Introduction Using Ecwid With Dreamweaver
Have you ever Wondered if you’re using the ideal ecommerce platform for sale online? Do you sometimes stumble upon a new service that’s more practical and cheaper than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to help you with half the battle. Unfortunately, when you run a small company website it often becomes tricky once you would like to bring on a new ecommerce platform or even just alter your site whatsoever. Read our Ecwid review to find out more about this solution. Using Ecwid With Dreamweaver
Many solutions Purposefully make a closed system, which is tedious to maneuver away from once you begin. But with a platform called Ecwid, you no longer need to worry about this. In fact, the entire aim of the business, which began in 2009, is to quickly and quickly make an online store system on your present websites.
You do not have To make a whole new website. Just implement Ecwid on any stage, CMS or social networking (in five minutes) and you’re all set.
This raised my Attention, because I understand the struggles that come along with attempting to migrate websites, especially in regards to ecommerce. So, I wanted to put together an in-depth review of the Ecwid system to see if it’s worth the time.
How Many People Use Ecwid?
It is quite Remarkable what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid retailers span over 175 different countries, showing that this is not only a platform for people in the US or Europe. Even businesses in developing nations have a opportunity to find an online store going, and you do not have to trash your previous site in case you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 certified. If you’re not certain what this is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your customers’ data is safe and protected.
In addition to The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the simple fact that you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 simply refers to WordPress users with the plugin.
What is Ecwid, and how does this work?
Ecwid is a hosted Solution for building an online shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a fresh site with e-commerce functionality, Ecwid is targeted more towards people who currently have a site and simply want to add an internet store to it.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of all goods, and include photos, pricing, weight etc. for each. You can specify shipping rates, accept credit card payments etc — all of the crucial stuff that you’d expect to be able to perform with an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to let you produce a fully-featured, standalone e-commerce site; instead, it’s intended to allow you add an internet store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that will let you produce a one-page standalone offering. We are going to talk via this in more depth later on in the review.) Using Ecwid With Dreamweaver
The Product works by giving you a widget that gets placed on other websites — hence the name Ecwid: it is short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add to an existing website or societal media profile, and your store is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to begin a brand-new site. The main attribute is that you can take your old website and immediately incorporate the Ecwid system inside a couple of minutes.
You can also Mirror the system on several other websites if you anticipate selling elsewhere on the web. Manage all of these sites from 1 place rather than switching between multiple dashboards.
Another pleasant Attribute is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means you could go to a tradeshow to generate a number of sales and all these earnings are reflected onto the back part of your site.
The system is Also designed to integrate nicely with social networks, so you can sell your items on Facebook if desired. 1 part of Ecwid we particularly enjoy is the delivery aspect. With real time transport integrations you always know what’s going on with your requests and where they’re being sent to.
What other cool Items are included with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and clients
The system has over 43 translations for selling around the world
You receive a Lot of promotional instruments like coupons, discounts, bulk pricing and much more
Create your personalized email notifications
Utilize the automated tax alternative (automatic tax charges at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) performance, you can use your Ecwid shop to market not only online but in bodily locations too — in stores, market stalls, at theatres and so on.
With Ecwid’s POS Performance, regardless of whether or not a customer buys a product in shop, online, in their telephone or via Facebook, everything remains in sync – i.e., the retailer’s catalogue, inventory and customer / transaction information.
There is a couple of methods you can take advantage of this feature: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App shop, linking it to the Paypal Here support, then taking payments using a mobile card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can buy a chip and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both may be arranged direct from Ecwid.
There’s a few Things worth noting the Paypal Here integration: it’s only available to merchants in the US and UK. Second, it’s not yet available on Android apparatus. (On their website, Ecwid state it’ll be available shortly — but they’ve been saying that for quite some time now). Using Ecwid With Dreamweaver
If you’re based outside The US / UK, or want to work with another mobile device kind, the fantastic news is that Ecwid also functions together with the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more countries.
Although you could avail Of the Paypal Here POS option on all paid-for plans, you’ll want to be on the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display correctly across devices — desktop, tablet computers and cellular. In an era where smartphone internet browsing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid provides a completely free program.
Granted, it is a pretty Standard plan, in which attributes like discount vouchers and service are not accessible, and it only allows you to sell up to 10 products in 2 categories — but this may really be adequate for some users, and using it is a good way to try the system out.
But, A key point to note about the free plan is the fact that it is not great from an SEO standpoint — you need to be on a paid program to make certain your product pages speak to hunt engines correctly (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts can be mechanically translated into nearly 50 distinct languages — customers can see your store in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this functionality by detecting visitors’ language automatically based on their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to supply this sort of functionality — they force you to rely on third party apps, the creation of multiple stores or Google Translate to supply different language variations of your shop, which is less than ideal. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a fairly straightforward affair. You can edit the name of your page and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to suit your SEO objectives.
So Far as I can tell However, you can’t manually change the URL of a product — you have to make do with the one that Ecwid creates for you. This isn’t ideal because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs that are automatically generated by Ecwid include the title you’ve given to your product – so if you include some keywords on your product title (not a bad idea anyhow ) your URL will include them also. This functions as a tool of a workaround, but I would prefer full control over URLs. Using Ecwid With Dreamweaver
One area where Ecwid does not perform quite so Well on the SEO front involves AMP — accelerated cellular pages. As the name implies, AMP pages load faster on cellular devices. This motivates people to stay longer on your page, thus increasing’dwell time’ –something that’s considered by many SEO experts believe to be rewarded by Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Regrettably However — and unlike most competing products like Bigcommerce or even Shopify, you can not create AMP versions of your goods using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export product data, orders and clients (in CSV format) and means that if you ever feel the need to migrate your shop to a different e-commerce platform, then you should not have any significant problems doing so.
Utilizing Ecwid with other platforms
Ecwid and WordPress
WordPress doesn’t Supplied any e-commerce functionality out of this box, so anybody wanting to sell on the stage will need a third-party solution like Ecwid. There’s an Ecwid plugin available, so adding an Ecwid store to your WordPress site is quite simple — you can get up and running with a few clicks.
You just sign up for an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the amount of payment gateway options is quite limited — you need to use Stripe or Paypal. (And using Stripe only functions if you are selling products from certain countries). The other main problem with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and full export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it to a Squarespace site is very easy: it’s a simple matter of including a code block into a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, therefore again Ecwid can provide a good workaround. A dedicated program is provided by Ecwid to allow you integrate the item onto a Wix store easily.
Apps and plugins
Ecwid provides a fairly Limited number integrations with other well-known apps. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be extensive — competing products such as Shopify provide a much broader assortment of apps. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better in regards to CMS plugins: these are offered for WordPress, Wix and Joomla, enabling to you install Ecwid on one of these platforms quite easily. Using Ecwid With Dreamweaver
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like many similar online shop builders, you receive a vertical menu on the left that lets you access key performance, and the area on the right is used to edit or display associated products, website content and reports.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head about producing catalogues and product variations, setting up transport prices etc…but there is nothing here that should represent too much of a learning curve.
Things are helped by an ‘onboarding checklist’ that is provided to you once you log in for the first time.
If You’re stuck nonetheless, you can always get in contact with Ecwid’s support staff — more on that later — or, even if you are on a’Business’ or’Unlimited’, you can make the most of the included customization service (you get two hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I am not a Attorney, so please note the below observations should not be interpreted as legal advice, but I’m going to do my best to spell out a number of the key GDPR issues facing Ecwid users below.
With the introduction of The EU’s new GDPR laws, there are many legal measures that website owners now need to take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing this (to the point where it’s usually a great idea to consult an attorney about what to do); and even when your company is not located in the EU, then you still will need to comply with the regulations where any site visits from the EU are concerned.
According to my Understanding of the crucial GDPR principles, the main priorities for prospective Ecwid shop owners are to:
· Provide sufficient privacy and cookie notices
· Process and store information securely
· Get explicit permission from people signing up to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential cookies on a site (and also to log that consent).
There does not seem to be Anything that stops you fulfilling the first three requirements readily enough with Ecwid, although you will need to devote time and potentially money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter consent. To ensure GDPR compliance, you need to display a cookie cutter banner to your customers which
· Allows them to choose which cookies they want to conduct BEFORE those biscuits are conducted (i.e., to provide’prior consent’)
· Logs their approval to run biscuits Using Ecwid With Dreamweaver
· Enables them to revoke approval at a later point
So for Instance, If you Utilize a Facebook Ads cookie in combination with your Ecwid store, you’ll be breaking GDPR legislation unless you have a banner set up which does all of the above.
Nowout of the box at There isn’t a means to deal with the cookie consent issue with Ecwid. Nor is there a decent app accessible from the Ecwid app shop (the only option on front that I can locate, the’EU cookie banner’, doesn’t appear to supply the necessary functionality — even though costing $1.99 a month to use).
It Appears to me that the only alternative available to Ecwid users would be to use a professional product like CookiePro, which does provide all the essential functionality to make cookie approval fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does require quite a lot of configuration and you’ll need to put quite a great deal of time aside to set it up.
Installation and Layout
I Truly like The fact that you’re able to run a website without paying anything. This makes the setup process that much easier, since you simply need to punch in your email and make a password to proceed right to the backend interface.
The system has Wizards for every platform you would like to set your store on. If you’ve got a WordPress site, just walk through three steps to get up and running. You can also click on choices like Facebook and Joomla, based on where you would like to sell.
The backend Design is perfect, because it walks you through each website creation and integration measure with some nice text and photos. As soon as you get your store implemented on a website or societal page it looks fairly slick.
The design Depends upon the theme you’ve got on your website, but as you can see below, it shows photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag place, which can be prominent and easy to find for clients when they want to checkout.
Though many Websites are going to be cellular friendly, its nice knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and market on the go, while also providing your clients a chance to buy products from the mobile interface.
The final Design thing which makes sense to mention is the language tool. Since running an online store generally requires one to reach out to individuals from throughout the world, you’re bound to stumble upon some customers who’d love to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English into Spanish, that is no problem in any respect.
The Ecwid Program Economy
Possessing the Chance to put in applications is a sure fire way to scaling your ecommerce website in a fair way. Ecwid includes a place known as the Ecwid App Market. It provides 65 applications, helping retailers extend their shop functionality easily. Using Ecwid With Dreamweaver
A Few of the programs Can help you out with reviews and rating, rewards programs, automated advertising tools, analytics, custom design themes and more.
SEO and Marketing
Ecwid is a Third party solution to your present site, so you would typically have to implement additional SEO and advertising tools to truly get the word out. That said, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any excess effort. It gets even better with WordPress sites, since you acquire access to additional search engine optimization plugins and also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t appear to incorporate any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Clear and concise, so that you may just go in there and sort in a product name, price and image then save the product for afterwards. Of course you can always open up the More Powerful Options, but they separate these for when you’re ready to start ramping up your store.
As an example of the inventory Rich direction toolset, you gain access to things like from stock merchandise monitoring, mobile device stock management, barcode scanning and much more.
Ecwid offers A Chat With Sales feature which is one of my favorite ways to converse with companies. Only send them a question and you can work on something else until they respond.
The company also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat support and email support, maintaining the response time brief and encourage quality .
In my eyes, the Platform has all you could want concerning support.
Payments and Safety
It’s not necessarily Easy to locate an ecommerce platform that does not charge transaction fees, but that is just what you get with Ecwid. They never charge any kind of trade fee with any of the plans they provide, which makes it desirable for any shop that’s trying to keep down costs and to improve margins.
Remember that Ecwid isn’t a payment processor, which means you’ve got to set up something such as PayPal or Stripe to process all the transactions that come through your site. It is rather simple to employ these systems, because Ecwid integrates with over 40 international payment options. However, each one of those processors have their own transaction fees so that you have to get ready for these.
It is quite Evident that Ecwid takes safety seriously, because the provider is a PCI DSS Level 1 accredited supplier. The business also claims that every trade that includes sensitive information is transferred via a secure HTTPS channel. Using Ecwid With Dreamweaver
Imagine if you Would love to collect both offline and online payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Benefits and cons of using Ecwid
· Ecwid signifies a really easy way to add e-commerce to any present website.
· Point-of-sale performance can be obtained, and there are quite a few ways to implement it.
· The item is cheap by comparison to other solutions.
· It supports multi-language variations of your shop.
· The store designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of site building products that don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for merchants who want a store quickly, but have yet to create a complete site in order to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is rather generous in terms of features.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a restricted number of programs / integrations available from the Ecwid Program shop.
· You can not change product URLs, which can be slightly annoying in the SEO perspective.
· You can not create AMP versions of product pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with regard to obtaining cookie approval ) seems difficult.
· The free version will not allow you to access any of the SEO tools.
Ecwid comes With four plans, among which is totally free. They promote the free program like crazy, and mention that a number of other platforms drag you in free trial, where you may finally have to pay.
This is where Ecwid stands out, and you’ll be able to see the other payment plans are rather affordable.
The Free plan Lets you sell 10 products, whereas the Venture plan ups that count to 100 goods and you get items like an iPhone management program. The Business program goes up to 2500 merchandise for a superb price and you get live chat support. Priority support comes alongside the Unlimited program and you might also sell an unlimited number of products.
Ecwid is one of The cheapest solutions available on the marketplace. You can see that it is actually more affordable than many of the other platforms we’ve reviewed previously, so if you’re looking for value, this could be the right plugin for you.
In short, I’m Beginning to think that Ecwid is among the greatest ways to sell online, provided that you implement the best ways to improve your earnings online as well. Ecwid is a sleek system, with superb simple implementation steps, making it ideal for your small business crowd. Using Ecwid With Dreamweaver