Introduction Free Webstore
Have you ever Wondered if you’re using the right ecommerce platform for sale online? Can you occasionally stumble upon a new service that’s more practical and cheaper than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform to help you with that is half the battle. Unfortunately, when you run a small business site it frequently becomes tricky when you want to bring on a new ecommerce platform or perhaps just modify your site at all. Read our Ecwid review to find out more about this option. Free Webstore
Many solutions Intentionally create a closed system, which can be tedious to maneuver away from once you get started. But with a platform named Ecwid, you no longer need to worry about this. Actually, the entire aim of the business, which began in 2009, is to quickly and quickly create an online store system in your present websites.
You don’t have To create a whole new website. Just apply Ecwid on any platform, CMS or social networking (in five minutes) and you’re good to go.
This raised my Attention, since I know the struggles that come along with attempting to migrate sites, particularly in regards to ecommerce. So, I needed to gather an in-depth review of the Ecwid system to see if it’s worth the time.
How Many People Use Ecwid?
It’s rather Remarkable what Ecwid has done since 2009, with over 1 million retailers getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this is not just a platform for people in the US or Europe. Even companies in developing countries have a chance to find an internet store going, and you don’t even have to squander your prior website if you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 certified. If you are not sure what this is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your customers’ data is safe and secure.
Along with The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and also the 1 million is the fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What is Ecwid, and how can it function?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to build a fresh website with e-commerce performance, Ecwid is geared more towards people who currently have a site and simply wish to add an internet store to it.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of all goods, and include photographs, pricing, weight etc. for each. You can specify shipping rates, accept credit card payments etc — all of the crucial stuff that you’d expect to be able to perform using an e-commerce solution.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to allow you to create a fully-featured, standalone e-commerce website; instead, it’s designed to allow you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, which does allow you produce a one-page standalone offering. We’ll talk via this in more depth later on in the inspection.) Free Webstore
The Product works by giving you a widget which gets placed on other websites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an existing site or social media profile, and your store is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to companies that don’t want to begin a brand-new website. The primary feature is that you can take your old site and immediately incorporate the Ecwid system inside a couple of minutes.
You can also Mirror the machine on various different websites if you anticipate selling elsewhere online. Manage all these sites from one place rather than switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This means that you can go to a tradeshow to generate a few sales and all of these earnings are reflected on the back part of your site.
The system is Also made to integrate nicely with social networks, and that means you may sell your items on Facebook if desired. One part of Ecwid that we particularly enjoy is the shipping aspect. With real-time shipping integrations you constantly know what is happening with your orders and where they’re being shipped to.
What other trendy Items are included with Ecwid?
It runs on a super quick framework
It comes with an address book for customers and customers
The machine has over 43 translations for selling round the planet
You get lots of promotional instruments like coupons, discounts, bulk pricing and more
Create your own customized email notifications
Use the automatic tax solution (automatic taxation charges at checkout, tax reporting and submitting )
Thanks Into Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to sell not only online but in physical locations too — in shops, market stalls, at theatres and so on.
With Ecwid’s POS Functionality, regardless of whether a customer purchases a product in shop, online, in their telephone or via Facebook, everything stays in sync – i.e., the merchant’s catalogue, inventory and client / trade information.
There’s a couple of methods that you can take advantage of this feature: the simplest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App shop, linking it to the Paypal Here support, and then taking payments using a mobile card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal This: you can either buy a chip and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both can be arranged direct from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: first, it’s only available to retailers in the US and UK. Secondly, it’s not yet available on Android apparatus. (On their website, Ecwid state it’ll be available shortly — but they’ve been saying that for quite some time now). Free Webstore
If you’re based outside That the US / UK, or want to utilize another mobile device kind, the fantastic news is that Ecwid also functions together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS option on all paid-for plans, you will need to be on the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display correctly across devices — desktop, tablet computers and mobile. In a age where smartphone internet surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid offers a completely free program.
Granted, it’s a fairly Standard plan, in which attributes such as discount coupons and support aren’t accessible, and it only lets you sell up to 10 products in 2 classes — but this may really be sufficient for some users, and using it’s a good way to try the system out.
However, A vital point to note about the free program is the fact that it is not good from an search engine optimization standpoint — you need to be on a paid plan to make certain that your product pages speak to search engines correctly (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts can be mechanically translated into nearly 50 different languages — customers can view your store in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this functionality by detecting visitors’ language mechanically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this type of performance — that they force you to rely on third party programs, the creation of numerous stores or Google Translate to supply different language versions of your store, which is less than perfect. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You can edit the title of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to suit your search engine optimization objectives.
So Far as I can tell But you can’t manually change the URL of a product — you have to make do with the one that Ecwid generates for you. This is not ideal because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid include the title you have given to your own product – so in the event that you include some keywords in your product title (maybe not a bad idea anyhow ) that your URL will comprise them also. This functions as something of a workaround, but I would prefer full control over URLs. Free Webstore
1 area where Ecwid does not perform so Well on the search engine optimization front entails AMP — accelerated mobile pages. As the name suggests, AMP pages load faster on mobile devices. This encourages people to remain longer on your page, thus increasing’live time’ –something that’s considered by many search engine optimization experts believe to be rewarded by Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP webpages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike rival products like Bigcommerce or even Shopify, you can not create AMP variations of your goods using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export merchandise data, orders and clients (again, in CSV format) and ensures that should you ever feel the need to migrate your shop to another e-commerce platform, then you should not have any significant difficulties doing so.
Utilizing Ecwid with other programs
Ecwid and WordPress
WordPress doesn’t Provided any e-commerce performance out of this box, so anybody wanting to market on the stage will require a third-party alternative like Ecwid. There’s an Ecwid plugin accessible, therefore adding an Ecwid shop to your WordPress site is quite straightforward — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the amount of payment gateway options is very limited — you have to use Stripe or Paypal. (And with Stripe only functions if you are selling goods from particular countries). Another main problem with the built-in Squarespace selling tools is that they don’t facilitate dropshipping, and complete export of merchandise is not currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it into some Squarespace site is very easy: it is a simple matter of adding a code block to a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, therefore again Ecwid can offer a good workaround. A committed program is offered by Ecwid to allow you integrate the product onto a Wix shop easily.
Programs and plugins
Ecwid provides a fairly Restricted number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations could be extensive — competing products like Shopify offer a much wider range of apps. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on these platforms very easily. Free Webstore
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online store builders, you receive a vertical menu on the left that allows you to access key performance, and the area on the right can be used to display or edit related products, site content and reports.
Much like any e-commerce tool, you’ll need to Spend a fair amount of time getting your head about producing catalogues and product variations, setting up transport rates etc…but there is nothing here that should represent too a lot of a learning curve.
Matters are aided by an ‘onboarding checklist’ that is supplied to you once you log in for the very first time.
If You are stuck however, you could always get in touch with Ecwid’s support team — more on this later — or, if you’re on a’Business’ or’Unlimited’, you can take advantage of the included customization support (you get 2 hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Lawyer, so please note the below observations shouldn’t be interpreted as legal information, but I am planning to do my very best to spell out some of the key GDPR issues facing Ecwid consumers under.
With the introduction of The EU’s new GDPR legislation, there are several legal steps that site owners now should take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for doing so (to the point where it is typically a great idea to speak with a lawyer about what to do); and even when your company is not based in the EU, you still need to comply with the regulations where any website visits from the EU are concerned.
Based on my Understanding of the crucial GDPR principles, the main priorities for potential Ecwid store owners would be to:
· Provide adequate privacy and cookie notices
· Process and store data securely
· Get explicit consent from people signing up to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential biscuits on a site (and to log that approval ).
There doesn’t Appear to be Whatever stops you meeting the first few requirements readily enough with Ecwid, though you will have to spend time and potentially money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie cutter consent. To Guarantee GDPR compliance, you need to exhibit a cookie cutter banner to your customers which
· Allows them to select which cookies they want to run BEFORE those biscuits are conducted (i.e., to provide’prior consent’)
· Logs their consent to run cookies Free Webstore
· Enables them to revoke approval at a later stage
So for Instance, If you Use a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking GDPR legislation unless you’ve got a banner in place which does all of the above.
Now, out of the box at There isn’t a means to deal with the cookie consent issue with Ecwid. Nor is there an adequate app accessible from the Ecwid app shop (the only alternative on front I can find, the’EU cookie banner’, does not appear to supply the necessary performance — even though costing $1.99 per month to utilize ).
It Seems to me that the only alternative available to Ecwid users is to use a professional product such as CookiePro, which will provide all the necessary performance to make cookie consent fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does need quite a lot of configuration and you will want to set quite a great deal of time apart to set this up.
Setup and Layout
I Truly like The simple fact that you can run a website without paying anything. This makes the setup process that much easier, because you simply have to punch in your email and make a password to go straight to the backend interface.
The machine has Wizards for each platform you want to set your store on. If you have a WordPress site, just walk through three steps to get up and running. You can even click on choices like Facebook and Joomla, based on the place you would like to sell.
The backend Design is perfect, since it walks you through every site creation and integration measure with some fine text and photos. As soon as you obtain your shop implemented on a website or social page it looks fairly slick.
The design Depends upon the theme you’ve got on your website, however as you can see below, it displays photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag place, which can be outstanding and easy to find for customers when they want to market.
Although many Sites will be cellular friendly, it;s fine knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and sell on the move, while also providing your clients an opportunity to get products from the cell interface.
The final Design item which makes sense to mention is your language tool. Since conducting an internet store generally requires one to reach out to individuals from throughout the planet, you are bound to stumble upon some customers who would love to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that is not a problem at all.
The Ecwid Program Market
Having the Opportunity to install applications is a sure fire way to scaling up your ecommerce website in a reasonable way. Ecwid has a location called the Ecwid App Market. It offers 65 software, helping merchants extend their store performance easily. Free Webstore
Some of the programs Will give you a hand with reviews and rating, rewards programs, automated advertising tools, analytics, customized layout themes and more.
SEO and Marketing
Ecwid is a Third-party remedy to your current website, so you would typically have to employ additional SEO and advertising tools to really get the word out. That said, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid stores are indexed by Google without any extra work. It gets better with WordPress websites, since you acquire access to additional search engine optimization plugins as well as also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t seem to include any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each measure is Concise and clear, so that you can just go in there and type in a product name, price and image then save the product for afterwards. Of course you could always open up the Powerful Options, but they different these for when you are ready to get started ramping up your own store.
As an example of the stock Rich management toolset, you obtain access to items like from stock merchandise tracking, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Sales feature that is one of my favourite ways to converse with companies. Only send them a question and you can work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat support and email support, maintaining the response time brief and encourage quality .
In my eyes, the Platform has all you might want concerning support.
Payments and Safety
It’s not necessarily Easy to locate an ecommerce platform that does not charge transaction fees, but that is exactly what you get with Ecwid. They never control any sort of trade fee with any of the plans they provide, making it desirable for any store that is trying to keep costs down and to improve margins.
Remember that Ecwid isn’t a payment processor, so you’ve got to set up something such as PayPal or Stripe to process all of the transactions that come through your site. It’s pretty easy to employ these systems, because Ecwid incorporates with over 40 global payment options. However, each one of these processors have their own trade fees so you need to prepare for these.
It is rather Clear that Ecwid takes safety seriously, because the company is a PCI DSS Grade 1 accredited service provider. The company also states that every transaction that includes sensitive information is transferred through a secure HTTPS channel. Free Webstore
Imagine if you Would love to accumulate both offline and online payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an offline and online system.
Benefits and disadvantages of using Ecwid
· Ecwid represents a really simple way to add e-commerce to any existing website.
· Point-of-sale performance can be obtained, and there are a number of strategies to apply it.
· The item is cheap compared to other alternatives.
· It supports multi-language versions of your store.
· The shop layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a fantastic stopgap measure for merchants who want a shop quickly, but have yet to develop a full site in order to add the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes service, and is fairly generous concerning attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There’s a restricted number of programs / integrations available from the Ecwid App store.
· You can not alter product URLs, which can be slightly annoying from an SEO point of view.
· You can’t create AMP versions of product pages using Ecwid.
· Making Ecwid GDPR-compliant (with respect to obtaining cookie consent) sounds difficult.
· The free version will not let you access any of the search engine optimization tools.
Ecwid comes With four plans, one of which is totally free. They promote the free program like crazy, and mention that a number of different platforms drag you into a free trial, even where you will finally need to pay.
That is where Ecwid stands outside, and you’ll be able to see the other payment plans are fairly affordable.
The Free plan Lets you sell 10 products, while the Venture plan ups that count to 100 products and you get things like an iPhone management app. The company program goes up to 2500 products for a superb price and you get live chat service. Priority support comes alongside the Unlimited program and you might also market an unlimited number of products.
Ecwid is one of The most economical solutions available on the market. You may see that it is actually more affordable than a lot of the other programs we have reviewed previously, so if you’re looking for value, this could be the right plugin for you.
In short, I’m Starting to believe that Ecwid is one of the greatest ways to sell online, as long as you employ the best ways to enhance your earnings online as well. Ecwid is a sleek system, with superb simple implementation steps, which makes it perfect for your small business audience. Free Webstore