Intro My Ecwid Com
Have you ever Wondered if you’re using the right ecommerce platform for selling online? Do you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with half the battle. Unfortunately, when you operate a small company site it frequently becomes tricky when you want to bring on a brand new ecommerce platform or perhaps just alter your website whatsoever. Read our Ecwid review to find out more about this option. My Ecwid Com
Many solutions Purposefully make a closed system, which is tedious to move away from once you get started. However, with a platform called Ecwid, you do not have to worry about it. Actually, the whole aim of the business, which started in 2009, is to quickly and quickly create an online store system on your existing websites.
You do not have To create a whole new website. Just implement Ecwid on any platform, CMS or social networking (in five minutes) and you are good to go.
This raised my Attention, since I know the struggles that come along with trying to migrate sites, especially when it comes to ecommerce. So, I needed to gather a comprehensive review of this Ecwid system to see if it’s worth the time.
How Many People Use Ecwid?
It is quite Remarkable what Ecwid has done since 2009, with over 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 different countries, showing that this isn’t only a platform for people in the united states or Europe. Even businesses in developing nations have a opportunity to find an online store going, and you do not even have to squander your previous site in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you are not sure what this is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ data is safe and protected.
Along with The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with the 1 million is the simple fact that you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What is Ecwid, and how does this function?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to construct a fresh site with e-commerce performance, Ecwid is geared more towards people who already have a website and just want to add an internet store for this.
Much like other E-commerce programs, Ecwid lets you set up’catalogs’ of products, and add photographs, pricing, weight etc. . each. You are able to specify shipping prices, accept credit card payments etc — all the crucial stuff that you’d expect to be able to do with an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to let you produce a fully-featured, standalone e-commerce site; rather, it’s intended to allow you add an online store to an present online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that will let you produce a one-page standalone offering. We are going to chat through this in more depth later on in the inspection.) My Ecwid Com
The Product operates by providing you a widget which gets placed on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an existing site or social networking profile, and your shop is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to start a brand-new website. The primary feature is that you can take your old website and quickly integrate the Ecwid system inside a couple of minutes.
You can also Mirror the machine onto several different websites if you anticipate selling elsewhere online. Handle all of these websites from 1 location rather than switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go with your smartphone. This means you could visit a tradeshow to make a number of sales and each one these sales are reflected onto the back part of your website.
The system is Also made to integrate nicely with social networks, so that you can sell your things on Facebook if desired. 1 part of Ecwid we especially enjoy is the delivery facet. With real time shipping integrations you always know what is going on with your orders and at which they are being sent to.
What other trendy Things are included with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and clients
The machine has over 43 translations for selling round the planet
You get a Lot of promotional tools like coupons, discounts, and bulk pricing and much more
Produce your own customized email alerts
Use the automated tax alternative (automatic tax rates at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to market not only online but in bodily locations too — in shops, market stalls, at theatres and so forth.
With Ecwid’s POS Performance, regardless of if or not a customer buys a product in store, online, in their phone or through Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and customer / trade information.
There’s a couple of ways you can take advantage of this attribute: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App shop, connecting it to the Paypal Here support, and then taking payments utilizing a cell card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both can be ordered direct from Ecwid.
There is a couple of Things worth noting about the Paypal Here integration: it’s only available to merchants in america and UK. Secondly, it is not yet available on Android devices. (On their website, Ecwid say it will be available shortly — but they’ve been saying that for quite a while now). My Ecwid Com
If you are based outside The US / UK, or need to work with another mobile device type, the fantastic news is that Ecwid also functions together with the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more nations.
Although you can avail Of this Paypal Here POS option on most of paid-for programs, you’ll need to be to the most expensive’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display properly across apparatus — desktopcomputer, tablet computers and mobile. In an era where smartphone internet browsing is eclipsing desktop surfing, this is important.
Unlike many similar Goods, Ecwid offers a completely free plan.
Granted, it’s a pretty Basic plan, in which features like discount coupons and service are not available, and it merely lets you sell up to 10 products in 2 categories — but this could actually be sufficient for some users, and using it is a good way to try the system out.
However, A key point to notice about the free program is that it isn’t good from an search engine optimization standpoint — you need to be on a paid program to ensure your product pages speak to hunt engines correctly (more on SEO under ).
Ecwid is ahead of the Pack in that its storefronts can be mechanically translated into nearly 50 different languages — customers can see your shop in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this performance by detecting visitors’ language automatically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this type of performance — they force you to rely on third party programs, the creation of numerous shops or Google Translate to supply different language versions of your shop, which is less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a fairly straightforward affair. You can edit the title of your page and its meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to suit your SEO objectives.
As far as I can tell However, you can’t manually change the URL of a product — you have to make do with the one that Ecwid creates for you. This isn’t ideal because keywords in URLs are used by some search engines to categorise content during indexing.
However, The URLs which are automatically generated by Ecwid include the title you have given to your own product – so if you include some keywords on your product title (not a bad idea anyhow ) your URL will include them also. This functions as a tool of a workaround, but I’d prefer whole control over URLs. My Ecwid Com
One place where Ecwid does not perform so Well on the SEO front involves AMP — accelerated mobile pages. As its name implies, AMP pages load faster on mobile devices. This motivates people to stay longer on your webpage, thus increasing’dwell time’ –something which is considered by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike most competing products such as Bigcommerce or Shopify, you can not produce AMP versions of your products using Ecwid.
Importing and exporting data
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and clients (again, in CSV format) and ensures that if you ever feel the need to migrate your shop to another e-commerce platform, you shouldn’t have some significant problems doing so.
Using Ecwid with other platforms
Ecwid and WordPress
WordPress doesn’t Provided any e-commerce functionality out of the box, so anyone wanting to market on the stage will require a third-party solution like Ecwid. There’s an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You just sign up to get an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce attributes, but the amount of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And with Stripe only functions if you are selling goods from particular countries). The other main problem with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and full export of merchandise is not currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it to some Squarespace website is quite simple: it’s a simple matter of including a code block into a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can provide a fantastic workaround. A dedicated app is provided by Ecwid to enable you integrate the item onto a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Limited number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be more extensive — competing products such as Shopify provide a much broader assortment of programs. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Image is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on these platforms very easily. My Ecwid Com
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like many similar online shop builders, you receive a vertical menu on the left that allows you to access key performance, and the area on the right is used to display or edit related products, site reports and content.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head around creating catalogues and product variants, setting up transport rates etc…but there isn’t anything here that should represent too much of a learning curve.
Things are aided by an ‘onboarding checklist’ that’s provided to you when you log in for the first time.
If You are stuck nonetheless, you can always get in touch with Ecwid’s support staff — more on that later — or, even if you are on a’Business’ or’Unlimited’, you are able to make the most of this included customization support (you get two hours and 12 hours personalization period from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please be aware the below observations shouldn’t be interpreted as legal information, but I’m planning to do my best to spell out a number of the key GDPR problems facing Ecwid consumers under.
With the introduction of That the EU’s new GDPR laws, there are many legal measures that site owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for doing so (to the point where it is typically a good idea to consult an attorney on what to do); and even when your company isn’t based in the EU, then you still need to comply with the regulations where any site visits in the EU are concerned.
According to my Understanding of the key GDPR rules, the principal priorities for prospective Ecwid shop owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store information securely
· Get explicit permission from people registering to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential cookies onto a website (and also to log that approval ).
There does not seem to be Anything that stops you fulfilling the first three requirements easily enough with Ecwid, although you will have to spend time and potentially money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie consent. To Guarantee GDPR compliance, you need to exhibit a cookie cutter banner to your customers which
· Allows them to choose which cookies they would like to run BEFORE those cookies are run (i.e., to give’prior permission’)
· Logs their approval to run cookies My Ecwid Com
· Enables them to revoke consent at a later point
So for example, if you Utilize a Facebook Advertising cookie in conjunction with your Ecwid shop, you will be breaking GDPR laws unless you have a banner in place which does all of the above.
Now, out of the box at Least there isn’t a means to deal with the cookie approval issue with Ecwid. Nor is there a decent program available from the Ecwid app shop (the only option on front that I can locate, the’EU cookie banner’, doesn’t seem to provide the essential functionality — despite costing $1.99 a month to use).
It Seems to me that the only option available to Ecwid consumers would be to use a specialist product like CookiePro, which will supply all the necessary performance to make cookie approval fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does require quite a great deal of configuration and you will need to set quite a lot of time apart to set it up.
Installation and Layout
I Truly like The fact which you’re able to run a web site without paying for anything. This makes the setup process that much simpler, because you just have to punch in your email and create a password to go straight to the backend port.
The system has Wizards for each platform you want to set your shop on. If you have a WordPress site, simply walk through three steps to get up and running. You can also click on choices like Facebook and Joomla, depending on the place you want to sell.
The backend Design is perfect, since it walks you through every site creation and integration measure with some fine text and photos. Once you obtain your shop implemented on a site or social page it appears fairly slick.
The layout Depends upon the theme you’ve got on your site, but as you can see below, it shows photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag area, which is outstanding and easy to locate for clients when they wish to checkout.
Although many Websites are going to be cellular friendly, it;s fine understanding that Ecwid involves a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the move, while also providing your clients an opportunity to buy products from the mobile interface.
The final Design item that makes sense to mention is the vocabulary tool. Since conducting an internet store generally requires you to reach out to people from all over the world, you’re bound to stumble upon a few clients who’d like to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English to Spanish, that’s no problem in any respect.
The Ecwid App Market
Possessing the Chance to put in software is a sure fire way to scaling up your ecommerce website in a fair manner. Ecwid has a location known as the Ecwid App Market. It offers 65 software, helping retailers extend their shop performance readily. My Ecwid Com
A Few of the apps Can help you out with rating and reviews, rewards programs, automatic ad tools, analytics, custom design themes and more.
SEO and Marketing
Ecwid is a Third-party solution to your current site, so you would typically have to implement additional SEO and marketing tools to really get out the word. That said, Ecwid provides quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google with no excess work. It gets even better with WordPress websites, since you gain access to additional search engine optimization plugins as well as the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, since it doesn’t appear to incorporate any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each step is Clear and concise, so that you can just go in there and sort in a product name, price and picture then save the product for later. Of course you could always open the More Powerful Options, but they different these for when you are all set to start ramping up your store.
As an example of the stock Rich management toolset, you gain access to things like from stock merchandise monitoring, mobile device stock management, barcode scanning and more.
Ecwid offers A Chat With Sales attribute which is one of my favorite ways to talk to companies. Simply send them a question and you are able to work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat service and email support, keeping the response time brief and support quality high.
In my mind, the Platform has everything you might want concerning support.
Payments and Security
It is not necessarily Simple to locate an ecommerce platform which does not charge transaction fees, but that is just what you get with Ecwid. They never control any kind of transaction fee with any of those plans they offer, which makes it desirable for any store that is hoping to keep down costs and to improve margins.
Keep in mind that Ecwid is not a payment processor, which means you’ve got to setup something like PayPal or Stripe to process all of the transactions that come through your site. It is pretty easy to implement these systems, because Ecwid incorporates with over 40 international payment choices. However, each of these processors have their particular trade fees so you have to get ready for these.
It is quite Clear that Ecwid takes safety seriously, since the company is a PCI DSS Level 1 certified supplier. The company also states that every trade that includes sensitive information is transferred through a secure HTTPS channel. My Ecwid Com
What if you Would love to collect both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Benefits and cons of utilizing Ecwid
· Ecwid represents a very easy way to add e-commerce to any present website.
· Point-of-sale functionality can be obtained, and there are quite a few strategies to apply it.
· The product is cheap compared to other solutions.
· It supports multi-language versions of your store.
· The shop designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of site building products that don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for merchants who need a shop fast, but have yet to create a full site in order to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes service, and is rather generous in terms of features.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There is a limited number of apps / integrations offered in the Ecwid Program shop.
· You can’t alter product URLs, which can be slightly annoying from an SEO point of view.
· You can’t create AMP versions of product pages using Ecwid.
· Making Ecwid GDPR-compliant (with regard to obtaining cookie consent) sounds hard.
· The free version will not allow you to access any of the search engine optimization tools.
Ecwid comes With four plans, one of which is totally free. They promote the free program like crazy, and mention that a number of other platforms drag you into a free trial, where you will finally have to pay.
This is where Ecwid stands outside, and you can see the other payment programs are rather affordable.
The Free program Allows you to sell 10 products, whereas the Venture program ups that depend to 100 products and you get things like an iPhone direction app. The Business program goes up to 2500 merchandise for a superb price and you get live chat service. Priority support comes alongside the Unlimited program and you can also market an unlimited number of products.
Ecwid is one of The cheapest solutions available on the marketplace. You can see that it’s actually more affordable than many of the other programs we have reviewed previously, so if you’re looking for value, this could be the right plugin for you.
In short, I am Starting to think that Ecwid is one of the greatest ways to market online, provided that you employ the best methods to improve your earnings online too. Ecwid is a slick system, with super simple implementation measures, making it ideal for the small business audience. My Ecwid Com