Intro Free Shopping Store
Have you ever Wondered if you’re using the ideal ecommerce platform for selling on the internet? Can you sometimes stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform to assist you with that is half the battle. Unfortunately, when you run a small business website it frequently becomes tricky once you want to bring on a new ecommerce platform or perhaps just modify your website at all. Read our Ecwid review to discover more about this solution. Free Shopping Store
Many options Intentionally create a closed system, which is tedious to maneuver away from as soon as you begin. But with a platform called Ecwid, you do not need to be concerned about this. Actually, the whole goal of the company, which began in 2009, is to quickly and inexpensively create an online store system in your present websites.
You do not have To create a completely different website. Just implement Ecwid on any stage, CMS or social network (in five minutes) and you are good to go.
This raised my Attention, since I understand the struggles that come along with attempting to migrate websites, particularly when it comes to ecommerce. So, I needed to gather an in-depth review of this Ecwid system to see if it’s worth the time.
How Many Men and Women Use Ecwid?
It’s quite Impressive what Ecwid has done since 2009, with more than 1 million retailers getting signed up. What is even more cool is that the Ecwid merchants span over 175 different countries, showing that this isn’t just a platform for most people in the US or Europe. Even companies in developing countries have a chance to get an internet store going, and you do not have to trash your previous site if you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 accredited. If you are not sure what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and secure.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the simple fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users with the plugin.
What is Ecwid, and how does it work?
Ecwid is a hosted Alternative for building an internet shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to build a fresh website with e-commerce performance, Ecwid is targeted more towards people who currently have a website and simply want to add an online store to it.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of products, and include photos, pricing, weight etc. for each. You can define shipping prices, accept credit card payments etc — all the crucial things that you would expect to be able to do with an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it is not actually designed to let you create a fully-featured, standalone e-commerce website; rather, it is intended to enable you add an online store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that does allow you produce a one-page standalone offering. We’ll talk via this in more detail later on in the inspection.) Free Shopping Store
The Product works by providing you a widget that gets put on other sites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add into an present website or societal media profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to companies which don’t want to begin a brand new website. The primary attribute is that you can choose your old site and quickly incorporate the Ecwid system inside a couple of minutes.
You can also Mirror the machine onto several different sites if you anticipate selling elsewhere on the web. Handle all these sites from one place instead of switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means you could visit a tradeshow to generate a few sales and all these sales are represented on the backend of your site.
The system is Also designed to integrate nicely with social networks, so that you can sell your items on Facebook if needed. 1 part of Ecwid that we especially enjoy is the shipping facet. With real-time transport integrations you always know what’s going on with your orders and where they’re being sent to.
What other trendy Things are included with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and customers
The system has over 43 translations for selling around the world
You get lots of promotional tools like vouchers, discounts, bulk pricing and much more
Produce your personalized email notifications
Use the automated tax alternative (automatic tax rates at checkout, tax reporting and submitting )
Thanks To Ecwid’s point-of-sale (POS) performance, you can use your Ecwid shop to market not just online but in physical places too — in shops, market stalls, in theatres and so on.
Together with Ecwid’s POS Performance, regardless of if or not a customer buys a product in shop, online, in their telephone or via Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and client / trade info.
There’s a few methods you can take advantage of this attribute: the easiest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here support, and then taking payments utilizing a cell card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal This: you can buy a processor and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both can be ordered straight from Ecwid.
There is a couple of Things worth noting about the Paypal Here integration: it’s only available to merchants in america and UK. Secondly, it’s not yet available on Android apparatus. (On their site, Ecwid say it will be available soon — but they’ve been saying that for quite some time now). Free Shopping Store
If you are based outside The US / UK, or want to utilize another mobile device type, the fantastic news is that Ecwid also functions together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you can avail Of the Paypal Here POS option on all paid-for programs, you’ll need to be to the most expensive’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktop, tablet computers and cellular. In a age where smartphone internet browsing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid provides a completely free program.
Granted, it is a fairly Standard plan, in which features like discount coupons and service are not available, and it merely lets you sell up to 10 products in two classes — but this may really be sufficient for some users, and using it’s a fantastic way to try out the system.
But, A vital point to notice about the free program is that it is not good from an SEO point of view — you need to be on a paid program to ensure your product pages speak to hunt engines accurately (more on SEO under ).
Ecwid is ahead of the Pack in that its storefronts could be mechanically translated into nearly 50 distinct languages — clients can see your store in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this performance by detecting visitors’ language mechanically according to their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to provide this type of functionality — that they force you to rely on third party programs, the production of numerous stores or Google Translate to provide different language variations of your shop, which can be less than ideal. So a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (SEO) in Ecwid is a fairly straightforward affair. You can edit the name of your webpage and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your search engine optimization objectives.
So Far as I can tell However, you can’t manually change the URL of a product — you need to make do with the one that Ecwid generates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs which are automatically generated by Ecwid include the title you’ve given to your product – so if you include some keywords on your product title (maybe not a bad idea anyhow ) that your URL will comprise them too. This functions as a tool of a workaround, but I would prefer whole control over URLs. Free Shopping Store
One place where Ecwid doesn’t perform quite so Well on the SEO front entails AMP — accelerated cellular pages. As its name implies, AMP pages load faster on mobile devices. This motivates people to remain longer on your page, thus increasing’live time’ –something which is believed by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike competing products such as Bigcommerce or even Shopify, you can not create AMP variations of your products using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and clients (again, in CSV format) and means that if you feel the need to migrate your shop to another e-commerce platform, then you shouldn’t have any significant problems doing so.
Utilizing Ecwid with other platforms
Ecwid and WordPress
WordPress doesn’t Supplied any e-commerce performance out of the box, so anyone wishing to sell on the platform will need a third-party solution like Ecwid. There is an Ecwid plugin available, so adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a couple clicks.
You just sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the amount of payment gateway options is quite limited — you have to utilize Stripe or Paypal. (And using Stripe only functions if you’re selling products from particular countries). Another main issue with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and full export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it into some Squarespace site is very simple: it’s a simple matter of including a code block into a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, therefore again Ecwid can provide a good workaround. A dedicated app is offered by Ecwid to enable you integrate the product on a Wix shop easily.
Apps and plugins
Ecwid provides a fairly Limited number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations may be more extensive — competing goods such as Shopify offer a much wider assortment of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Image is better when it comes to CMS plugins: these are available for WordPress, Wix and Joomla, allowing for you to install Ecwid on these platforms very easily. Free Shopping Store
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like many similar online shop builders, you get a vertical menu on the left which lets you access key functionality, and the area on the right is used to edit or display associated products, site content and reports.
As with any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around creating catalogues and product variants, establishing transport rates etc…but there is nothing here that should represent also a lot of a learning curve.
Things are aided by an ‘onboarding checklist’ that’s provided to you once you log in for the first time.
If You’re stuck however, you could always get in touch with Ecwid’s support staff — more on that later — or, if you are on a’Business’ or’Unlimited’, you can take advantage of this included customization service (you get 2 hours and 12 hours personalization period from Ecwidon these programs ).
Ecwid and GDPR
I am not a Attorney, so please be aware that the below observations should not be interpreted as legal information, but I am planning to do my very best to spell out some of the key GDPR issues facing Ecwid consumers below.
With the introduction of That the EU’s new GDPR laws, there are many legal measures that website owners now should take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for doing this (to the point where it’s usually a great idea to speak with a lawyer on what to do); and even if your company is not located in the EU, then you still will need to obey the regulations where any website visits from the EU are concerned.
According to my Understanding of the crucial GDPR rules, the main priorities for potential Ecwid shop owners are to:
· Provide adequate privacy and cookie notices
· Process and store data securely
· Get explicit permission from people signing up to mailing lists it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential cookies onto a site (and to log that approval ).
There does not Appear to be Whatever stops you meeting the first few requirements readily enough with Ecwid, although you will need to devote time and possibly money creating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie cutter approval. To Guarantee GDPR compliance, You Have to display a cookie banner to your visitors which
· Allows them to select which cookies they want to conduct BEFORE those biscuits are conducted (i.e., to give’prior consent’)
· Logs their approval to conduct cookies Free Shopping Store
· Allows them to revoke approval at a later stage
So for Instance, If you Use a Facebook Ads cookie in conjunction with your Ecwid store, you’ll be breaking up GDPR legislation unless you have a banner in place which does all of the above.
Now, out of the box at There is not a way to take care of the cookie consent issue with Ecwid. Nor is there an adequate program accessible from the Ecwid app store (the only alternative on front that I can find, the’EU cookie banner’, does not seem to supply the necessary functionality — despite costing $1.99 per month to utilize ).
It Seems to me that the only option available to Ecwid users would be to use a professional product like CookiePro, which does supply all the necessary performance to make cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does need quite a great deal of configuration and you’ll want to set quite a lot of time aside to set it up.
Installation and Layout
I really like The simple fact that you can run a web site without paying anything. This makes the setup process that much simpler, because you just have to punch in your email and make a password to go right to the backend interface.
The system has Wizards for each platform that you would like to set your shop on. If you have a WordPress site, just walk through three steps to get up and running. You could also click on choices like Facebook and Joomla, based on the place you would like to sell.
The backend Design is flawless, since it walks you through every site creation and integration measure with a few fine photos and text. Once you get your store implemented on a website or societal page it looks fairly slick.
The design Depends upon the theme you have on your site, but as you can see below, it displays photos well and appears clean and simple to navigate. I especially enjoy the Shopping Bag place, which is prominent and easy to find for clients when they want to checkout.
Although many Sites will be cellular friendly, it;s fine understanding that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and sell on the go, while also providing your customers a chance to buy products from the cell interface.
The final Design thing that makes sense to mention is your language instrument. Since conducting an online store generally requires you to attain out to people from all over the world, you are bound to stumble upon some clients who would like to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so when a user wants to translate from English into Spanish, that’s not a problem in any respect.
The Ecwid Program Market
Having the Opportunity to install software is a sure fire way to scaling your ecommerce site in a fair manner. Ecwid has a place known as the Ecwid App Market. It offers 65 software, helping retailers extend their shop performance easily. Free Shopping Store
Some of the programs Can help you out with rating and reviews, rewards programs, automated ad tools, analytics, custom layout topics and more.
SEO and Marketing
Ecwid is a Third party remedy to your present website, so you’d typically have to employ additional SEO and marketing tools to truly get out the word. Nevertheless, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid shops are indexed by Google without any excess effort. It gets even better with WordPress websites, as you acquire access to additional SEO plugins as well as also the default search engine performance on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, since it doesn’t seem to incorporate any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Clear and concise, so that you may just go in there and sort in a product name, price and picture then save the product for later. Of course you could always open up the Powerful Options, however they different these for if you’re ready to get started ramping up your own store.
As an example of the inventory Rich direction toolset, you obtain access to items like out of stock merchandise monitoring, mobile device inventory management, barcode scanning and more.
Ecwid provides A Chat With Sales attribute that is one of my favourite ways to converse with companies. Simply send them a question and you are able to work on something else until they respond.
The Business also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat service and email support, maintaining the response time short and encourage quality high.
In my eyes, the Platform has all you might want concerning support.
Payments and Security
It is not always Easy to find an ecommerce platform that doesn’t charge fees, but that’s exactly what you get with Ecwid. They never charge any sort of trade fee with any of the programs they offer, making it desirable for any shop that is trying to keep down costs and to improve margins.
Remember that Ecwid isn’t a payment processor, so you have to set up something like PayPal or Stripe to process all the transactions that come through your site. It is pretty easy to employ these systems, because Ecwid incorporates with over 40 international payment choices. However, each of those processors have their own transaction fees so that you need to prepare for them.
It is quite Clear that Ecwid takes safety seriously, because the company is a PCI DSS Grade 1 certified service provider. The company also claims that each trade that includes sensitive information is transferred via a secure HTTPS channel. Free Shopping Store
What if you Would love to accumulate both online and offline payments? Maybe you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Advantages and disadvantages of using Ecwid
· Ecwid represents a really easy way to add e-commerce to some existing website.
· Point-of-sale performance can be obtained, and there are quite a few strategies to implement it.
· The item is cheap by comparison to other solutions.
· It supports multi-language versions of your store.
· The shop designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of website building products which don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a fantastic stopgap measure for retailers who want a shop quickly, but have yet to develop a full site to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is fairly generous in terms of attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a limited number of programs / integrations offered in the Ecwid Program shop.
· You can’t change product URLs, which can be slightly annoying in the search engine optimization perspective.
· You can’t create AMP variations of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie approval ) sounds difficult.
· The free version will not allow you to get any of the SEO tools.
Ecwid comes With four plans, among which is totally free. They market the free plan like mad, and mention that many other platforms drag you in free trial, even where you will eventually have to pay.
This is where Ecwid stands out, and you’ll be able to see the other payment plans are fairly reasonably priced.
The Free plan Lets you sell 10 products, while the Venture program ups that depend to 100 products and you get things like an iPhone direction program. The company plan goes up to 2500 merchandise for a superb price and you also get live chat service. Priority support comes along with the Unlimited plan and you can also market an unlimited number of products.
Ecwid is one of The cheapest solutions on the marketplace. You can see that it is actually more affordable than many of the other programs we have reviewed previously, so if you’re looking for value, this might be the perfect plugin for you.
In short, I am Beginning to believe that Ecwid is among the best ways to sell online, as long as you implement the best ways to improve your earnings online too. Ecwid is a slick system, with super easy implementation steps, making it perfect for the small business audience. Free Shopping Store