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Have you ever Wondered if you are using the ideal ecommerce platform for selling online? Do you sometimes stumble upon a new service that’s more practical and cheaper than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will assist you with that is half the battle. Unfortunately, when you run a small business site it often becomes tricky when you want to attract on a new ecommerce platform or perhaps just alter your website at all. Read our Ecwid review to discover more about this solution. Free Mobile Shopping Cart
Many options Purposefully make a closed system, which is tedious to maneuver away from once you get started. But with a stage named Ecwid, you no longer need to worry about it. Actually, the whole goal of the business, which started in 2009, would be to quickly and inexpensively make an online store system in your present websites.
You do not have To make a whole new website. Just implement Ecwid on any stage, CMS or social networking (in five minutes) and you are all set.
This increased my Attention, because I know the struggles that come along with trying to migrate websites, especially when it comes to ecommerce. So, I wanted to put together a comprehensive review of the Ecwid system to find out whether it is worth the time.
How Many Men and Women Use Ecwid?
It is quite Impressive what Ecwid has done since 2009, with more than 1 million retailers getting signed up. What’s even more cool is that the Ecwid retailers span over 175 different countries, demonstrating that this isn’t only a platform for people in the US or Europe. Even companies in developing nations have a chance to find an online store heading, and you don’t have to trash your prior website in case you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 accredited. If you’re not sure what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and protected.
In addition to The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the fact you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 simply identifies WordPress users with the plugin.
What is Ecwid, and how can it function?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to construct a new website with e-commerce performance, Ecwid is geared more towards people who already have a site and just want to add an online store for this.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of products, and include photographs, pricing, weight etc. for each. You are able to specify shipping rates, accept credit card payments and so on — all the crucial stuff that you’d expect to be able to do with an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to allow you to create a fully-featured, standalone e-commerce site; instead, it’s designed to enable you add an internet store to an present online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, which does let you produce a one-page standalone offering. We are going to talk via this in more depth later on in the inspection.) Free Mobile Shopping Cart
The Product operates by giving you a widget which gets placed on other websites — hence the name Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an existing website or societal media profile, and your store is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses that don’t need to start a brand-new site. The main attribute is that you can take your old site and quickly incorporate the Ecwid system inside a few minutes.
You can also Mirror the system on various different websites if you anticipate selling elsewhere online. Manage all these sites from one place rather than switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go together with your smartphone. This means that you can go to a tradeshow to make a few sales and each one of these sales are represented onto the backend of your website.
The system is Also designed to integrate well with social networks, and that means that you can sell your items on Facebook if needed. One part of Ecwid that we particularly enjoy is the shipping facet. With real time transport integrations you always know what is going on with your orders and at which they are being shipped to.
What other trendy Things are included with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and customers
The system has over 43 translations for sale round the planet
You receive a Lot of promotional tools such as vouchers, discounts, and bulk pricing and more
Create your own customized email alerts
Utilize the automated tax alternative (automatic taxation charges at checkout, tax reporting and filing)
Thank you Into Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid store to sell not only online but in physical places too — in stores, market stalls, in theatres and so on.
With Ecwid’s POS Performance, regardless of if or not a customer purchases a product in store, online, on their phone or via Facebook, everything stays in sync – i.e., the merchant’s catalog, inventory and client / transaction info.
There’s a couple of methods you can use this feature: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here support, then taking payments using a cell card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be arranged direct from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: it’s only available to merchants in the US and UK. Second, it is not yet available on Android devices. (On their site, Ecwid say it will be available shortly — but they’ve been saying that for quite some time now). Free Mobile Shopping Cart
If you are located outside That the US / UK, or want to utilize another mobile device kind, the good thing is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you can avail Of the Paypal Here POS choice on most of paid-for plans, you will want to be to the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display correctly across apparatus — desktop, tablet and cellular. In an era where smartphone web surfing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid provides a completely free program.
Granted, it’s a pretty Standard plan, in which features such as discount vouchers and service aren’t accessible, and it merely allows you to sell up to ten products in 2 classes — but this could actually be adequate for some customers, and using it’s a good way to try out the system.
However, A key point to note about the free plan is that it isn’t great from an search engine optimization standpoint — you have to be on a paid program to make certain your product pages talk to search engines correctly (more on SEO below).
Ecwid is forward of the Pack in that its storefronts can be automatically translated into nearly 50 distinct languages — clients can view your shop in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this functionality by detecting visitors’ language mechanically based on their browser settings / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to provide this sort of functionality — that they force you to rely on third party apps, the production of numerous stores or Google Translate to provide different language versions of your store, which is less than perfect. So a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the title of your webpage and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to suit your SEO objectives.
So Far as I could tell But you can’t manually change the URL of a product — you need to make do with the one which Ecwid generates for you. This isn’t ideal because keywords in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid include the title you have given to your own product – so if you include some keywords in your product title (not a bad idea anyway) your URL will comprise them too. This functions as something of a workaround, but I’d prefer whole control over URLs. Free Mobile Shopping Cart
1 area where Ecwid doesn’t perform so Well on the SEO front entails AMP — accelerated mobile pages. As the name suggests, AMP pages load quicker on cellular devices. This encourages people to stay longer on your page, thus increasing’dwell time’ –something that’s considered by many search engine optimization experts believe to be rewarded by Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP webpages in carousels in search results, providing AMP articles an extra little boost.
Unfortunately However — and unlike most rival products like Bigcommerce or even Shopify, you can not produce AMP versions of your products using Ecwid.
Importing and exporting data
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and customers (in CSV format) and ensures that should you ever feel the need to migrate your store to another e-commerce platform, then you should not have any significant difficulties doing so.
Utilizing Ecwid with other platforms
Ecwid and Twitter
WordPress does not Provided any e-commerce functionality from the box, so anybody wishing to market on the platform will require a third-party alternative like Ecwid. There’s an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is quite simple — you can get up and running with a few clicks.
You just sign up to get an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce features, but the number of payment gateway options is quite limited — you need to use Stripe or Paypal. (And with Stripe only works if you are selling goods from certain countries). Another main issue with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it into some Squarespace website is quite easy: it is a simple matter of adding a code block to a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can offer a fantastic workaround. A committed program is offered by Ecwid to enable you incorporate the product on a Wix store easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations could be more extensive — competing goods like Shopify offer a much wider assortment of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better in regards to CMS plugins: All these are offered for WordPress, Wix and Joomla, allowing for you to set up Ecwid on these platforms quite easily. Free Mobile Shopping Cart
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like most similar online shop builders, you receive a vertical menu on the left that lets you access key performance, and the place on the right is used to edit or display related products, website reports and content.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head around creating catalogues and product variants, setting up shipping rates etc…but there isn’t anything that should represent also a lot of a learning curve.
Matters are helped by an ‘onboarding checklist’ that’s provided to you once you log in for the first time.
If You’re stuck however, you can always get in contact with Ecwid’s support team — more on this later — or, if you’re on a’Business’ or’Unlimited’, you can take advantage of the included customization service (you get 2 hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I am not a Attorney, so please note the below observations shouldn’t be interpreted as legal information, but I’m going to do my very best to spell out some of the key GDPR problems facing Ecwid consumers under.
With the introduction of The EU’s new GDPR laws, there are several legal steps that website owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s usually a great idea to speak with a lawyer on what to do); and even if your company isn’t located in the EU, then you still will need to obey the regulations where any website visits in the EU are worried.
Based on my Understanding of the crucial GDPR principles, the main priorities for prospective Ecwid shop owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store information safely
· Get explicit permission from those signing up to mailing lists it is okay to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential biscuits on a website (and to log that consent).
There doesn’t seem to be Anything that stops you fulfilling the first few requirements easily enough with Ecwid, though you will need to spend time and potentially money generating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie cutter consent. To ensure GDPR compliance, you need to exhibit a cookie banner to your customers which
· Allows them to choose which cookies they want to conduct BEFORE those biscuits are run (i.e., to provide’prior permission’)
· Logs their consent to conduct cookies Free Mobile Shopping Cart
· Enables them to revoke approval at a later point
So for example, if you Utilize a Facebook Ads cookie in combination with your Ecwid store, you’ll be breaking up GDPR laws unless you’ve got a banner set up which does all of the above.
Nowout of the box at There is not a way to deal with the cookie consent issue with Ecwid. Nor is there an adequate program available from the Ecwid app shop (the only option on this front I can find, the’EU cookie banner’, doesn’t appear to provide the necessary performance — despite costing $1.99 a month to use).
It Seems to me that the only alternative available to Ecwid users would be to use a professional product such as CookiePro, which will supply all the necessary performance to make cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does need quite a great deal of configuration and you’ll need to put quite a lot of time apart to set this up.
Setup and Layout
I really like The simple fact that you can run a website without paying for anything. This makes the setup process that much simpler, since you just have to punch in your email and create a password to proceed straight to the backend interface.
The system has Wizards for each platform you would like to set your shop on. If you have a WordPress site, simply walk through three steps to get up and running. You could also click on choices like Facebook and Joomla, depending on the place you would like to market.
The backend Design is flawless, because it walks you through every website creation and integration measure with some nice photos and text. As soon as you get your shop implemented on a site or social page it looks fairly slick.
The design Depends upon the subject you have on your website, but as you can see below, it shows photos well and appears clean and easy to navigate. I especially enjoy the Shopping Bag place, which is outstanding and easy to locate for customers when they wish to checkout.
Although many Websites are going to be mobile friendly, it;s nice knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also providing your customers an opportunity to buy products from the mobile interface.
The closing Design item that makes sense to mention is your language tool. Since running an internet store generally requires one to attain out to people from throughout the planet, you are bound to stumble upon a few clients who would love to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that’s not a problem at all.
The Ecwid Program Market
Having the Opportunity to install applications is a sure fire way to scaling up your ecommerce website in a fair manner. Ecwid includes a place known as the Ecwid App Market. It offers 65 software, helping merchants extend their store functionality easily. Free Mobile Shopping Cart
A Few of the apps Will give you a hand with rating and reviews, rewards programs, automatic advertising tools, analytics, custom layout themes and much more.
SEO and Marketing
Ecwid is a Third party remedy to your current site, so you’d typically have to implement additional SEO and marketing tools to truly get the word out. Nevertheless, Ecwid supplies quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google with no extra effort. It gets even better with WordPress sites, since you acquire access to additional search engine optimization plugins and also the default search engine performance on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, since it doesn’t appear to incorporate any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Concise and clear, so you may just go in there and sort in a product name, price and image then save the product for afterwards. Obviously you can always open the More Powerful Options, but they different these for when you’re ready to start ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to things like from stock merchandise tracking, mobile device stock management, barcode scanning and much more.
Ecwid offers A Chat With Earnings attribute which is always one of my favourite ways to converse with companies. Simply send them a question and you can work on something else until they respond.
The company also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone support, online chat support and email support, maintaining the response time brief and support quality .
In my eyes, the Platform has all you could want in terms of support.
Payments and Safety
It is not necessarily Simple to find an ecommerce platform which does not charge transaction fees, but that’s just what you get with Ecwid. They never charge any kind of trade fee with any of the plans they offer, making it desirable for any shop that is trying to keep down costs and to improve margins.
Remember that Ecwid isn’t a payment processor, which means you have to set up something such as PayPal or Stripe to process all of the trades that come through your site. It’s pretty easy to employ these systems, since Ecwid incorporates with over 40 international payment choices. However, each one of these processors have their particular transaction fees so you need to get ready for these.
It is quite Clear that Ecwid takes security seriously, since the provider is a PCI DSS Grade 1 certified supplier. The business also claims that every transaction that includes sensitive data is transferred via a secure HTTPS channel. Free Mobile Shopping Cart
Imagine if you Would love to accumulate both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an offline and online system.
Advantages and cons of utilizing Ecwid
· Ecwid signifies a really easy way to add e-commerce to any present website.
· Point-of-sale functionality is available, and there are quite a few ways to implement it.
· The item is cheap by comparison to other solutions.
· It supports multi-language versions of your store.
· The shop designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for retailers who need a store quickly, but have yet to develop a full site to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is rather generous concerning attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a limited number of programs / integrations available from the Ecwid App shop.
· You can not change merchandise URLs, which can be slightly annoying from an SEO perspective.
· You can’t create AMP versions of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie approval ) sounds difficult.
· The free version will not let you access any of the search engine optimization tools.
Ecwid comes With four strategies, one of which is completely free. They promote the free plan like crazy, and mention that a number of other platforms drag you in free trial, where you may finally have to pay.
This is where Ecwid stands out, and you can see that the other payment plans are rather affordable.
The Free program Lets you sell 10 products, whereas the Venture plan ups that depend to 100 products and you get things like an iPhone management app. The company plan goes up to 2500 products for a wonderful price and you get live chat service. Priority support comes along with the Unlimited program and you might also sell an unlimited amount of merchandise.
Ecwid is one of The cheapest solutions on the market. You may see that it’s actually cheaper than many of the other platforms we’ve reviewed in the past, so if you’re looking for value, this might be the right plugin for you.
In short, I am Starting to believe that Ecwid is one of the greatest ways to market online, as long as you employ the best ways to improve your earnings online as well. Ecwid is a sleek system, with superb simple implementation measures, making it perfect for your small business audience. Free Mobile Shopping Cart