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Have you ever Wondered if you’re using the right ecommerce platform for selling on the internet? Do you occasionally stumble upon a new service that’s more functional and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with half the battle. Unfortunately, when you run a small company site it frequently becomes tricky when you want to attract on a brand new ecommerce platform or perhaps just alter your site whatsoever. Read our Ecwid review to discover more about this solution. Free Shopping Cart Website
Many options Purposefully create a closed system, which is tedious to maneuver away from as soon as you get started. However, with a stage named Ecwid, you no longer need to worry about it. In fact, the entire goal of the company, which started in 2009, would be to quickly and inexpensively create an internet store system on your present websites.
You don’t have To create a completely different site. Just apply Ecwid on any stage, CMS or social networking (in five minutes) and you’re all set.
This increased my Attention, because I know the struggles that come along with trying to migrate websites, especially in regards to ecommerce. So, I wanted to put together an in-depth review of the Ecwid system to see if it is worth the time.
How Many Men and Women Use Ecwid?
It is quite Remarkable what Ecwid has done since 2009, with over 1 million retailers getting signed up. What’s even more cool is that the Ecwid merchants span over 175 different countries, demonstrating that this isn’t only a platform for most people in the US or Europe. Even companies in developing countries have a opportunity to get an online store heading, and you don’t even have to squander your previous site in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 accredited. If you are not certain what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and protected.
In addition to The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with the 1 million is the simple fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What is Ecwid, and how does it work?
Ecwid is a hosted Solution for building an internet shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to build a fresh site with e-commerce performance, Ecwid is targeted more towards people who currently have a website and simply want to add an internet store for this.
Much like other E-commerce programs, Ecwid lets you install’catalogs’ of all products, and include photographs, pricing, weight etc. . each. You are able to specify shipping rates, accept credit card payments etc — all of the crucial things that you’d expect to be able to perform using an e-commerce solution.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it is not really designed to let you create a fully-featured, standalone e-commerce website; instead, it’s intended to allow you add an online store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that will let you create a one-page standalone offering. We’ll talk via this in more depth later on in the review.) Free Shopping Cart Website
The Product operates by providing you a widget which gets placed on other websites — hence the title Ecwid: it is short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an existing website or social media profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t want to begin a brand new site. The primary attribute is that you can choose your old website and immediately incorporate the Ecwid system within a couple of minutes.
You can also Mirror the machine onto various other websites if you plan on selling elsewhere on the web. Manage all of these websites from 1 location instead of switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can go to a tradeshow to generate a few sales and all these earnings are represented onto the backend of your website.
The system is Also made to integrate nicely with social networks, so you may sell your things on Facebook if desired. 1 part of Ecwid that we especially enjoy is the delivery aspect. With real-time shipping integrations you always know what is happening with your orders and at which they’re being shipped to.
What other trendy Items are included with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and customers
The system has over 43 translations for selling around the world
You get lots of promotional instruments such as coupons, discounts, and bulk pricing and more
Create your personalized email notifications
Utilize the automated tax solution (automatic tax rates at checkout, tax reporting and submitting )
Thanks To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to market not just online but in bodily locations too — in shops, market stalls, in concerts and so on.
Together with Ecwid’s POS Functionality, regardless of whether or not a customer purchases a product in shop, online, in their phone or via Facebook, everything stays in sync – i.e., the merchant’s catalog, inventory and customer / trade info.
There’s a couple of methods you can take advantage of this attribute: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here service, and then taking payments utilizing a mobile card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be arranged straight from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: first, it’s only available to retailers in the US and UK. Second, it is not yet available on Android apparatus. (On their site, Ecwid state it will be available shortly — but they have been saying that for quite a while now). Free Shopping Cart Website
If you’re located outside The US / UK, or want to utilize another mobile device type, the good thing is that Ecwid also works with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a wider selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS choice on most of paid-for plans, you’ll need to be on the most expensive’Unlimited’ program if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktop, tablet computers and mobile. In an era where smartphone web surfing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid offers a totally free plan.
Granted, it’s a fairly Standard plan, in which attributes like discount vouchers and service aren’t accessible, and it only allows you to sell up to ten products in 2 categories — but this could really be adequate for some customers, and using it is a fantastic way to try out the system.
However, A key point to note about the free plan is that it isn’t good from an SEO standpoint — you need to be on a paid plan to ensure that your product pages speak to hunt engines correctly (more on SEO below).
Ecwid is forward of the Pack in that its storefronts could be mechanically translated into nearly 50 distinct languages — customers can see your shop in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by discovering visitors’ language mechanically based on their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this type of functionality — they force you to rely on third party programs, the creation of numerous shops or Google Translate to provide different language versions of your shop, which can be less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (search engine optimization ) in Ecwid is a fairly straightforward affair. You can edit the name of your page and its own meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to suit your search engine optimization objectives.
So Far as I can tell However, you can not manually change the URL of a product — you have to make do with the one that Ecwid creates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content through indexing.
But, The URLs which are automatically generated by Ecwid comprise the title you’ve given to your own product – so in the event that you include some keywords on your product name (not a bad idea anyhow ) that your URL will comprise them also. This functions as a tool of a workaround, but I would prefer full control over URLs. Free Shopping Cart Website
One place where Ecwid does not perform quite so Well on the search engine optimization front entails AMP — accelerated mobile pages. As its name implies, AMP pages load quicker on mobile devices. This motivates people to stay longer on your webpage, thus increasing’live time’ –something which is considered by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike competing products like Bigcommerce or even Shopify, you can’t create AMP versions of your goods using Ecwid.
Importing and exporting information
Like many competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export product information, orders and customers (in CSV format) and ensures that if you feel the need to migrate your store to a different e-commerce platform, you shouldn’t have some significant problems doing so.
Utilizing Ecwid with other programs
Ecwid and WordPress
WordPress doesn’t Provided any e-commerce functionality out of this box, so anybody wanting to sell on the stage will require a third-party solution like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the amount of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And with Stripe only functions if you are selling products from certain countries). Another main issue with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it to a Squarespace website is quite easy: it is a simple matter of adding a code block to a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can offer a fantastic workaround. A dedicated app is offered by Ecwid to enable you integrate the product on a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Restricted number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations may be extensive — competing goods like Shopify offer a much wider range of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Image is better in regards to CMS plugins: these are available for WordPress, Wix and Joomla, enabling for you to set up Ecwid on one of these platforms quite easily. Free Shopping Cart Website
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like many similar online store builders, you receive a vertical menu on the left which lets you access key functionality, and the place on the right can be used to display or edit associated products, website content and reports.
Much like any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about producing catalogues and product variations, setting up shipping prices and so on…but there isn’t anything that should represent also much of a learning curve.
Things are aided by an ‘onboarding checklist’ that is supplied to you once you log in for the very first time.
If You are stuck however, you can always get in contact with Ecwid’s support team — more on that later — or, if you’re on a’Business’ or’Unlimited’, you can make the most of the included customization service (you get two hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please note that the below observations shouldn’t be interpreted as legal advice, but I am going to do my very best to spell out a number of the major GDPR problems facing Ecwid consumers below.
With the introduction of That the EU’s new GDPR legislation, there are several legal steps that website owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for doing this (to the point where it is usually a good idea to consult an attorney on what to do); and even when your company isn’t located in the EU, then you still will need to comply with the regulations where any site visits from the EU are concerned.
According to my Understanding of the key GDPR rules, the principal priorities for potential Ecwid store owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store information securely
· Get explicit consent from people signing up to mailing lists that it is okay to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential cookies onto a site (and also to log that consent).
There does not Appear to be Whatever stops you meeting the first three requirements easily enough with Ecwid, though you will have to devote time and possibly money generating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie consent. To ensure GDPR compliance, You Have to exhibit a cookie banner to your visitors which
· Allows them to choose which cookies they want to conduct BEFORE those cookies are run (i.e., to give’prior permission’)
· Logs their approval to conduct cookies Free Shopping Cart Website
· Allows them to revoke consent at a later stage
So for example, if you Utilize a Facebook Advertising cookie in conjunction with your Ecwid store, you will be breaking up GDPR legislation unless you’ve got a banner set up which does all the above.
Nowout of the box at There isn’t a means to deal with the cookie approval issue with Ecwid. Nor is there an adequate program available from the Ecwid app shop (the only alternative on front I can find, the’EU cookie banner’, doesn’t seem to provide the necessary performance — even though costing $1.99 a month to use).
It Appears to me that the only option available to Ecwid users would be to use a professional product such as CookiePro, which does provide all the essential functionality to make cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does require quite a lot of configuration and you’ll want to set quite a great deal of time aside to set this up.
Setup and Layout
I really enjoy The fact which you’re able to run a website without paying anything. This makes the setup process that much simpler, because you just have to punch in your email and make a password to go straight to the backend port.
The machine has Wizards for each platform you would like to place your store on. In case you’ve got a WordPress site, just walk through three steps to get up and running. You can also click on choices like Facebook and Joomla, depending on the place you want to sell.
The backend Design is perfect, since it walks you through every website creation and integration measure with some nice text and photos. Once you get your store implemented on a website or social page it appears fairly slick.
The layout Depends upon the theme you have on your website, but as you can see below, it shows photos well and looks clean and easy to navigate. I especially enjoy the Shopping Bag area, which can be prominent and easy to find for customers when they want to market.
Though many Sites will be cellular friendly, its fine knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your store and sell on the move, while also giving your clients a chance to buy products from the mobile interface.
The closing Design thing that makes sense to mention is your language instrument. Since running an online store generally requires one to reach out to individuals from all over the planet, you are bound to stumble upon a few clients who would love to read product pages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that is not a problem at all.
The Ecwid Program Market
Possessing the Opportunity to install applications is a sure fire way to scaling up your ecommerce website in a fair manner. Ecwid includes a place called the Ecwid App Market. It provides 65 applications, helping merchants extend their store performance easily. Free Shopping Cart Website
Some of the apps Will give you a hand with reviews and rating, rewards programs, automated ad tools, analytics, customized layout themes and much more.
SEO and Marketing
Ecwid is a Third party solution to your current website, so you would normally need to employ additional SEO and advertising tools to truly get out the word. That said, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any excess effort. It gets even better with WordPress websites, since you gain access to additional search engine optimization plugins and also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, because it doesn’t seem to incorporate any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each measure is Clear and concise, so you can just go in there and sort in a product name, price and image then save the merchandise for afterwards. Obviously you can always open up the Powerful Options, but they different these for when you’re ready to start ramping up your own store.
As an example of the inventory Rich direction toolset, you obtain access to items like from stock merchandise monitoring, mobile device inventory management, barcode scanning and much more.
Ecwid provides A Chat With Earnings attribute that is one of my favorite ways to talk with companies. Only send them a question and you can work on something else until they respond.
The company also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone support, online chat support and email support, keeping the response time brief and encourage quality .
In my mind, the Platform has everything you could want in terms of support.
Payments and Safety
It’s not always Easy to locate an ecommerce platform that does not charge fees, but that is just what you get with Ecwid. They never charge any sort of transaction fee with any of the plans they provide, making it desirable for any shop that is trying to keep down costs and to improve margins.
Keep in mind that Ecwid is not a payment processor, so you’ve got to set up something such as PayPal or Stripe to process all the transactions that come through your website. It is rather simple to implement one of these systems, since Ecwid incorporates with over 40 global payment choices. However, each of those processors have their particular trade fees so that you have to prepare for them.
It’s rather Evident that Ecwid takes safety seriously, since the company is a PCI DSS Level 1 accredited supplier. The company also claims that every trade that includes sensitive information is transferred through a secure HTTPS channel. Free Shopping Cart Website
Imagine if you Would love to accumulate both online and offline payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Benefits and cons of using Ecwid
· Ecwid signifies a really easy way to add e-commerce to any existing website.
· Point-of-sale functionality is available, and there are a number of ways to implement it.
· The item is cheap compared to other solutions.
· It supports multi-language variations of your store.
· The shop layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of site building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for merchants who want a shop quickly, but have yet to develop a complete website in order to add the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes service, and is fairly generous in terms of features.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There’s a limited number of apps / integrations offered from the Ecwid App shop.
· You can’t change merchandise URLs, which can be slightly annoying in the SEO perspective.
· You can’t create AMP variations of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie approval ) sounds difficult.
· The free version will not let you access any of the SEO tools.
Ecwid comes With four plans, among which is completely free. They market the free plan like mad, and mention that a number of different platforms drag you into a free trial, where you will eventually have to pay.
This is where Ecwid stands out, and you’ll be able to see the other payment plans are fairly reasonably priced.
The Free program Allows you to sell 10 products, whereas the Venture plan ups that depend to 100 goods and you get things like an iPhone direction app. The Business program goes up to 2500 products for a wonderful price and you get live chat service. Priority support comes along with the Unlimited plan and you can also market an unlimited amount of products.
Ecwid is one of The most economical solutions available on the market. You can see that it’s actually cheaper than many of the other programs we’ve reviewed previously, so if you’re looking for value, this could be the right plugin for you.
In short, I am Beginning to think that Ecwid is among the best ways to market online, as long as you implement the best ways to enhance your earnings online as well. Ecwid is a slick system, with super easy implementation steps, making it perfect for your small business crowd. Free Shopping Cart Website