Intro Online Education Marketing Strategies
If you are Considering selling memberships, digital Downloads, or online classes, several options are offered for you. One of them has come across my radar named Podia. It’s a system intended only for building a website in one of these three categories–which is quite cool considering it is possible to eliminate the remainder of the clutter of e-commerce. Inside this Podia review, we will outline the best attributes, along with areas like pricing, templates, and promotion. Online Education Marketing Strategies
Upon first glance, Podia offers a clean interface for Designing your site. It’s easy enough for beginners, and since it’s only for memberships, digital downloads, and online classes, the options are somewhat more consolidated for users in those industries.
The pricing seems somewhat steep, but it’s not all that bad. In addition, the default theme formats your website easily, offering an elegant design and easy web design elements.
Thus, keep reading to learn more about Podia and also to See if it is right for your website.
Unlike most Crowdfunding sites, Podia doesn’t direct you to choose a specific campaign specialty (tech, games, songs, etc) when you sign up. Instead, they just ask you to prepare a membership. Those who want your content subscribe to access to it in exchange for a monthly subscription. You are also offered the chance to sell online courses and electronic downloads on a one time foundation. If you’re in the business of producing digital information and monetizing it, this gives you more flexibility in the way you want to offer your creations than does Patreon.
The Best Features and How They Function
As for its online course features.
It all starts with a basic theme, which looks contemporary and clean. You get assistance for an infinite number of courses, clients, and sales. The trickle material is ideal for sending out courses and lessons over a particular time frame. Not to mention, you can upload just about any sort of file to your online course.
Among the main reasons I like the Podia online Course module above some competitors is because it has a built in sales page for collecting money and handing out coupons. Not only that, however Podia includes a presales page if you’d like to pitch your classes and collect email addresses from prospective students.
Features for a membership site.
First of all, Podia lets you create and offer Numerous programs with different rates, content, and perks. You can keep in touch with your members by sending out emails or even resorting to pictures, video, and sound upgrades.
Bundling products is part of this membership package, and It supports both electronic downloads and internet classes.
Podia helps you construct a beautiful membership Website With no need for coding abilities. It supports a wide range of file uploads (video, MP3, text, PSD, PDF, and much more).
Finally, each membership content webpage is organized In a logical manner, and the members can communicate with all admins and other members in the remarks area.
Email advertising features.
Email marketing Is Truly incorporated in the other Modules like electronic downloads, online classes, and also the membership sites. Consequently, if you’d like to retrieve emails from prospective (and current) users and students, it’s possible no matter what.
The drip attempts are sent out automatically through emails. Podia also offers email newsletters for when you want to put together some articles and keep people participated. Tracking is done by checking the click out rates, open rates, and unsubscribe rates. Finally, the email marketing tools include opt-in forms for putting on your storefront and prelaunch pages. Online Education Marketing Strategies
Digital downloads features.
The digital downloads features include things for selling Anything from eBooks to music. A few of the documents you can sell include checklists, PDFs, eBooks, videos, sound, and cheat sheets.
The quick checkout is optimized to improve your Conversion rates, along with the checkout process does not require folks to create an account.
Marketing and sales are made easy with the free Sales page. Here, you can insert a movie, FAQ, and email opt-in form. In the end, there is obviously a feature for selling your digital downloads, but you could also flip the switch to provide the things away at no cost.
Templates and Layout
As we spoke about briefly, the templates are preset for Producing your checkout, sales page, membership webpages, and track pages the best they could be. The good thing is that it’s among the simplest design procedures I’ve ever seen.
Your course content, and whatever other modules you put On your website, are organized for you. Moreover, the preset templates look beautiful.
I would say this Will frustrate some specialist Developers who need complete control over their design environment. However, it is still a superb solution for all skills levels due to how quickly the Podia builder sets together your website.
Benefits of Use
Considering that Podia is provided to you for 30 days without Any credit card, it offers you a chance to play around with the resources and find out how easy it’s to use.
I’d assert that Podia has the perfect user-experience For beginners, intermediates, and advanced users. It makes sense that a number of developers would want to utilize Magento or even WordPress for more advanced features, but I truly don’t see the point if you’re only planning to make something such as a membership or online course website.
The hosting is included, and the dash is fitted with Some fun and simple to comprehend steps for making your website. So, if I wanted to make an online course, I would begin with this Online Course button.
Then, the majority of the features are consolidated on 1 page, with a couple of tabs for your sales page, preferences, and sales. It shows the number of sales you have currently brought in, and you can click on the Preview button to have a peek at your site.
The Main buttons comprise the options to Insert Files, Add A Link, and Insert Text. That is pretty much of it. I know for true that a few people will not be that pleased with all the limited design alternatives, but that is kind of the purpose of Podia. It cuts back on the complicated process of constructing an online course or membership website, and it is all done by giving you a beautiful theme to start off with.
The payments have been processed via either PayPal or Stripe. You can select. Online Education Marketing Strategies
Although this is extremely limited, Stripe and PayPal Cover a huge array of states. You should not have any problems with the fees or services.
Marketing is built in with the email marketing module. This sends out everything from class upgrades to email newsletters. What’s cool is that you can brand them into the best of your ability and choose whether you want to send the manual or automatic messaging. The trickle material is configured to the automated end of all things.
In addition, a sales page is provided for listing a Product description, headline, and cover photo. I enjoy this for people who wish to link from advertisements on Google and Facebook. Feel free to upload a debut video and create an FAQ region. You are able to integrate your shopping cart and email marketing too.
The Client Service
One drawback of Podia is that the lack of phone support. You have the option to email Podia or undergo the 24/7 live chat area. The Shaker program even has onboarding and migration assistance if you plan on moving from a different platform.
Along with a blog, documentation and a Resources page, Podia service is about as good as it can get without phone support.
Your Podia checkout is protected by Stripe and PayPal. Podia doesn’t collect any information when one of your clients goes through the checkout, and also the checkout pages are completely secure. The transactions are sent through an encryption process and shielded from 128-bit SSL encryption technology.
I would like to see some fraud protection, since Membership and online course sites often see people trying to video game the system.
One advantage is that both pricing plans have SSL Certificates for locking down trade security.
Setting up a Podia accounts is simple and largely surprise-free. You’ll need to connect to a Stripe (see our review) accounts to allow memberships, however.
Should you set up a Podia accounts, then you will be able to Begin Selling memberships, electronic classes, and digital downloads once you complete the account setup procedure. Podia’s terms of service prohibit copyright infringement, misleading/fraudulent articles, spamming, and libel.
The TOS also put out a policy against Material that”contains or depicts nudity, comprises or depicts sexual activity, or is otherwise unsuitable as determined by us at our sole discretion” This would appear to preclude all content that may be considered”adult.” This is somewhat curious, considering Podia promotes itself as a more creator-attuned alternative to Patreon, which will allow some forms of mature content. At least in this respect, Podia is much more restrictive of founders than Patreon, not less.
Customer Service &Technical Support
Podia Provides a Series of articles that will assist you through different aspects of working with the service. In terms of direct assistance, Podia provides email service and live chat. In reality, Podia’s creator even offered to meet up with me in the NYC area once I signed up for this service!
Revenue & Advertising Transparency
Podia Discloses relevant information regarding its services on its site, and the information looks comprehensive and complete. Online Education Marketing Strategies
Favorable Reviews & Testimonials
The Aforementioned video inspection of Podia was fairly positive overall, praising the layout, aesthetics, and community-building features of this platform.
Negative Reviews & Complaints
I couldn’t find much in the way of feedback regarding Podia. One of the only reviews I could find online — a video review submitted to YouTube — noticed that unlike some competing platforms, Podia does not allow for several authors within one account. Another review mentioned that the platform”isn’t the cheapest solution on the market.”
As mentioned, the Podia system provides a 30-day Free trial without the need to type in your credit card info. What is more is that in the event that you upgrade to an actual plan in five days of starting your free trial, then a 15% lifetime reduction is thrown on your own plan.
Annual and monthly billing plans are shown, so naturally, In the event you cover for Podia on a yearly basis you are likely to get a better monthly rate.
Although Podia isn’t the most economical way to create an Online shop, the pricing is not bad at all. Also, it makes up for the cost with all the awesome features and easy user interface.
1 thing I enjoy about Podia is that it only includes two Pricing plans. Therefore, you’re not confused when trying to determine which features you need to cover.
Here’s what’s available in terms of pricing.
The Mover Plan — $33 per month for all basic Podia attributes and trickle course material.
The Shaker Plan — $67 per month for all basic Podia attributes, advanced traffic, onboarding, migration support, drip class content, affiliates, and memberships.
All programs have the next.
0 percent transaction fee to Podia. This will not include the fee you’ll have to pay for Stripe or PayPal.
Email newsletters for sending out manual and automatic emails.
Prelaunch product pages.
Unlimited digital downloads.
Drip email content.
A high-conversion checkout site.
Several integrations such as ConvertKit and Zapier.
Payouts that immediately go to your own bank account.
Data exporting tools.
A customized domain name to sell things from your own site.
A payment protection plan.
Who Must Consider Podia?
I like this app for People Who have discovered that Gumroad, or other competitions, are either too complex or they induce you to pay large transaction fees. Podia offers a wonderful user experience along with a rapid launch process for online classes, digital downloads, and membership websites.