecwid’s support team — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you can make the most of this included customization support (you get two hours and 12 hours customization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please be aware the below observations should not be interpreted as legal advice, but I am going to do my very best to spell out some of the key GDPR issues facing Ecwid consumers below.
With the introduction of That the EU’s new GDPR legislation, there are several legal measures that site owners now need to take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for doing this (to the point where it is usually a great idea to speak with an attorney on what to do); and even when your company is not based in the EU, you still need to comply with the regulations where any website visits in the EU are worried.
Based on my Understanding of the key GDPR rules, the principal priorities for potential Ecwid store owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store information securely
· Get explicit consent from those signing up to mailing lists it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential cookies onto a website (and also to log that consent).
There doesn’t seem to be Anything that stops you fulfilling the first three requirements easily enough with Ecwid, although you will have to spend time and potentially money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie approval. To Guarantee GDPR compliance, You Have to exhibit a cookie banner to your customers which
· Allows them to choose which cookies they want to run BEFORE those cookies are run (i.e., to provide’prior consent’)
· Logs their consent to run cookies Free Ecwid Themes
· Allows them to revoke approval at a later point
So for Instance, If you Utilize a Facebook Ads cookie in combination with your Ecwid shop, you will be breaking GDPR legislation unless you’ve got a banner in place which does all the above.
Now, out of the box at There isn’t a means to take care of the cookie consent issue with Ecwid. Nor is there a decent app available from the Ecwid app shop (the only alternative on front that I can find, the’EU cookie banner’, does not seem to supply the necessary functionality — despite costing $1.99 a month to utilize ).
It Seems to me that the only alternative available to Ecwid consumers is to use a specialist product like CookiePro, which will provide all the necessary performance to generate cookie consent fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does require quite a great deal of configuration and you will want to set quite a lot of time aside to set it up.
Installation and Layout
I really enjoy The fact that you’re able to run a web site without paying anything. This makes the setup process that much easier, since you simply have to punch in your email and make a password to go right to the backend interface.
The machine has Wizards for each platform that you would like to set your store on. In case you have a WordPress site, just walk through three steps to get up and running. You can also click on options like Facebook and Joomla, depending on where you would like to sell.
The backend Design is perfect, because it walks you through every site creation and integration measure with a few fine text and photos. Once you get your store implemented on a website or social page it appears fairly sleek.
The design Depends somewhat on the theme you have on your website, however as you can see below, it displays photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag area, which is outstanding and easy to locate for customers when they wish to market.
Although many Sites are going to be cellular friendly, its nice knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your store and market on the go, while also providing your customers an opportunity to buy products from the mobile interface.
The final Design thing which makes sense to mention is the language tool. Since conducting an internet store generally requires one to attain out to individuals from all over the planet, you’re bound to stumble upon some clients who’d like to read product pages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English to Spanish, that is no problem in any respect.
The Ecwid Program Market
Possessing the Opportunity to put in software is a sure fire way to scaling your ecommerce site in a reasonable way. Ecwid includes a location known as the Ecwid App Market. It provides 65 applications, helping retailers extend their store performance readily. Free Ecwid Themes
A Few of the apps Can help you out with reviews and rating, rewards programs, automated advertising tools, analytics, custom design topics and much more.
SEO and Marketing
Ecwid is a Third party solution to your current website, so you’d normally need to implement additional SEO and marketing tools to really get the word out. That said, Ecwid supplies quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google with no extra effort. It gets even better with WordPress sites, as you acquire access to additional search engine optimization plugins as well as also the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, because it doesn’t appear to include any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each measure is Concise and clear, so that you can just go in there and sort in a product name, price and image then save the product for afterwards. Of course you can always open the Powerful Options, but they separate these for if you are all set to start ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to things like from stock product monitoring, mobile device inventory management, barcode scanning and more.
Ecwid offers A Chat With Earnings feature which is one of my favourite ways to converse to companies. Simply send them a query and you are able to work on something else until they respond.
The Business also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat service and email support, maintaining the response time brief and support quality .
In my mind, the Platform has everything you might want concerning support.
Payments and Safety
It’s not always Simple to find an ecommerce platform which doesn’t charge transaction fees, but that is just what you get with Ecwid. They never control any sort of transaction fee with any of those programs they provide, which makes it desirable for any store that’s hoping to keep costs down and to improve margins.
Keep in mind that Ecwid isn’t a payment processor, so you’ve got to setup something such as PayPal or Stripe to process all the transactions that come through your website. It is pretty easy to implement one of these systems, since Ecwid integrates with over 40 international payment options. However, each of these processors have their own trade fees so that you have to prepare for these.
It is rather Evident that Ecwid takes safety seriously, since the company is a PCI DSS Level 1 certified supplier. The business also claims that every transaction that includes sensitive data is transferred via a secure HTTPS channel. Free Ecwid Themes
Imagine if you Would love to accumulate both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an offline and online system.
Benefits and disadvantages of utilizing Ecwid
· Ecwid signifies a really simple way to add e-commerce to any existing website.
· Point-of-sale performance can be obtained, and there are a number of strategies to apply it.
· The product is cheap compared to other solutions.
· It supports multi-language variations of your store.
· The shop layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for merchants who need a shop quickly, but have yet to create a full website to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is fairly generous concerning attributes.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There’s a limited number of apps / integrations offered from the Ecwid App shop.
· You can not change product URLs, which is slightly annoying in the SEO perspective.
· You can not create AMP versions of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with respect to getting cookie approval ) sounds difficult.
· The free version will not allow you to access any of the SEO tools.
Ecwid comes With four plans, one of which is completely free. They promote the free plan like mad, and mention that a number of different platforms drag you in free trial, even where you will eventually need to pay.
That is where Ecwid stands out, and you can see that the other payment plans are fairly reasonably priced.
The Free program Allows you to sell 10 products, while the Venture plan ups that depend to 100 goods and you get things like an iPhone management program. The company program goes up to 2500 products for a wonderful price and you get live chat service. Priority support comes alongside the Unlimited program and you might also sell an unlimited amount of products.
Ecwid is one of The most economical solutions available on the marketplace. You may see that it is actually more affordable than a lot of the other platforms we have reviewed previously, so if you’re looking for value, this could be the perfect plugin for you.
In short, I am Beginning to believe that Ecwid is among the best ways to sell online, as long as you implement the best methods to enhance your earnings online too. Ecwid is a slick system, with super simple implementation measures, which makes it perfect for your small business audience. Free Ecwid Themes